Writing headlines for your blog is much like writing a sales advert. Your business blog headline, much like a sales message, should influence your reader to take action. In this case, click and read more.



According to a test, it has been discovered that 8 out of 10 people read only your headlines but do not read the rest of your blog. Now that isn’t so good, because how can you educate your audience of your product and add value to your customers and influence their buying decision if they do not read your blog?



If you’re having trouble getting those clicks to your business blog, here are a few practical tips you can try now when crafting your next headline.



But first, I hope you know that every blog post for your business should be specially designed for your target audience and they must not all be sales pitches. If not, you’d bore your audience and drive them away from your blog (and nobody wants that). If you need help identifying how to write for your audience, check out this post on how successful businesses blog.



Tip #1 – Solve a problem

Promising a solution to your reader’s pressing problem is a sure way to get them to click and read your blog. That’s why ‘’How To’’ articles are so popular and effective, they provide solutions to the readers problems. Here are a few headlines that promises the reader a solution to his problem

How To Save Your Business From Bankruptcy
5 easy ways to lose your baby fat
How to handle disgruntled customers
How to manage A bad boss
Quit Smoking Once And For All By Eating These Fruits


Tip #2 – State a benefit

What’s the benefit to your reader from reading your blog post? Your blog should always contain information that will make your reader’s life, career or business easier or happier. Here are a few examples of headlines with benefits

How to win friends and influence people
How to increase traffic to your blog
10 Ways You Could Use Your BlackBerry to Power Your Business
Health Benefits of Groundnut

continue reading here http://oratorconsult.org/2016/05/16/how-to-write-headlines-that-gets-clicked/

Create more contents that will make your lead become customers here: https://docs.google.com/forms/d/e/1FAIpQLSepoulDS-Gr8592wavD9eN3CdcA0kjCZ4Y-8BMvHWLe3wQ9CQ/viewform?usp=sf_link