The country is the largest market in Africa for Guinness and the second largest globally, since it overtook Ireland in 2007

Nigeria is expected to overtake the UK as the largest market for Guinness stout in 2014.

So says Renaissance Capital in a recent research report on Nigeria’s brewery industry.

According to Renaissance, sales of Guinness are currently being driven by Sub-Saharan Africa countries, with 41% of global volumes consumed in the region in 2010. “Stout volumes have been growing quickly in Africa over the past few years, while they have been declining in traditional beer markets,” says the report.


Read More >> http://dailytimes.com.ng/article/nigeria-set-overtake-uk-largest-market-guinness

Drunkards.
mschewww