President Barack Obama recently decried the “change in culture” that has altered what he called the view of the American Dream. He took a swipe at Kim Kardashian and Kanye West for being the poster boy and girl respectively of this damaging culture.

Relieving the good old days, he said “There was not that window into the lifestyles of the rich and famous. Kids weren’t monitoring every day what Kim Kardashian was wearing, or where Kanye West was going on vacation”.

He could as well have been speaking for Nigerians, nay Africans. The African society is increasingly under assault as we make advances in modernity. This is fueled by the increasingly corrupt pop culture which is heavily influenced by the mass media. The pervasiveness of these collection of ideas can be seen all around as it permeates the everyday lives of the society. It has brought with it a certain superficiality, consumerism and sensationalism.

This can be seen in that decadent show that seems to have captured the imagination of not just the young but also the elderly. The exhibition of licentiousness going on in that house of shame called Big Brother Africa is more than a source of concern, it is the repudiation of morality and sanity in the name of modernity and it is being thumbed in our noses by Multichoice; an agency of western imperialism.

Reality television shows present unscripted situations, peopled by unprofessional actors, depending on the genre. But what does the Big brother genre of reality television want to impart to Africans?

The answer is perversion. The show has unleashed perversion at a level that will be very difficult to erase. It is damaging the scant morality we still subscribe to in a terribly debased world.

Big Brother was popularized by George Orwell’s novel, Nineteen Eighty-Four. But this is not the Big Brother he was talking about when he wrote that book. The term “Big Brother” was the lexicon for abuse of government power, particularly in respect to civil liberties, often specifically related to mass surveillance.

Every year, Multi Choice unleashes this vile content on the continent into millions of homes. But it must be seen for what it is; a slow destruction of societal values.

Reality television shows have a powerful hypnotic effect on viewers. But while reality television may seem like a harmless form of entertainment on the surface, the damage being done is so subtle but yet very powerful.

Why on earth will people be enticed to watch lewdness in the guise of education? What is the difference between this show and p0rnography? The vilest and the vainest are put on display in the guise of promoting Africa.

Big brother Africa is a glaring example of the extent of depravity being pushed to African societies. The question to be asked is if it is part of a western agenda or a South African plan to destroy the fabric of African societies because it goes against all the grain of Africanness. With the west aggressively pushing the homosexual agenda across the world, we might soon have a reality show of homosexuals and lesbians under the guise of equality.

Its high time we repudiate non value television shows in all its forms; we cant ruin the future of our youths and the very young with this Big Brother nonsense.

Our political, economic , cultural and social structures are going bankrupt and the combined effects is creating a society going out of balance, exemplified by the bling-bling capitalism-materialism, and we stare a global debt holocaust, we witness structured abject poverty for the masses and extreme wealth for the elite.

Decency and moral high standards have been thrown to the pigs. With this new and sustained assault, we need serious societal introspection by asking; do we really need another reality TV show or perhaps it’s time for a reality check? There is a need to look at ourselves and ask if we will succeed or fail at this rate. As Socrates succinctly puts it, “The unexamined life is not worth living”.

The display of wanton sexual excesses, destruction of family values, with p0rnography and homosexuality becoming the hallmarks of modern moral decadence, which as history supposedly shows, will not only lead to the decline but the destruction of our society, has to stop!

http://www.ekekeee.com/big-brother-africa-how-multichoicedstv-is-under-developing-africa/

I don't watch big brother but if an adult decides to watch it then that's his prob. As for exposure to kids there's a parental control code that stops viewing programs specified beneath the age range.

I could also ask the same of premier league what do u gain from watching it?? Following players lives, what sch their kids go to etc. Whom dey are dating.

This internet u are using as a medium to air ur views has a more destructive influence than bba. Doubt me type porn on any search engine.

Pls big brother is not our problem but intrinsic nigerian issues like bad leadership for one.

Tnemmoc ot tsrif....

@ graphics: if u can't beat them you join them

armadeo: I don't watch big brother but if an adult decides to watch it then that's his prob. As for exposure to kids there's a code that stops viewing programs specified beneath the age range.

I could also ask the same of premier league what do u gain from watching it?? Following players lives what sch their kids go to etc.

Pls big brother is not our problem but intrinsic nigerian issues like bad leadership for one.

why on earth will u say if an adult decides bla bla bla. And kids too deres a code to stop viewin watever....see ma guy wat is bad is bad,u cant tell me u dont know dat deres no kid no more. Smart they are and even hack anitin talk more of wat they will easili know. To talk about sports dats enteredtainment and everi bodi kids or adult love to wach and its ok. BBA has sex seen all over it compare to football. Pls de owner of dis aticle will love to be encourage and not ur kind of comment.to me its not just ok. Tanks am loyal #kamoo

nnecar: @ graphics: if u can't beat them you join them

nope. If you can't beat them, team up with those who can.

https://www.nairaland.com/1400843/amala-now-bad-food

African development cannot be stopped by Big Brother Africa.

