Congratulations on launching your startup business. The only problem is, no one knows about it. So how do you get the word out online,without having to spend thousands of dollars on advertising or PR, or buyingFacebook or Twitter followers?

I will be sharing my seven tips for how new businesses can get noticed online, without having to spend a lot of money.

1. Establish profiles on the major social media sites(Facebook, Twitter, Google+, Instagram). Before launching any social campaigns, take time to figure out which social media site or sites your target customersfrequent. Then set up pages or profiles on those sites -- and post contentregularly, at least once a week.

2. Create fresh, shareablecontent. "Google loves original and valuable content. By creatinginformative articles, not only will Google reward your site, but people willorganically start sharing your blog posts. Just remember: Write for your target
audience not for Google."

"Create interesting videos [and graphics with yourtarget audience in mind] and share them across all of your social media
profiles," suggests Hannah Diamond, marketing coordinator, UrbanGirlOffice Supply. "Offer something fresh and unique [that speaks] to yourcompany," without it coming across as an ad.

3. Ask friends, family members and employees to get the wordout -- and reward referrals. Even if you don't have many (or any) followers onFacebook, Twitter, Pinterest or Instagram, chances are some of your friends orfamily members or your employees do. Ask them to follow you/your new businesson social media sites and spread the word. Better yet, reward people for
sharing links to your site or products by offering them referral discounts, say10 percent off their first or next purchase, or a freebie.

4. Offer influencers/bloggers free product(s) in exchangefor mentions and/or reviews. "When you first start your business, it can
be difficult to direct traffic to your site," notes Chu. "A simpleway to start a buzz around your product and website is to send out free samplesto influential bloggers. Most bloggers will be happy to take your free sampleand review it on their blog," she says.

Once the review goes up,there will be a link directly to your site. That link will give you a nice SEOboost on search engines" and will drive traffic to your site.

5. Co-market with an established business/brand. "Pairwith an on-brand company that already has a loyal following to offer somethingunique and sharable," suggests Zo Scharf, cofounder & creative director, greetabl. "When greetabl wanted to increase awareness,they paired with Strange Donuts, a popular donut shop, to celebrate NationalDonut Day," she explains.

6. Follow and engage industry influencers on Twitter."Build a Twitter following by favoriting and retweeting key people in your
industry," suggest Amir Tarighat, founder & CEO, Superdense, a Webdesign and development firm. "Use Twitter's advanced search to find peoplelocated within a specific area related to your market and engage with them. Youcan also create Twitter lists of people in the markets you are trying to reach.

Many times they'll engage with you or follow you back. "Participating in the occasional industry-related Twitter chat is another great way to get noticed," adds Honigman.

7. Create a Facebook ad. "Facebook's ad platfor allowsyou to get very specific with the target audience," says Terry Lin,
founder, #BALLER Leather, which sells fine Italian leather wallets and leathergoods. How much you spend is up to you. As Facebook notes, "You can choosebetween a daily or a lifetime budget, as well as a cost per thousandimpressions bid or cost per click bid. You only pay for the clicks orimpressions you receive, up to the amount you set for your budget."

Source: https://angelstartups.com.ng//7-cheap-ways-to-get-your-business-noticed-online

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