In Silicon Valley they said there is no new idea anywhere because all the so-called new idea are clone idea, and for second time in 10 months Facebook owns photo sharing platform Instagram has released a similar features of their close competitor Snapchat.

Leading online social media giant Instagram introduces news features called “ face filters ” in its camera. According to press statement released out by the teach giant company Instagram said it is “an easy way to turn an ordinary selfie into something fun and entertaining.”

According to the info released said the filters also work with Boomerang,which means you can easily add an unexpected twist to what you share. When you’re done recording, you can send it to your best friends through Instagram Direct or add it to your story.

Also, Instagram rolled out more creative tools in the camera. You can make videos that play in reverse with “Rewind,” a new camera format next to “Boomerang” and “Hands-Free.”

This new feature is similar to Snapchat’s filters and this is the second time Instagram is releasing a feature similar to Snapchat.

Instagram Rip-Off Snapchat Features Once Again with “Face Filters”

Competition at work