How Will Chrome’s New Ad Blocker Impact Ads and Affect Bloggers?

Am very much aware that some bloggers who use Adsense have a lot of Ads scattered all over there Pages making it unbearable for people to read their contents.

On February 15th, Google is set to launch a more robust ad filter for Chrome. Its goal is simple: to scrub the web of interstitial riff . This is the first ad blocker baked directly into the most popular browser on the planet.

The primary purpose of this fright-inducing new feature is to combat and eradicate poor mobile browsing experiences. And for those who scatter Ads via Adsense on there Blogs or web pages, this might really affect your earnings or get you penalized.

Now, if you use AdSense to generate revenue on your site by hosting Display ads, you’re going to want to ensure that you don’t have banners all over the screen (particularly on mobile devices).

How Will Chrome’s Ad Blocker Work?

This is a bit over my head, but here’s my understanding of it...

Chrome’s ad blocker is all about pattern matching. There isn’t a little dude in a bunker checking out pages in search of awful browsing experiences. Instead, the filter cross-references websites against a list of sites known to fail the Better Ad Standards.

A site’s inclusion on the list is determined by an evaluation process. Sample pages are reviewed and, depending on the number of violations uncovered, the site is assigned a status: Pass, Warning, or Fail.

If a site’s on the list, the filter digs into images and JavaScript on the page a searcher has navigated to in an attempt to detect “ad-related URL patterns.” If there’s a match, Chrome hits the ads on said page with a big stiff arm to the chin and sends the searcher on her merry way, free to browse obstruction-free.

For those browsing on a desktop, ad block notifications will look as they currently do on Chrome; if you’re using an Android device, you’ll see a message bar at the bottom of your browser that looks something like the image attached to this post:

In terms of other ads you might be running on your website (those you sell privately or are affiliated with another programmatic network), you can use the new and improved Google Search Console to view your site’s Ad Experience Report. If you’ve got beef, you can hit Google with a request for a re-review. Provided you remedy what Chrome has deemed non-compliant, you should be fine to run ads moving forward.

What do you think? Anyway Thanks to Google

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I understand you feel insecure that the model will contact me instead of you right? That does not mean you should say am deceiving him, can you tell me where have deceived you before?

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People want to be able to find answers to their questions as fast as possible — studies show that people really care about the speed of a page. Although speed has been used in ranking for some time, that signal was focused on desktop searches. Today we’re announcing that starting in July 2018, page speed will be a ranking factor for mobile searches.

The “Speed Update,” as we’re calling it, will only affect pages that deliver the slowest experience to users and will only affect a small percentage of queries. It applies the same standard to all pages, regardless of the technology used to build the page. The intent of the search query is still a very strong signal, so a slow page may still rank highly if it has great, relevant content.

We encourage developers to think broadly about how performance affects a user’s experience of their page and to consider a variety of user experience metrics. Although there is no tool that directly indicates whether a page is affected by this new ranking factor, here are some resources that can be used to evaluate a page’s performance.

Chrome User Experience Report, a public dataset of key user experience metrics for popular destinations on the web, as experienced by Chrome users under real-world conditions.

Lighthouse, an automated tool and a part of Chrome Developer Tools for auditing the quality (performance, accessibility, and more) of web pages.

PageSpeed Insights, a tool that indicates how well a page performs on the Chrome UX Report and suggests performance optimizations.


Work on a better Page Speed Result.

Source : https://webmasters.googleblog.com/2018/01/using-page-speed-in-mobile-search.html?m=1

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Ggg

It does not increase CTR, users don't even know what a URL is?

webincomeplus:

He really goofed by saying "They never were". If they never were, what prompted the EMD algorithm update of 2012. Google that to read more about it.

And I'm telling you my own based on personal and referred experience. Don't let anyone play mind games with you.

Matt Cutts is the only Google expert whose words are taken as far as SEO is concerned. Who knows John Mu.

Google "exact match domain update" or "EMD update", and you'll see that his statement (They never were) is crappy.

Know also, that search engines and their top engineers deliberately play mind games just to discourage people from taking shortcuts. For example, they claimed that nofollow links have no SEO advantage, but many SEO experts have conducted practical experiments to prove that they actually boost rankings.

SEO isn't about what someone somewhere says, bro. It's about what you've practically tested and found to work. If I were to have listened to everyone who claimed to be a guru, I wouldn't be where I am today as far as Internet marketing is concerned. I've gotten lots of great results by creatively breaking rules and going against norms.

That's why I encourage people to join forums like Blackhatwor.ld. There, you'll find experts who are ready to share practical tips and give relevant answers based purely on real-life experience. And they show convincing proofs of what they do.

Explain the advantages. I only used his words to support my claim. Based on my experience in the industry. If only you can explain the advantages you are taking about then I will agree with you that it truly as advantages.

And Read who JohnMul is in Google and then you will know he as q good insight in the industry.

webincomeplus:
So, in essence, if you can't get a keyword domain name, don't sweat over that. Just use something else. But if you can still find it available, use it. It doesn't hurt, and it comes with some long-term advantages.

There is no long term advantage. It was never been a Ranking factor, you can just choose to use or ignore it.

Makes no difference. That is my point...

If you feel there is a Long term Advantage, then tell me the advantage.

webincomeplus:
It actually still works. But before Google rewards your efforts with that, you need to have proven beyond doubt that you deserve it. That is, you must have worked your tail off to grow your site into a valuable resource on that topic.

Once Google sees that your site truly has a bunch of top-quality articles on that niche that been frequently and consistently published, and that readers seem to love, they'll give you the edge in rankings over similar websites without the focus keyword in their URL.

It does not have anything do with your Ranking. I can send you a screenshot conversation between I and JohnMul of Google.

There are company websites that there index ranks on first page of Google and there are no keywords in the URL.