It is quite impossible to think of any successful global brand which doesn’t make extensive use of different offline marketing strategies to raise awareness and drive leads or sales.

Although the internet has changed the way business marketing and advertising is done, you can still achieve huge success especially with creating awareness for your brand with offline marketing tactics.

The best business marketing strategy will combine offline marketing with various digital marketing strategies to make sure you’re covering all point of creating awareness and generating leads/sales for your brand.

Here are few offline marketing strategies that are still effective;

#1. Learn how to make the best use of your business card

#2. Don't just attend, also speak at events in your business industry

#3. Use outdoor advertisement methods creatively

#4. Celebrate holidays with customized gifts

#5. Consider sponsorship and group discount

All point are explained fully here: http://blog.adverbusiness.com/offline-marketing-strategies-works-just-fine