A 20th Century company gets lots of venture capital, hires lots of people and creates, usually by committee, its vision to a product, hoping that the market place will like it. It has little clue whether its vision is appropriate or even useful. They spend months if not years working to reach their vision, costing investors millions. Their vision must be almost complete before the world sees it, right or wrong. Their development cycle is too long for any other course to really work.

A 21st Century bootstraps itself with just a few people who have internalized their vision and who work to get a working prototype of that vision out, and then work to adapt that product to what the market wants/needs. They spend weeks but never more than months to create and market its vision. Then, based on feedback from the marketplace, they recreate their rapid development cycle to move closer to perfection.

21st Century Business Examples In No Particular Order

1. Uber - World largest Taxi company, owns no taxi
2. Facebook - The world most popular media owner, creates no content.
3. Alibaba - The most valuable retailer in the world has no inventory
4. Airbnb - The world largest accommodation provider owns no real estate
5. Phytoscience - The world largest stem cell supplement distributor, owns no factory

Which company can you add to the list in Nigeria and globally?

Are you still running your business base on the 20th or 21st century?

Over to you.

You see the big point here. We have a set of new technologies, or rather new applications of existing technology, that have over the past five years radically improved the efficiency of some industries.