Innovation can be taught, understood and interpreted. Innovation complex can also be managed.

In this write up I am looking at Nairaland as an innovation concept. Nairaland has been able to foster the integration of information technology, social tradition and communication of the Nigerian people. Fashioning a way of bridging the social bariers and cultural disharmony in the Nigerian nation and converging interests in education, business, politics and so on.

The Nairaland innovation concept pioneered the Nigerian concept of social media civilization but soon will arrive at a plateau. This is normal to all innovation products. I decided to write up this article as a way of contributing to this innovation and showing the innovation trend and future.

At this stage we need to ask ourselves a question: How does the elite view Nairaland? Perhaps we are willing to help Nairaland conduct brand attribute research (see www.innovatiaconsultinglimited). This is an important strategy of going back to the future. This would be the template of future decisions.

What could the massive traffic mean in 20 years? Brand durability/quality research!

What is the current innovation stream in nairaland? I would like to host the nairaland team on “innovating Nairaland”.

Innovatia consulting Limited is a top management consulting company with innovation management as one of the key areas of specialization.

One of world’s leading management consulting corporation with dynamic value streams and capabilities that is re-engineering and securing the future of different enterprises across the globe towards performance, sustainability and innovations.

Innovatia approach is to create innovations, drive innovation capacity, manage innovation complex, and sustain expertise in tracking competitive dynamics, regulatory changes and advances in technology to change the economic future of our clients, drawing upon years of direct, front-line experience as well as deep industry knowledge.


www.innovatiaconsultinglimited.com