PEDESTRIAN BRIDGE ADVERTISING IN LAGOS STATE

We have 8*2 Feet advert panels on major pedestrian footbridges in Lagos state.

We have them available on the following pedestrian bridges in Lagos state:

- Ojodu-Berger Pedestrian bridge

- Alapere Ketu Pedestrian bridge

- Yanaoworo 3rd MainLand Bridge pedestrian bridge

- Anthony -Town Planning pedestrian bridge

- Onikpan Pedestrian bridge

- 7up Pedestrian bridge

- Obalende CMS pedestrian bridge

- Ojota Pedestrian bridge

- Carwash Pedestrian bridge

- Ilasa Pedestrian bridge

- Oshodi Pedestrian bridge

- Maryland -Shoprite Pedestrian bridge

- Fadeyi -Jibowu Pedestrian bridge

- Ojuelegba -Barracks Pedestrian bridge

- Secretariat -Alausa Pedestrian bridge

COST: 40k / Per Board / Per Bridge
DURATION: 30 days (1Month)

Cost includes installation cost, excluding printing and other cost.

CONTACT:
SYMMETRIC COMMUNICATIONS

Sizes:
- 8 by 2 feet advert panels
- 4 by 2 feet advert panels

Available on major pedestrian bridges in Lagos State.

For advert placement, contact;
Symmetric Communications.

A tale of Lagos pedestrian bridges
pedestrian bridges

The Nation
July 3, 2022

Foot bridges abound in Lagos, Nigeria’s commercial hub, a city estimated to have over 20million residents, struggles with infrastructure challenge but the government with resources at its disposal continue to close the infrastructure gap.

One of the duties of every government in a country is to provide certain facilities that will aid ease, comfort and security for its citizens. One of these numerous facilities is the pedestrian bridges.
To reduce avoidable deaths on the roads, many of such bridges have been constructed on high density corridors of Lagos such as Ojota old garage, palmgrove-onipanu, 7up motorways, Ojodu-Berger, Oworonshoki, Cele, Sanya, five star, Obanikoro, Charlie boy by Gbagada, Alapere, Cele, amongst others.

Sadly, these foot bridges are not being utilized by residents of the state. This sad development has triggered fears of people being hit by cars for their failure to utilize available foot bridges.

Level of compliance/Enforcement level

On the 2nd of August, 2012, the one time Governor of Lagos State, Babatunde Raji Fashola (SAN) signed the Lagos Road Traffic Bill into law in order to ensure safety and orderly flow of traffic in the state, bearing in mind that accident rates was on the rise during his tenure. Typically, when there is a law, there should be punishment for offenders. This was clearly stated in the law, but as it is today, the enforcement level in the state is quite low. This has in turn given people confidence to flout the rules.

It is no longer news that accidents sometimes occur when people choose to ignore these bridges. Several cases of oncoming vehicles on very high speed hitting people have recorded. It is also rampant to see people contending the roads with public and private vehicles, waving and pleading to cross thereby leading to congestion that sometimes elongates to miles away.

Take Ojota bridge for example, even the okada riders are seen navigating their way on these highways to get to the other side of the road.

All these is as a result of low or epileptic enforcement. Residents of Lagos are comfortable going against constituted rules because there’s no logistics put in place to call them to order.

Some bridges have been deserted to the point that it becomes scary if a lawful citizen decides to use it as a result of the loneliness and quietness of the environment. It has become a den of thieves and hooligans.

As against its original purpose, market women have turned these bridges to their point of sales. Beggars and people with various ailments have turned the place to their abode. It is even very common to see some physically challenged men, sweeping the stairs that leads to the bridges. These bridges are still in use but for wrong purposes. More people are comfortable crossing the road as it a faster means of getting to their destinations.

Another reality is that, as a result of people disregarding these bridges, traffic flow is disrupted because vehicles have to wait for people crossing to pass.

Residents Perspectives
Residents of the state have given one reason or the other as to why they don’t use the bridges

At night, sometimes in broad daylight, there is robbery attack and the private car owners are usually victims where their personal belongings are taken. Now, cases like this can been avoided or drastically reduced if no pedestrian is allowed to ply the roads.

