Entrepreneurs often hear mention of the business plan. It is requested by investors, banks and even from commercial counterparts. However, not everyone knows that the primary function of the business plan is that of being a tool for the entrepreneur: it helps to evaluate the entrepreneurial project, to define and monitor its development plan, to manage the invested resources, besides planning organizational, productive and commercial actions.
Attendees to this training course will acquire a comprehensive view of the planning tool par excellence, the business plan, through a guided demonstration to its composition, to its contents and to its numerous purposes, which make this tool profitably utilisable in the life of a company just as in the creation of a start-up.
In effect, success in the launch of a new business depends on the capability of putting together the vision of the future with the accurate planning of the steps to be followed and the quantification of the economical-financial aspect of a project.

Learning Outcomes
The objective of the “Short Course on Business Plan Writing and Empowerment in ICT Industry” is to help entrepreneurs and directors to tackle these issues by providing basic concepts and useful tools to:
1. Analyse the market and competitive context;
2. Link the system configuration on offer to customer needs;
3. Evaluate the company’s structural and make or buy choices;
4. Understand the economic-financial consequences of the decisions made and revise the balance sheets;
5. Evaluate the risk associated with the project;
6. Understand the investors’ point of view.
Participants will be empowered with practical and operational guide for the understanding of how to exploit potential opportunities in the ICT Industry both locally and internationally and also manage their own business with the developed business plan.