iROKOtv, the world’s largest online distributor of Nigerian movies with a catalogue of over 5,000 titles, is launching a new DVD collection of Nigerian movies.

The online movie streaming site hopes to meet the demands of millions of Nigerian movie fans with its entry into the country’s DVD market.
Jason Njoku, the firm’s Chief Executive Officer (CEO) noted that a majority of Nollywood fans watch the films on DVDs.

“iROKOtv revolutionised the video-on-demand (VOD) industry for African entertainment when we launched, bringing thousands of movies online to Nollywood lovers around the world,” he said. “In a short space of time, we were able to connect with the online African community but, in reality, the majority of Nollywood fans are offline and watch Nollywood on DVDs.

“Access is the immediate challenge for VOD companies here. Until Africa comes online, DVDs will continue to be the primary platform to consume content, which is why iROKOtv has now entered the DVD market.”
Nollywood (the popular term for Nigeria’s mainstream movie industry) produces about 2000 movies a year. iROKOtv has selected ten of the very best quality movies to be distributed on DVD.

“They are now on sale in Jo’burg markets including Soweto, Kempton Park, Rosettenville and Randburg,” the company said.

“This is the first time iROKOtv DVDs will be sold in a beautifully designed and packaged format with high quality standards and will cost no more than R30.”

http://telegraphng.com/2013/06/irokotv-launches-nollywood-dvd/