If you are running a business, you probably know that social media is a gold mine and you now need to focus on it as much as you can for your storefront. According to Global Web Index, “Twitter is now the fastest growing social platform” and there’s no way that the growth is going to stop.

From driving traffic to attracting new customers and getting worldwide attention at different times, Twitter is really a great way of promoting your brand online. Getting a portion of your business to a bigger picture, Twitter feeds are a perfect way of delivering any kind of services or products to a huge mass in no time. If you or your business is not on Twitter, you’re already losing out on competition with similar businesses. Check out the 8 reasons why your brand needs to be on Twitter right now.
1. It will help people find your brand.

If you are building a brand, you probably understand the value of marketing. While you try to create more exposure, you need to get to your targeted demographic and to the world at large. Twitter is a great way of promoting yourself and reaching out to your customers at ease. Plus, you can also find the most followed people on Twitter and deal with them to promote you or your brand online. This is why Nike paid Michael Jordan, Proactive employed celebrities like Adam Levine and Kelly Clarkson to grow and promote their products.
2. You can use it to update followers about your products.

Twitter has grown itself to the second largest social media site on the Internet. Twitter has reported that 74% of people who follow a brand on Twitter do so to get updates about products. In fact, it’s so easy to notify your customers about a product update or a release with a simple tweet. This is a great opportunity to promote products and services and engage with your customers.

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