News Provided by
UAE Embassy in Abuja
March 18, 2019

Abuja, Nigeria. As part of the ongoing efforts to increase visitor growth and promote tourism by Nigerian tourists to Dubai, Dubai’s Department of Tourism and Commerce Marketing (Dubai Tourism), kicked off the Nigerian leg of its West African road show in the nation’s capital of Abuja on the 18th of March at the NAF Conference Centre. With continued record-breaking growth rates and a successful 2018 in the tourism sphere, Dubai Tourism aims to further strengthen partnerships with public and private industry stakeholders in Nigeria.

A total of 27 Dubai-based delegates participated in the road show, along with local partners in the tourism sphere. The Director of International Operations for Dubai Department of Tourism and Commerce Marketing, Mrs. Stella Fubara, led the delegates in a full day of presentations and engagement. Special guests in attendance included the Ambassador of the United Arab Emirates to the Federal Republic of Nigeria, H.E. Fahad Al Taffaq; the incoming First Lady of Kwara State, Mrs. Olufolake Abdulrazaq; and Chairman of Dantata Group, Alhaji Tajuddeen Dantata. Various local tourism industry representatives were also in attendance. The road show highlighted to key travel partners the many diverse experiences that Dubai has to offer including accommodation, entertainment, travel and events in the city. In addition to this, the event included breakout-networking sessions for partner presentations, one-on-one meetings, an update on Expo 2020, educational sessions and enrollment into the Dubai Expert Certification Program.

Speaking about the importance of Dubai Tourism and Nigeria relations, His Excellency Fahad Al Taffaq stated the road show is an effective way to geographically and culturally bridge the east and the west while strengthening already existing relationships between industry stakeholders. The road show held in Abuja is the first of three stops in Nigeria, as the event will also hold in Port Harcourt and Lagos on March 20th and March 22nd, respectively.