What ambitious entrepreneur doesn't want to improve his or her performance or that of the people around them? None!

Performance coaching as it's known is the process where individual influences the development and action planning of others, to bring about changes in their lives. However, the performance it's not about giving advice or sharing experience, it is like health, where we hardly pay attention to until there is a need. More so, we go about autopiloting and assume great performance will just come from getting the work done.

The problem with this theory is that performance as it is, is no different than most things in business or in our personal lives, it needs its own space in priority checklist. And if it's properly analyzed the way large business goals are, it will help improve daily performance.

For instance, as a business owner who's at the start-up stage that feels the need to get the business right off the ground. You bombard yourself with too much work, which might deprive you of actually focusing on areas that you are good at. In such situation, it's clear that you will be doing work misaligned with your talent. Your talent might possibly be just solving client problems via heavy data analysis and creative solutions, and this is a major superpower in any business. However, when more time is spent on doing sales, which might not be something you enjoy doing, you will end up not getting full satisfaction in the business.

To avoid finding yourself in such situation, it's best to plan from the beginning to get the right salesperson whom you can trust, then dedicate your energy to doing the work you love. This has proven to be most successful for companies. Here are three tips to building personal performance:

1. Never Play Down Your Talent.
As a business owner, you might feel the need to run all parts of the business on your own, because you have the most skin in the game. But in reality doing so might kill your performance. So find someone who will support you in managing the operations that are not exciting for you.
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