This happened to Rasaq Ayeola who shared his ordeal with The Nation about the incidence that happened to him last year at Oworonshoki bridge where two men approached his car, disguised as though they wanted to cross to the other side of the road but ended up robbing him at about 5:28pm on his way back from his office.

In his words “if there weren’t other people crossing and causing congestion on the road, they won’t have had the courage to commit that kind of atrocity. My laptop and phones were taken.”

Although, there still exist some law abiding and safety conscious citizens that still ply the bridges, but some argue that the bridge is less safer than the roads as it has become a gun point for robbery and ritual killings especially when the day is not so bright like early in the morning and late evening.

This was the case of Ojomo Victor who was robbed of his belongings sometime in 2020 at the Ojodu-Berger bridge on his way to work in the morning. Since then, he vowed never to use any bridge anymore.

For Chinwe Francis, a 57 year old teacher, laziness to climb the bridge makes her cross the highway.

“I have never had any bad experience on bridge, I just don’t like using the stairs. By the time I get up there, I pant profusely.”

Likely solutions
As it is today, it appears that pedestrians have stylishly become their own enemies. The infrastructure put in place to guarantee security has been bastardized. It is therefore important that government take charge of the situation. Every organization/body put in place to ensure compliance should be greatly awakened. Epileptic enforcement should be discouraged.

If things are done this way, there’s a high possibility that there would be a drastic reduction in deaths. Apart from this,orderliness will be the order of the day as vehicles will ply the road, and pedestrians will use the foot bridges, just as it ought to be. Although attempts have been, and are still being made, efforts should be doubled.

It is also important that offenders be prosecuted. This will serve as a lesson to many likely future offenders. A lesson for one will show the seriousness and level of commitment to safeguarding citizens and making things ad they should be.

FLYER ACTIVATION/ FLYER DISTRIBUTION IN LAGOS

7000 FLYERS TO BE DISTRIBUTED IN IKEJA IN 3 DAYS

DAY 1: FRIDAY
- 4 Skaters to Share 2500 Flyers Around Ikeja- Computer Village

DAY 2: SATURDAY
- 4 Skaters to Share 2500 Flyers Around Ikeja-GRA

DAY 3: SUNDAY
- 4 Skaters to Share 2000 Flyers Around Opebi-Alen

TOTAL NO OF SKATERS
12 Skaters

EXTRA PUBLICITY
Branded T-Shirts, Caps, Status & Social Media Upload

MEANS OF EVALUATION
Pictures and Video

CONTACT:
Symmetric Communications.

600 FLIERS TO BE DISTRIBUTED AT FOOTBALL PITCHES IN THE FOLLOWING AREAS & ENVIRONS:

- Agege: 150 fliers, 2 skaters

- Bariga: 150 fliers, 2 skaters

- Iyana Ipaja: 150 fliers, 2 skaters

- Ajegunle: 150 fliers, 2 skaters

Bridge Panel Along Ajah Pedestrian Bridge Ajah,Lagos
₦3,300,000.00

Description: Bridge Panel Along Ajah Pedestrian Bridge Ajah, Lagos

Location: Along Lekki–Epe Expressway Before And After The Ajah Jubilee Bridge

Size: 46m(W) X 2m (H)

Price: 3.3 million Per Month

Bridge Panel Oshodi Pedestrian Bridge Apapa Expressway, Lagos

₦1,710,000.00

Title: Bridge Panel (Double Face)

Description: Bridge Panel Oshodi Pedestrian Bridge Apapa Expressway, Lagos

Location: Oshodi-Apapa Expressway, Lagos FTF International, Local Airport, Lagos Ibadan Expressway, V.I, Illupeju, Lagos

Size: 1.6m X 70m

Rate: N1.71 Million/Month/Face

Lagos
Bridge Panel By International Airport Road Ikeja, Lagos

Description: Bridge Panel By International Airport Road Ikeja, Lagos

Bridge Panel A Size: 17m x 2m (4units)

Bridge Panel B Size: 16m x 2m (1unit)

Wall Panel A Size: 13m x 4m (4units)

Wall Panel B Size: 7.5m x 6m (4units)

Column Panel: 6m x 6m (4units)

Pillar Wrap: 18ft Height x 6.130m circumference around columns (4units)

Rate: N27m Per Month

illumination: illuminated

LAGOS A-FRAME POSTER ADVERTISING MASTERS
We can mount your A-Frame Poster Boards at major strategic locations in Lekki, Victoria Island, IKEJA, Surulere, Ikorodu Road, 3rd Mainland Bridge, Ikoyi, Ajah, Oshodi -Apapa Express Way, etc, and any other location of your choice in Lagos State.

