Following years of inspiration from the natural elements, McLaren finally steps up its game with a new, revolutionary wrap option for the 570GT.

The new Feather Wrap is now finally available for customers that want to celebrate the sheer genius of nature with their 570GT.

MSO, the company’s bespoke division, dedicates 300 hours for creating this exciting layer of aero perfection by hand, applying nearly 10,000 carbon-veined artificial feathers to the vehicle’s body.

“Our engineers and designers have long been inspired by nature in our aim to create the lightest and most aerodynamic shapes on the road. We call this biomimicry,” said Robin Crane, McLaren’s Biomimicry Specialist.

“And it was on a beautiful day walking around our Woking campus that one of us looked up at the birds circling our lake, then picked up a feather from the ground and placed it on a car… That turned into a conversation with the craftsmen and women at MSO that led to the creation of the Feather Wrap.”

Measuring seven centimeters long and covered with a pearlescent lacquer, the feathers are applied to the car parallel to the forward direction, thus cushioning the effects of the air flowing over the bodywork.

The feathers act as grooves, reducing the surface drag and as the 570GT increases its speed, they start to vibrate, further reducing drag by delaying the transition from a laminar to turbulent boundary of air.

“We’re not usually ones to crow about our achievements but I think we’ve scored a birdie with this one,” added Crane.

McLaren enthusiasts who happen to want a 570GT will get the rare chance to order the Feather Wrap on April 1, 2017.

Source:
http://www.autoreportng.com/2017/04/mclaren-goes-featherweight-with-new.html

Will you ride this car?


lalasticlala, Seun

This is what i call being innovative. Innovation geared towards sales. and it is what most Nigerian business people and entrepreneurs lack.

It looks awesome.

The birds are in trouble or would the company perform artificial industrial manufacture of the feathers?

Keep away from the reach of children.

Keep away from Nigeria.

How many years guaranty on the feathers?

Imagine the look of the car in a dusty season in Nigeria?

Bia maclean abi closeup, make una spare us this innovation.

Na by force to innovate

Okpueze1:
The birds are in trouble or would the company perform artificial industrial manufacture of the feathers?

Keep away from the reach of children.

Keep away from Nigeria.

How many years guaranty on the feathers?

Imagine the look of the car in a dusty season in Nigeria?

Bia maclean abi closeup, make una spare us this innovation.

Na by force to innovate

Read this part

MSO, the company’s bespoke division, dedicates 300 hours for creating this exciting layer of aero perfection by hand, applying nearly 10,000 carbon-veined artificial feathers to the vehicle’s body.