HOW TO SUCESSFULLY RUN FACEBOOK ADS

In this present days of social media advertising, Facebook have a played a vital role in this aspect with over 2.3 billion active users, It is the behemoth social network.
Facebook ads is one of the easiest and trackable online advertising, and the awesomeness part of it is that it is also optimizable.
REASON FOR CHOOSING FACEBOOK ADS

There are quits reason why Facebook ads is most prefer to other advertising network. Those reason are apparently known to us but for those who are still wondering why, am going to explain in the section below .
LARGE AUDIENCE
Facebook is one of the top third site in the world having about 2 billion active users. Having this number of active users make it an opportunity for online marketer to use it as a medium of getting large audience. Facebook ads is one of the most preferable ads network so far because of it large audience, this serve as an opportunity to get more sales on your goods or service.
FLEXIBILITY
Facebook ads is also known for is flexibility. Using Facebook ads you have total control of your ads. You will have the chance of controlling your your ads including selecting the location you want your ads to shown to, including age range which you want and also gender which is prominent to your goods and service.
EASY PAYMENT METHOD
One of the problems internet marketter faced while trying to run ads service is the issues of payments, I could vividly remember I also faced the same problems when I was trying to run ads on of the ads network, the problem I was facing is that my ATM card wasn’t accepted but later on I quite using the ads network. But the story using Facebook ads is totally different, Facebook ads have one the easiest payment gateway. Once you have a valid credit card and it found, you are good to go with your advertisement.
ACCURATE STASTISTIC
You will get the accurate statistic with Facebook ads. Facebook ads have easy to use dashboard which will enable you to get realible and accurate statistic of the ads you are running.
GLOBAL EXPOSURE
One of the reason while we run Facebook ads is for our goods or service to get international recognition and also for our brands to be well known globally. All this features are associated with Facebook ads. All you have to do is to run Facebook ads select your desire location and your
TO GET TRAFFIC OR MORE SALES
We all want to get more traffic on our web or mobile site and also get more sales of on our goods, one the ways to get this is by running ads. Facebook ads is one of best ads to get more traffic you require.
I was having about 1k traffic on my site before running Facebook ads, weeks after running the ads my traffic increase from the initial 1k daily visitor to above 5k daily visitors. Once you advertise on the right platform such as Facebook, you will definetly get better result.
FUNDAMENTALS OF RUNNING FACEBOOK ADS

1. YOUR GOALS

One of the fundamental of runing facebok ads is that you should have a goals
Goals Yes goals, in order to run a successful Facebook ads you must be able to answer this question. What did u want your ads do? Do u want more sale, more follower, more engagement, more traffic or more more like. One of the most reason we run Facebook is to that one of the above listed. No matter what your goal is, Facebook has a marketing objective for you!
There are different marketing adjective you can choose from. They each correspond to different end goals. If you want more people to click on your website, you’ll run a traffic campaign. Likewise, if you want to generate sales, you’ll run a conversion campaign so you just have to choose the one that meet your goals
2. TARGETING YOUR AUDIENCE

According to stastistis released by Facebook, they have over 3 billion active user monthly ranging from different countries, you have to select your target country.
Targeting the right audience play a major role in running advertisement on Facebook. If the wrong audience is target this won’t yield a good result, your sales, engagement, or traffic may not increase as it should be, so make sure the right audience is targeted to increase productivity. Also make sure correct parameter is used because there are some products which are mainly ment for some age range for example running a Facebook ads to increase your sale of video game and you selected age range of 50-70 of ages, this Facebook ads won’t yield a better result of wrong parameter of age ranges, so you have to be carefully and follow the guard for running your effective Facebook ads.
3. USE ATTRACTIVE AND EYE CATCHING PICTURE.

One of the ways to successful run Facebook ads is by using a catching picture. A single picture worth a thousand words they say. A potential customer might scroll right past your ad without reading it if the image doesn’t catch their eye. In other to prevent this from happening you are advised to use a attractive image for your ads and also this image must be relevance with the content if your propose Facebook ads.
4. INSTALL CONVERSION PIXELS

Facebook pixels is one the tools for running a successful Facebook ads.
Some of us may be wondering what pixel mean, pixel is a written code which can be embedded into one site.
It allows you to track conversions and re-market your leads. Facebook pixels allow you to track and interact with your potential costumer and your site, Facebook pixel give the opportunity to see which ads which people clicked and also you will be able to no which device they are using. This Facebook pixel allow you to manage your ads effectively.
GETTING STARTED WITH FACEBOOK ADS

Facebook ads can be as simple or sophisticated as you want them to be. Create and run campaigns using simple self-service tools, and track their performance with easy-to-read reports. More than two billion people use Facebook every month – so no matter what kind of audience you want to reach, you’ll find them here.
HERE IS HOW TO RUN FACEBOOK AD

1. CHOSE THE RIGHT OBJECTIVE,

To choose the right ad objective, answer the question “what’s the most important outcome I want from this ad?” It could be sales on your website, downloads of your app or increased brand awareness.
Select your audience
This is important factor to consider wen running Facebook ad. Choosing the right audience will definitely increase your sale or website traffic.
Decide where to run your ad
For a better result, ones make must be very careful about where he or she run its Facebook ad, you must choose where your products or services is needed for a better result.
Select your budget
Most reason people prefer Facebook ad to all other ad services is the issue of budget, setting your budget for Facebook ads is pretty simple, you can run Facebook ads with as little as $5.
Pick a format
You have to select one out of the the provided format for your Facebook ads
Place your order
After all the necessary setting, cross check it maybe there is no error or mistake, after all this you can now place your order.
Manage your Facebook ad.
What next is to manage your ad,
You can check us back update and feel free to drop your comments
Source https://www.mostmoneyideas.com.ng