Guinness Nigeria Plc is a major market for Diageo: Guinness Nigeria operates in the unique and fast growing alcohol industry of over 15mhl beer potential. It is the only company that does Total Beverage Alcohol (TBA) in Nigeria. It’s an on trade dominated market but with a fast growing off trade channel.

Brand Protection Manager

Job TypeFull Time
QualificationBA/BSc/HND
LocationLagos
Job FieldLaw / Legal

AutoReqId: 61318BR
Location: Lagos
Function: Legal
Reports to: Head of Brand Assurance & Corporate Security
Contract Duration: 6 Months

Key Accountabilities

Manage and build cordial working relationships with relevant Regulatory Enforcement agencies across East and central divisions
Develop cordial working relationship with market associations to manage counterfeit issues in each market
Carryout market inspections monthly to scale the size and nature of counterfeit and copycat issue within the divisions and report back on a monthly basis
Support our 3PP on matters relating to counterfeit and intellectual property investigations within the East and Central
Gather intel on counterfeit operations to support actionable raid actions against production, storage and retail facilities
Prepare monthly reports on BP activities in the East and Central.
Support the Sales teams in resolving complaints on counterfeiting within East and Central divisions.
Support all Brand Protection initiative East and Central divisions.
KPI to Measure Progress

Identify and provide intelligence on major hubs in East and Central
Identify and establish relationships with key players in these markets (Executives of each market association)
Quarterly formal engagement sessions with market associations to discuss our challenges and chart ways forward
Sustain and maintain trust between GN and these association and ensure the association support and drive GN anti-counterfeit drive
Get association to support quarterly engagements with Spirits and wine meeting with Diageo
Intelligence gathering and dissemination against production, storage and retail
Carryout market inspection to not less than 120 outlets across 6 trades monthly
Develop and maintain stakeholder map within the region (NAFDAC, SON, CPC, Police & Customs) Names, designation and telephone numbers of regulators.
Use stakeholder map to develop cordial relationship with all stakeholders.
Qualifications, Skills & Experience

Good analytical Skills
Good communication skills
Professional experience NDLEA, counterfeit/ illicit management will be an added advantage
Ability to work under little supervision

Method of Application


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