There are indications that Etisalat Nigeria will be changing its brand name to 9Mobile.
Only a few weeks ago, a new board was appointed at Etisalat Nigeria, to handle the smooth transition of the telecommunications company after a reallocation of shares.

Boye Olusanya, former deputy managing director of Celtel Nigeria (now Airtel Nigeria), was appointed as the chief executive officer of Etisalat Nigeria to over see the transition.

NUUS gathered that Olusanya was appointed to oversee the transition of the company due to his experience in the smooth transition of Celtel to
Airtel.

http://nuus.ng/etisalat-changes-brand-name-to-9mobile

Interesting. Hope they will not change it further again like 'econet'

It's a weak name