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Developing The Layout And Content For A Business Website by todhost(m): 10:55am On Apr 18, 2016
Building a company website is serious business and requires some dedication regarding content and structure. Indeed, it does not mean you need to give it all the time but it requires some care to have it succeed. The fact is the success of the website will depend on the first impressions it makes to visitors.
So how should one approach theis huge task of setting up a web page for a company or any other organization? This post approaches this problem from the perspective of a beginner and provides the guide.
Critical Aspects of the Web Page Outline
• Part 1: The Homepage
• Part 2: The company About Us page
• Part 3: The Products and/or services pages
• Part 4: Customer Testimonials page
• Part 5: The Company Blog
• Part 6: Contact Us page

The Home Page
The homepage is undoubtedly the most important. It provides the layout for internal pages and guides visitors on how to use the site and what the entire site will be all about.
What should the homepage outline look like? Let’s look at them in greater detail.
1. Header
• You will have your company logo displayed at the top left. This will normally be linked to the homepage.
• The top right will be be good to have things like:
o Phone Number – A customer contact phone.
o Address – This will be because it is given so your customers can find your business location, but it’s also great for search engines to be able to “tie” your company to a particular location.
o Search bar – Having a search bar at the top of the page isn’t necessarily a requirement. But if your site will have a search bar, it’s best to put it in the top right hand side of the page and every other page on the website thereafter. This makes it easier for your customers to search for what they’re looking for without having to browse the site. Search bars are very good for larger sites without a lot of products and/or services. For well planned smaller website, the search bar may not be necessary.

2. Navigation or Main Menu
This section will determine whether your visitors will be guided to look at internal pages and to believe that the website contain what they are looking for. The content of these internal pages will also affect how they navigate the entire site. The following layout should guide you in setting up the navigation or main menu.
• The first option should always be HOME.
• Second navigation item should be your About Us section.
• Third navigation item should be your Products and/or Services section.
• Fourth navigation item should be about your customers: testimonials, case studies, customer logos page, etc.
• Fifth and last part of your navigation bar should be a link to your Contact page.

Read more at: https://www.todhost.com/blog/developing-the-layout-and-content-for-a-business-website.html

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