Contact:
Symmetric Communications.

Bridge Panel Billboard Airport Road Ikeja, Lagos

Description: Bridge Panel Billboard Airport Road Ikeja, Lagos
Board Size-42m(W) c 4 3m(H)
Rental- N3.1m/face/month
Duration: I month

WHY LAGOSIANS MAY NEVER FULLY EMBRACE PEDESTRIAN BRIDGES.

The Lagos State Government on Sunday, February 11, 2024 officially announced its decision to commence full enforcement of the use of pedestrian bridges within its metropolis.

Lagos as a commercial nerve and metropolitan state is not new to avoidable stories of ‘hit and run’ accidents involving motorists and pedestrians crossing highways instead of using foot bridges.

According to a 2023 data from the Federal Road Safety Commission (FRSC), Nigeria has the highest rate of death from motor accidents in Africa; leading 43 other nations in the number of deaths per 10,000 vehicle crashes”. “Nigeria is followed by Ethiopia, Malawi and Ghana with 219,183 and 178 deaths per 10,000 vehicles, respectively”.

FRSC disclosed that 1,349 people were killed in road accidents between January 1 and April 12, 2023. According to the Commission, the crash involved 3,965 vehicles conveying 16,102 people. Out of that number, 1,349 people were killed, while 7,744 got injured.

It is in the light of the foregoing that the Commissioner for Environment and Water Resources, Tokunbo Wahab in his February 11 directive on behave of the Governor Babajide Sanwo-Olu-led administration described crossing of major highways in the state by pedestrians as an offence, adding that any defaulter caught will be prosecuted.

Wahab via his X handle (formerly Twitter) stated that officials of the State Environmental Safety Corps (LAGESC), popularly known as Kick Against Indiscipline (KAI), alongside other agencies have been instructed to enforce this directive immediately, stating “Crossing the highway is an offence in Lagos State.

“Lagos State Government has given a marching order to LAGESC officials, (KAI) Marshall and other law enforcement officials to arrest anyone crossing the highway and then charge them to court immediately.”

The commissioner, further urged residents to make use of pedestrian bridges, “Please, use the pedestrian bridges across the state,” he said.

Following this directive, the LAGESC officials were dispatched strategically to different pedestrian bridges in the state to enforce compliance. However, a two-week on-the-spot assessment and monitoring by NewsClick Nigeria team revealed states of the bridges including what both enforcement officials and pedestrians face daily.

Why we are not comfortable using pedestrian bridges – Lagos residents.

NewsClick Nigeria team spoke to a cross section of pedestrians on why they seldom use the bridges and their responses are as captured below;

Acrophobia: According to Wikipedia, Acrophobia, also known as hipsophobia, is an extreme or irrational fear or phobia of heights, especially when one is not particularly high up. Residents told NewsClick Nigeria team that they would rather use the highway than the pedestrian bridge because of the height.

A pedestrian at Ikeja Along Bus Stop who identified himself as Mr John said the bridge is ‘too high’. He said “I use the bridge because it is safe but the bridge is too high for me. Anytime I use the bridge, I always feel tired but I still have to use it for my own safety. This is the reason most people do not use the bridge here at Along,’ he said.

Another pedestrian at same location who identified herself as Mrs Qadri said she uses the bridge as part of her sacrifice for national development. ‘I am of the opinion that for real development we need to make sacrifices. The bridge may not be comfortable for everyone but that is the price we need to pay for our safety. I use the bridge out of willingness,’ she said.

