If you think PayPal is just for eBay sales, then you're missing out on a great opportunity to get revenue (or more revenue) from your Web site. If you're not already selling products from your Web site, adding Buy Now buttons or the PayPal Shopping Cart is the easiest way to turn a marketing site into an e-commerce site. If you're already accepting credit card payments, then offering PayPal as an additional payment option widens your customer base because people who don't want to use a credit card can still make purchases.

Here Ae Some Reasons Why You Should Add PayPal Payment Option To Your Website:

The buttons are free

Most credit card companies charge you a monthly fee, even if you don't receive any payments. Adding PayPal e-commerce buttons to a Web site costs you nothing — if you don't sell anything, you don't pay. When you do sell an item, you pay $0.30 for each transaction, plus 2.9 percent of the selling price. The percentage can drop as low as 1.9 percent, depending upon your monthly volume of sales.

Setting up subscription payments is easy

PayPal makes it easy to set up subscriptions and recurring payments and frees you from the hassle of sending out periodic invoices. When you set up your subscription, you can specify up to two trial periods (for example, the subscriber can be billed $0.00 for the first month, and $20 for every month after the trial period has ended). You can set your billing cycle to be days, weeks, months, or even years.

You have the option of setting up recurring payments, in which the buyer pays the specified amount every month, without end. You can also set up payment installments; for example, you can charge the buyer $20 for five installments to purchase a $100 product.

No setup fees

Usually setting up an online store involves some type of setup fee — either you have to pay for the price of the e-commerce software, a setup fee if you're using an online service, or you have to pay a developer to write custom code. Not with PayPal. . . . You have no upfront fees to open an online store if you use the PayPal Buy Now buttons or the Paypal Shopping Cart. With PayPal, you don't pay a thing until you actually sell something!


Detailed transaction data

When you use PayPal for e-commerce transactions, you can use the PayPal History Reporting Tools to download and analyze detailed information about every sale made. You have the option of including Shopping Cart details in the report. You can also do an advanced search to find transactions linked to an e-mail address, transaction ID, buyer's name, receipt ID, or item number. You can import the downloaded file into Excel, Quicken, or QuickBooks for additional tracking and analysis.


Promotion through PayPal shops

If you accept PayPal payments on your Web site, you can enroll your online store in PayPal Shops, a directory of Web sites that accept PayPal. After you enroll, PayPal members can search for the products and services you sell.

There is no cost to list your site with PayPal Shops, but you do need to have a Premier or Business PayPal account. Additionally, you need a bank account and credit card linked to your PayPal account and you need to invest in the PayPal Money Market Fund. To enroll in the fund, you need to provide a social security number or an employer identification number.

But as a NIGERIAN, ITS best to open a Business PayPal Account.If you earn from Fiverr and you have multiple accounts with them, you can make use of a Business PayPal Account to collect your earnings from diverse accounts.

Here is a short article on How to successfully open and operate a Business PayPal Account as a Nigerian. http://techprepro.com/add-multiple-emails-single-paypal-account

Source: www.TechPrePro.com