SalesConsultant:


Its nice to hear this.... Thanks!

liveyourlife:
Thanks for the above. Just had a not so good sales day.

SalesConsultant:

Thanks for your nice comment. As you rightly noted, you may not be dealing with your customers directly i.e. The end users of your product. That not withstanding, it appeal that the doctors themselves hold the key since patients rely on their prescriptions. This technique of selling should be used on the doctors themselves. How? You will agree with me that each doctor has its own unique blend of temperaments and therefore how they preferred to be sold to the idea of new drugs. Understanding how to sell to doctors of different personality styles will ultimately help you in the long run. If they like you or you style of selling, they will as well like your drugs and, consequently prescribe it to patients. Soon I will make a post on this i.e. How to easily identify and sell to different personality style. Pls follow this thread. Thanks!

liveyourlife:
Thanks for the above!

SalesConsultant:
Lesson Six:
WHAT EVERY CUSTOMER WANT

Do what you say you’re going to do. And do it when you say you’re going to do it. As a popular axiom go “Don’t write a check with your mouth that your body can’t cash” in other word, do it right the first time and get it done on time. That’s reliability and it’s the most important ingredient to building a solid reputation for outstanding service.

When you finally get a new customer to buy from you, it’s tempting to part yourself on the back and celebrate your achievement. That’s fine as long as you keep this thought in mind: the purchase of your product or service is the opening of a relationship. your new job is to make that relationship so valuable to your customers that they will return time and again to buy from you and tell others about the great work you do.

If you want to lose customers, ignore them. Seventy percent of customers who stop buying from a business do so because of an attitude of indifference towards them. And nothing kills a new business faster than a reputation for poor service. Once people form an impression about your business it tends to stick. And it’s extremely tough to change a negative image in the customer’s mind. That’s why it’s crucial that you overwhelm your early customers with outstanding quality, value, and service. If early impressions of your business are negative, it’s almost doomed from the start.

The surest, fastest, and least expensive way to build your business is to take very special care of your customers. It cost approximately one-six as much to keep a customer as it does to get a new one. And the secret to get customers coming back to you rest on this three magic words: service, service, service. Customers tend to buy more from you each year they stay with you and they are your absolutely best source of adverting and marketing.

When your customers have a request, a problem, or need for special attention. They want it dealt with now. It’s therefore important to respond quickly to customer complaints seventy percent of customers who complain will do business with you again if you resolve the problem to their satisfaction. But if you resolve the problem on the spot, 99percent will do business with you again. This is why responsiveness is crucial.

Imagine: you’ve just moved from Abuja to Lagos, a city that you are totally unfamiliar with. You need the services of a good family doctor, Business Advisor, clothier, grocer, pharmacist and numerous other professionals and organizations. Would you prefer to choose them on the basis of their advertising or by getting recommendations from people you trust? The answer is obvious.

Remember, your must powerful sales force is an army of satisfied customers. Absolutely, nothing sells you better than a customer telling others how wonderful your products, services and you are and when satisfied customers recommend you, you’re literally being paid by those who are doing your best marketing.

sunzie:
This is interesting,revealing and well dished out with great intelligence and expetise.Pls,tell me more about the sales certification and which training facilitators offer it. Thanks for the great job.