The m-commerce revolution has made mobile applications a necessity for e-commerce sellers these days. As a result, more and more of them are investing in mobile apps to reap the benefits of mobile selling. At the same time, things are not as rosy as they seem to be. The app store is already cramped for space, with countless apps vying for user attention. It is a challenge to be visible in such a huge crowd, let alone being viral. However, daunting as it may appear, making your mobile application viral is not an impossible task. Before discussing the strategy, it is crucial to understand the concept of virality.

Source: http://mobi-india.weebly.com/blog/best-strategies-for-making-a-mobile-app-go-viral