Let me go and get some yam peels right now because tomorrow one iya-olo-ja is coming to my hend to make the southwest favorite food o

Ok na, i comment my reserve, but y cant better threads make NL front page sef, the niaja factor i guess

Space booked

TBH I've never watched Big Brother before,so I guess am safe.

Big brother should be the least of whoever that wrote/is in support of that article's problem..
The moral decency of Africa as a continent didnt/ will never get corrupted cos of BBA.. If you wanna play the blame game,start by attacking internet and Tv as a whole and not just BBa..
You keep screaming about moral values while Blue films and other explicit graphical contents are being sold in the street even to those under-age and nobody says anything about it...
You keep screaming about moral values when anyone with a phone that has an internet connection can go online and download whatever whatever he or she wishes..
You keep screaming about moral values when Nigerians like cossy e..t..c are still acting indecency in the open.. First quench the fire in your backyard before trying to off the stove in your neighbors kitchen..
The Morality of africans started declining even before BBA started becoming popular in this part of the world no to even talk about average africans owning DSTV...
The problem in Africa is not BBa but those corrupt and greedy hediots who do want the continent to develop.. Tackle that first and every other thing will follow...
..
Even the so-called Nigerian celebs who are role models to the society should not be spared if you really wanna talk about moral values.. Dont you see how they dress to Red carpet shows and events?.. Didnt Genevieve expose almost all her breasts in a pic she took some time back?
Is cossy helping matters? How about mercy johnson who uses any little aoppotunity to show her valuables..
?
..
Let me not even start with our movies.. You can hardly watch a Nigerian movie without gettting an er.ection nowadays.. These same movies are being watched by children of all ages... Why not attack dem also? Na Only BBa you see...
..
How about our Music videos.. Lol,lemme not even go there cos that one na matter for another day..
..
Atleast BBA was decent and smart enough to rate it 18+ and give you the ability to lock the channel,can you say thesame about our entertainment industry?
..
Stop playing the blame game face real issues!!
..


All izz well!

Internet and Television is the problem chikena.remove those two.this world won't survive a week without them.

armadeo: I don't watch big brother but if an adult decides to watch it then that's his prob. As for exposure to kids there's a code that stops viewing programs specified beneath the age range.

I could also ask the same of premier league what do u gain from watching it?? Following players lives what sch their kids go to etc.

He said it all.

who doesnt know this before

Can someone give me a better explanation of this thread. don't seem to understand!

All dis talk won't change a damn thing.
World people...the world would continue to deteriorate and we'll keep on looking on helpless.
Only God o...only GOD

What's that lol

Like someone has said earlier, if you don't like big brother, don't watch it. It's not by force. On the same dstv, there is national geography, animal planet, history channel and the likes.
Also multichoice is a "for profit" company not an NGO so if you want educative channels, you are free to start your own.

True talk, BBA has never meant good, it only promotes lazyness n immoralities n yet they call it reality show. Who stays in a house n wait for one storage door to open for food or gets djs coming to jam up in there lawn or everytin about d show, who does dat?

If u don't watch BBA, it's your problem. Me I watch and will continue to do same as far they air it

Was Big brother produced for the purpose of education? The answer is a big NO! The programme is meant for pure entertainment and it is not enforced on anybody so I don't see the reason for this hullabaloo. The writer of this piece is only looking for attention. Take it or leave it, the world is already corrupt and the programme cannot be solely held for this reason, either here in Africa or anywhere else in the world.

So let the programme be, if you don't like it, don't watch it. And I need to also add that the programme is meant for adults, strictly.

Stopping the programme from being aired will not stop immorality. Immorality has always been living with the human race and it will continue to be until the human race is no more. Leave Religion to continue its fight against immorality.

I'd set up an eight (..8-man..) committee to look into this!

*the destructive power of the media*

BBA is Deceiving Africans. #Facts

spongeback: TBH I've never watched Big Brother before,so I guess am safe.

But you have porn videos on your phone

Why watch big brother while I see my neighbours doing the do every night

Obama shld shut up joor...he is condemning kanye and kim buh he is in support of homosexuals..hypocrisy at its peak....ode oshi

Two options for the OP, watch it or shut up. Thanks!

The last time I checked. Multi choice don't Coerce people to watch this show. Neither do they shove it down their subscriber's throat. Please don't cry more than the bereaved.

FYI, this show has served as a platform for number of talented African youths from different ethnic background and nationality to showcase their talent, while at the same time attaining stardom.

This is the 21st century and not the Stone Age my friend, pop culture is the new order. The faster you realize that the better for your shrewd cultural hypocrisy.

Big brother isn't my thing but it sure got it's audience, and it's good business for multichoice and the viewers. If you don't like the Chanel, stick to NTA.

One man's meat.. Is a vegetarian's nightmare.

spongeback:
President Obama talk say Kim and Kanye dey spoil children, and the OP come relate am to BBA.

Oh k, na now i understand .tank you!