Though has been in the creative space for sometime, Femi’ Jacobs has become a rising brand in the Nigerian Movie space. His big break in the Nollywood industry happened with his role as Makinde Esho (‘Mr. M’) in the movie ‘The Meeting’, starring Rita Dominic and others. Femi is a multiple award winning actor, with his recent award being the AfricaMagic Viewers Choice Awards (AmVCA). Femi is also a trained Pilot, a recording Artiste and a Motivator.

We asked him on twitter, his views on how startups in his industry could penetrate, and his answer, true to his reputation and depth are clear and worthy of publishing.

The Question: “@FemiJACOBS hello boss. We celebrate what you represent. What 3 Penetration strategies would you share with #Startups in your industry?”

His Answers are in Quote:

#1. “BE GOOD at what you do”

We think this is precise and clear. Knowing your art is the right place to begin. A good product makes penetration easier.

Hear his next response, just what we expected:

#2. “BE MORE than what you do”

He didn’t explain this, but. We perceive he meant that, as a practice, you should always know and (be prepared to) do more than your role is.

Being ‘More than you do’ makes you a master of the art, and startups should stretch (in competence) beyond what they know their role to be.

#3. “BE SEEN at what you do”

This response is worth pinning on the first page of this site.

As a creative startup, it is an invaluable piece of advise to ‘be seen at what you do’.

Source: http://africastartuplab.com/how-to-become-a-movie-star-in-nigeria-nollywood-ghollywood/