5 Tips to Rank Higher on Google in 2022 – How to find keywords to Improve Website Ranking for Google, While the digital marketing world is rocked by words like media content, influencer, and social signals, one tiny detail weeps in the corner of our marketing strategy: keywords.

In 2022, search engines are smart and focused on behavioral factors, which is why we sometimes downplay the role of keywords. SEO experts fear over-optimization penalties and struggle to improve site rankings with other tools.

Today, SEO copywriters have to carefully mix keywords in texts to make them appeal to search engines and, more importantly, communicate the value proposition to a live audience.

In this regard, three questions arise:

What are the best next generation keywords to rank for?

What should be their optimal density per content unit?

How to mix them up so that they sound nice to search engines and people?

Table of Contents
5 Tips to Rank Higher on Google in 2022 using Five types of keywords
Niche (LSI) keywords
“Hidden” keywords
Long tail keywords
Influencer name keywords
Vertical keywords
Keyword Density: A Ghost from the Past
5 Tips to Rank Higher on Google in 2022 using Five types of keywords
What is needed for SEO optimization?

Choose keywords that define your market and products, optimize your page for them, and create so many backlinks on this web page that Google and Yandex will evaluate its relevance and honor it on the top line of search results.

Correctly? Well, for a beginner it sounds right. For the experienced – perhaps.

But for SEO professionals, this is not enough: keywords grow, evolve and change every day.

To outperform your competitors and surprise the search engines, you need keywords that are different from the most obvious ones. As you do your keyword research, structure your keywords, and build your SEO tactics, keep these types in mind:

Niche (LSI) keywords
You can hardly argue with the claim that Google Hummingbird – the Hummingbird algorithm – has changed the rules of the game for SEO.

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