Life is good but certainly not for the Korean Tech company especially it's mobile and cellular division, a wonderful and well-recognized brand is currently experiencing a downfall compared to Nigeria's economy. LG was one of those companies that penetrated the Nigerian market in the early years and was hugely successful due to their cheaper offerings in electronics compared to the likes of Sony, Panasonic, Samsung and the rest.
Although in this post I'm gonna focus majorly on their mobile phones which have shriveled over the years in the tech world, PhoneArena further reported that the smartphone manufacturer from July-September, the mobile division took a loss of over $331.17 million. I'm here to highlight some of the several reasons why LG is currently on a decline.

The launching of the G4 was a huge commercial success and there were a lot of prospective buyers, LG was praised for their sophisticated displays, display quality, camera, overall performance, and unique design since their phones tend to resemble no other but that victory didn't last long. So many critics claimed LG lacked innovation and were running out of ideas since it's predecessor (G3) was very similar and had little or no differences, apparently many users were happy with the device since it allowed for power users for expandable storage and to quickly switch batteries since it offered removable batteries unlike its main competitor, the Samsung S6. After a month or two, G4 users complained of screen retention and boot-loop issues which led into a class-action lawsuit filed in March 2017. This defects led to users opting to a better and stress-free brand.

But despite the issues that persisted which led to the lawsuit LG still made sure those mistakes were repeated in the G5, V10, V20, and even the G6, after hearing about the so many negative reviews from users who complained bitterly about touchscreen problems and bootloop hardware failures nobody wanted to waste over $400 on a piece of a headache.
Many have complained about the LG's UX as being heavily customized and power demanding, the issue here is great hardware but poor software optimization, it's like the hardware and software can't coincide with each other leading to terrible cases of lag, bugs, and even subsequent bootloops even after repairs. It's like the company doesn't even listen to their customers since they mostly opt for 3000 mah batteries which are unable to sustain their power hungry devices.

Wacky designs, the brand has maintained a distinct design from other phone manufacturers and OEMs but many have been displeased by the
uncommon designs of their phones like the location of the power button and volume rockers although this complaint is debatable since most users also prefer the unique and distinguished designs their phones offer. Critics have often highlighted that the rear designs of their phones such as the G5 was "boring" and "protrude in an oddly wart-like manner"

I don't know who offers marketing and promotion services to LG, but they need to be fired since many don't even hear of such eloquent devices or are overshadowed by other brands release. If you could remember clearly Samsung had to recall the Galaxy Note 7 after the whole explosion mishap but LG managed to lose a golden opportunity to sell off their G6 to the general public since it was released in that same year, had similar specs and widely praised but in conclusion the device itself lacked anything novel or buzz-worthy and hence lost its appeal.

With over $55.91 billion sales on its Electronic division alone which comprises of Home Entertainment, Mobile Communications, Home Appliances & Air Solutions, and Vehicle Component, LG Electronics still remains the world's second-largest television manufacturer.

Cc lalasticlala

Why are you disturbing lala for this trashy write up?

Ovie56:
Why are you disturbing lala for this trashy write up?

lol

So because their phones ain't selling as you expected it means they have fallen?


LG has other electronics to focus on na

Lol

Ovie56:
Why are you disturbing lala for this trashy write up?

When I saw the moniker I already knew what to expect.