Health challenges: Some pedestrians said their underlying health challenges makes it difficult for them to use the bridge. Mr Ola in Palmgroove said he doesn’t use the pedestrian bridge because it is more easier to cross than using the bridge. He also said that he can’t use the bridge because he is asthmatic. ‘The bridge is so tall that I run out of breath using it. I almost pass out on the bridge one time and there was no one to come to my rescue. Since then I have stopped using it. I know the bridge is meant to be safer but due to health reasons I can’t use it. If the government create electric bridge then I’ll change my mind. Some of the bridges are not accessible for physically challenged. So I feel the government needs to do better if they truly want to help us.’

A young lady who identified herself as Miss Tomi said: ‘I hardly use the bridge because of my BP issues. I have high blood pressure. My blood pressure usually escalate anytime I use the bridge.’

Mrs Omozuwa in her fifties said: ‘I have rheumatism. This long bridge isn’t for someone like me please. I can’t be climbing such steps with my legs. I prefer to cross.’

Overcrowded: Some pedestrians said they avoided using the foot bridges because it is usually overcrowded and as such unsafe to use. ‘You need to see the number of people waiting to use this bridge. That in itself wastes time. So to avoid time wastage, I just cross,’ a pedestrian at Oshodi told NewsClick Nigeria.

Filthiness: The sight and stench oozing from some of the foot bridges visited is better imagined than experienced. ‘You can’t ask people to use the pedestrian bridge in such condition. Most of these bridges are now dumping sites. Let government or the KAI people themselves come and see this for themselves and still in their conscience arrest those crossing the roads,’ a pedestrian at Oyingbo seeing using the express told our reporter.

Lack of Fitness: NewsClick Nigeria reporters observed that some residents are generally not fit and thus find climbing the bridge an extra burden. A middle aged woman at the popular Berger Bus Stop said: ‘I have to lean on the railing each time I use the bridge because I feel dizzy almost immediately. A resident at Iyana Ipaja, Miss joy said: “I don’t make use of the bridge please. I prefer crossing, the bridge is too long for me.

Beggars’ colony: ‘Most of these bridges have become beggars haven. They’ll bombard you and sometimes harass you if you don’t do their bidding of giving them money. And it’s not just kids, some adults too have joined these begging teams. So it’s better not to just go through that stress. I’m better off crossing,’ a pedestrian at Maza Maza said.

Dilapidation: Some of the bridges visited are either totally abandoned or in bad shape. Most don’t have illumination for night usage.

Fear of attacks: ‘Who will rescue us when these criminals strike? The attack and steal from people even in broad day light. It’s better to cross than fall victim of these criminals who can even kill to get what they want from you. The Lagos State Government needs to fix all these lapses before forcing people to such foot bridges,’ a Lekki resident said.

We’re working to fix most of the issues raised – LAGESC.

Meanwhile, State Environmental Safety Corps (LAGESC) has said agency is working intensively to address most of the challenges raised by Lagosians on using the pedestrian bridges. The Corp’s spokesperson, Ajayi Lukman, said efforts were in place to clean, rid the bridges of miscreants and also fix leakages on roofs. LAGESC Corps Marshal, Maj. Olatunbosun Cole (retd.) in a recent reaction to conviction of some miscreants obstructing pedestrians from using the bridge said: ‘The conviction of these criminal elements is a right step in the right direction, being that they have caused irreparable havoc to Lagosians in transit by harassing men, and women and dispossessing them of their valuables, which forces them to risk their lives by crossing the highways.’

A LAGESC official, Taiwo Ogundairo who spoke to NewsClick Nigeria reporter at Cele Express Bus Stop said pedestrians are free to approach them if they have difficulty in using the bridge rather than crossing. He said those caught will be arrested and charged to court immediately and maybe sentenced without option of fine. ‘People comply especially when KAI officials are around so that they won’t be arrested. Those arrested are usually taken to the head office before being charged to court. The offenders are usually asked to sweep a certain pedestrian bridge and there are no option of fine,’ he said.

‘People with bad sights are at liberty to walk up to any officer, and request they should be assisted in climbing the bridge,’ he said

Ogundairo also denied that KAI officials demand bribes after arresting offenders. Our officials don’t demand for bribe after arresting an offender. Such official might be dismissed from service if caught,” he said.

The Commissioner for Environment and Water Resources, Tokunbo Wahab had said that clampdown on residents who float government’s order will not stop. He said residents who also pounce on LAGESC officials effecting arrest will not be speared.