Chocolate (made from cocoa) is a huge business and one of the best-selling products in the world.

A 2012 KPMG report reveals that the psychology behind chocolate suggests
consumers see it as a ‘naughty but nice’ impulse treat. Although Western Europe
remains the world’s largest chocolate market, the United States consumes more
chocolate than any other country in the world.

There is also a fast-growing demand for chocolates in emerging economies
like Russia, Brazil, Mexico, India and China. In fact, the demand for cocoa
for chocolate is growing so fast that experts now warn we may run out of
affordable cocoa supplies within 20 years.

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Of all the countries (Numbering Into About 12 in High Demand), only two
(Mexico and Brazil) produce any cocoa at all. In spite of the fact that
Africa supplies up to 70 percent of the cocoa beans that are used to make chocolate,
very little of this sweet-tasting product is consumed on our continent.

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