TEN is the largest trade exhibition in African.

It is powered by Trade Nigeria, a public private joint partnership with Government on trade.

The organization, as an organized private sector, focus on Foreign Direct Investment (FDI), through /B2B/B2C, Project Development, Based on Build Own Operate and Transfer, (BOOT). supporting Business Development, Trade Promotion, Economic Exchange and Multilateral Cooperation with major Aim on Growing Nigeria Rural Economy and Turning The Population into a production Nation.

TEN is just around the corner and here are four are some powerful reasons for marketers to attend TEN.

1. Keep on top of industry trends:
TEN is an epicenters of development: industry professionals from all over the country and beyond gather to showcase new products. Take note of what’s creating the most buzz on the show floor, and you’ll have the edge on what’s coming next. You’ll also have a chance to gain competitive insight when it comes to market data and trends. All this information is invaluable when it comes to planing for your business and making sure you stay ahead of the curve.

2. Compare and source products & services:
You have the chance to speak with vendors one-on-one about their products to find the best fit for what you need. Plus, don’t underestimate the power of face time with suppliers – trade shows are a good way to develop relationships.

3. Network, network, network:
Speaking of relationships, don’t limit your interactions to just potential vendors. TEN provide plenty of time for attendees to network with each other, and for good reason. Often, the biggest insights come from the people who share your goals and interests – a conversation with another retailer might lead to new ideas, or even new partnership opportunities.

4. Access to thought leaders:
Take advantage of the workshops, talks, and keynote speaker sessions at TEN – thought leaders are classified as such for a reason, after all. You’ll be able to hear success stories and thoughts on the latest trends, all information that will help you reach success in your own business.

5. Save time and minimize costs
Researching, comparing, and connecting with various vendors all take time and money, just in smaller increments over a longer period of time. With TEN, you’re able to walk the floor to get a quick snapshot of the latest and greatest out there – not to mention all of the suppliers are vying for your attention.