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Dochase Deliver Programmatic Ad Technology In Nigeria - Science/Technology - Nairaland

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Dochase Deliver Programmatic Ad Technology In Nigeria by dochase: 8:20pm On Aug 20, 2016
[/url]www.dochase.com[/url] has successfully launched the first programmatic ad platform in Nigeria and sub-Saharan Africa.

The company which started as a normal ad network, has developed into an ad tech company where global advertisers can reach customers in Africa

Dochase Programmatic technology helps businesses and ad networks to reach right customers on mobile and desktop internet thereby driving online sales, app installs and brand deepening. Dochase delivers right adverts to right customers in the right place, device and time using customer targeting features that include demographics, retargeting and in-app advertising in RTB environment. This helps businesses to attract customers, boost online sales and promote on CPM, CPC, and CPA budgets .


Thousands of businesses and global ad networks want to reach customers who really need their products and service without burning funds in advert to people who don't need them. But until Dochase was launched, many did not have a clear idea of how to attract online attention, sales and performance based ads from the 95 million internet users in Nigeria. Many depend on foreign ad firms who do not have a good network in Africa and whose ad costs are subject to currency variations in exchange rate. some also used the traditional billboard ads whereas users have become dynamic and gone electronic. They therefore need to meet these customers where they are, doing what they like and present right needs to them.

Our platform was launched at the perfect time to capitalize on the enormous growth in e-commerce and customer dynamism in Nigeria and Africa. More businesses are chasing digital customers, who now spend most of their time online, and the need to build brand awareness and image online is growing exponentially. Dochase provides the solution, both for businesses who need to drive sales, brand awareness and application usage, and governments who need create public enlightenment.

Launched in 2015 as ad network for B2B, Dochase currently serves 1000+ corporate customers, made up of international ad networks, direct advertisers and top news websites/blogs in Nigeria. Dochase currently delvers over 180million ad views on mobile and desktop and will multiply this with concerted marketing at its growth rate.

Websites and blogs who wish to earn income online by joining Dochase can use the guide:http://www.dochase.com/index.php?publisher_guide

Features:
1. Real time Biding
2. Targeting Precision(Geo targeting, Device targeting, user behavior, browse history, )
3. Online reporting
4. Mobile and desktop Ads
5. Native Advertising
6. In App advertising
7. User friendly dashboards.

Uses:
• This allows businesses to get new customers.
• Businesses maintain existing customers.
• Organizations create awareness in internet, social media and more
• Drive app installations
• Brands building

To Advertise, visit the site

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