Ricoh USA, Inc. tomm unveiled the latest addition to its growing services portfolio – a virtual presenter hologram aimed to improve brand experiences by automatically and intelligently delivering targeted messages to customers anywhere, anytime and in any language. The cutting-edge RICOH Virtual Self-Service Hologram leverages artificial intelligence holograms and Ricoh's ultrashort-throw Ricoh PJ WX4152N projectors to greet, inform and bid farewell to visitors. This new service offering furthers Ricoh's dedication to help companies maximize the effectiveness of their resources and address the demands of today's changing business landscape, knowledge offering furthers Ricoh's dedication to help companies maximize the effectiveness of their resources and address the demands of today's changing business landscape, known as the new world of work.

multilingual receptionist, concierge, trade show product specialist, and more – helps companies' messages stand out. It enables those brand attributes to make an impact by vocally greeting audiences as they walk by, encouraging engagement. Photo-realistic computer-generated images (CGI) leverage personas technology to meet visitors' eyes and speak directly to them. This technology has the ability to entice visitors to pay attention longer than typical signage and can also assess how well the message is resonating by tracking engagement information and providing analytics. Additionally, the RICOH Virtual Self-Service Hologram demonstrates return on investment via PRSONAS' analytics package, which collects insights on duration, commerce transactions, conversion rates, personal identifiers, locations and A/B testing.

RICOH Virtual Self-Service Hologram can be deployed in a variety of ways to address the needs of many retail, trade show, sporting and other venues. Holograms can be set to project computer generated images of people, animals, mascots or even real-life people, such as executives or celebrities. Whether leveraging a greeter to hail those passing by at a trade show, presenting a life-like re-creation of an executive to provide office visitors with key messages, or entertaining visitors with a mascot's antics, the RICOH Virtual Self-Service Hologram provides interactive engagement options to create a welcoming environment. Thanks to Ricoh's ultra short-throw technology, the holograms require a mere 16" x 15" footprint.
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Source: http://news.sys-con.com/node/3982974

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