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'Ornge' Is So Last Season: Sterling Bank Shades GTB In New Advert (Photos) - Business (2) - Nairaland

Nairaland Forum / Nairaland / General / Business / 'Ornge' Is So Last Season: Sterling Bank Shades GTB In New Advert (Photos) (50058 Views)

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Re: 'Ornge' Is So Last Season: Sterling Bank Shades GTB In New Advert (Photos) by Rashman578(m): 7:29pm On Nov 10, 2018
Not because of their ability to shade and cause controversies , I must go and open an account with them sharpaly.. I just love that name "sterling "

6 Likes

Re: 'Ornge' Is So Last Season: Sterling Bank Shades GTB In New Advert (Photos) by oluwasegun007(m): 7:30pm On Nov 10, 2018
Gtb Would never dignify them with a response...


They understand the game and they know it better.
Re: 'Ornge' Is So Last Season: Sterling Bank Shades GTB In New Advert (Photos) by Expensive2000(m): 7:30pm On Nov 10, 2018
simple250:

Are you ok undecided
Sure.
Re: 'Ornge' Is So Last Season: Sterling Bank Shades GTB In New Advert (Photos) by Akinsbobo2(m): 7:30pm On Nov 10, 2018
mctolspell:
I think I want an account with sterling bank... their marketing team is so creative, hope their service is as effective

Sure,I guarantee that. I bank with them. And they equally courteous workers too. I give it to them
Re: 'Ornge' Is So Last Season: Sterling Bank Shades GTB In New Advert (Photos) by enemmo(f): 7:36pm On Nov 10, 2018
dominique:
Don't hold your breath for GTB's response. They don't do clapbacks, they were pretty much the only bank that kept away from the silly bank wars that this same sterling bank started.

Before nko?

Sterling bank no know their mates.

Let them face Fidelity and Wema bank

1 Like 1 Share

Re: 'Ornge' Is So Last Season: Sterling Bank Shades GTB In New Advert (Photos) by Nobody: 7:38pm On Nov 10, 2018
simple250:
CBN must hear this grin
That's not
the duty of CBN. It is the duty of an advertisment agency to checkmate things like this.
Re: 'Ornge' Is So Last Season: Sterling Bank Shades GTB In New Advert (Photos) by hayesconcept(m): 7:39pm On Nov 10, 2018
Mad people everywhere shocked
Expensive2000:
Ordinary Ikeja to Oshodi bus stop. Small
speed, You'll be shouting 'Easy oh, No kill
us oh, Driver small small na.. But during
sex, your bf will be dragging you on the
floor and even hit your head on the wall.
You'll be screaming kill me baby, take my
soul, show no mercy,destroy me
Re: 'Ornge' Is So Last Season: Sterling Bank Shades GTB In New Advert (Photos) by Chukazu: 7:41pm On Nov 10, 2018
At the end GT has got the "Balance sheet" while Sterling can keep the "shi*t"

1 Like

Re: 'Ornge' Is So Last Season: Sterling Bank Shades GTB In New Advert (Photos) by YoungLionken(m): 7:42pm On Nov 10, 2018
Businessideas:

GTBank will report Sterling bank and this time CBN will wield the stick. They spent millions of shareholders funds on these expensive outdoor advertising not for social courses or to tell their own value proposition but to send childish cryptic message to their competitor :oIn my opinion,this Sterling Bank is not behaving like a bank for serious people
Thank God you said "my opinion" shading has nothing to do with being serious or not...

4 Likes

Re: 'Ornge' Is So Last Season: Sterling Bank Shades GTB In New Advert (Photos) by stealthtiger(m): 7:42pm On Nov 10, 2018
You guys condemning Sterling bank should take a chill pill. Subtle shading like this is common between big global companies
Take for example Audi and Tesla; BMW and Audi.

3 Likes

Re: 'Ornge' Is So Last Season: Sterling Bank Shades GTB In New Advert (Photos) by Businessideas: 7:44pm On Nov 10, 2018
Akinsbobo2:


Sure,I guarantee that. I bank with them. And they equally courteous workers too. I give it to them
Hahaha. You must be kidding grin
Re: 'Ornge' Is So Last Season: Sterling Bank Shades GTB In New Advert (Photos) by Expensive2000(m): 7:45pm On Nov 10, 2018
[quote author=hayesconcept post=72854506]Mad people everywhere ur father
Re: 'Ornge' Is So Last Season: Sterling Bank Shades GTB In New Advert (Photos) by Ishilove: 7:46pm On Nov 10, 2018
dominique:
Don't hold your breath for GTB's response. They don't do clapbacks, they were pretty much the only bank that kept away from the silly bank wars that this same sterling bank started.
There's nothing silly about the bank wars. It's an aggressive, albeit very creative marketing strategy that had the brand trending. People were reminded that there is such a bank as Sterling

6 Likes 1 Share

Re: 'Ornge' Is So Last Season: Sterling Bank Shades GTB In New Advert (Photos) by Goddyj(m): 7:52pm On Nov 10, 2018
ominilongest:
Na only me no understand
Thank God say we dey two, I been think say na only me undecided
Re: 'Ornge' Is So Last Season: Sterling Bank Shades GTB In New Advert (Photos) by PearlStreet(m): 7:57pm On Nov 10, 2018
You guys don't Sterling Bank.. Go and check out cases of fraud by bank workers and see which bank has the highest percentage.

This irresponsible attitude is replicated in all areas of the bank and they don't see the need to improve because of the powerful interests backing them.

Musiliu Smith present Chairman of the Police Service Commision is a former Chairman of Sterling Bank. Obasanjo has shares there through proxies and Mike Adenuga is a majority shareholder there.

That bank would continue being irresponsible because of obvious reasons.
Re: 'Ornge' Is So Last Season: Sterling Bank Shades GTB In New Advert (Photos) by bigtt76(f): 8:03pm On Nov 10, 2018
I can't fathom out what the shade is in the bill board message undecided wonder who goes about posting adverts about their competition instead of trying to sell themselves.

May be they're trying to woo GTBank into acquiring them because Sterling is not close to GTBank in any way undecided

Their so-called creative guys should be sacked!
Re: 'Ornge' Is So Last Season: Sterling Bank Shades GTB In New Advert (Photos) by Cindy08: 8:10pm On Nov 10, 2018
Gtb remain the best you can't beat the rich
Re: 'Ornge' Is So Last Season: Sterling Bank Shades GTB In New Advert (Photos) by cvibe2: 8:13pm On Nov 10, 2018
This is what happened when Ornge took the 1 customer they ever had.

1 Like 1 Share

Re: 'Ornge' Is So Last Season: Sterling Bank Shades GTB In New Advert (Photos) by oseiwe(m): 8:16pm On Nov 10, 2018
mctolspell:
I think I want an account with sterling bank... their marketing team is so creative, hope their service is as effective

Please don't try it. Their inter bank transfer is sheat. They have the worst network in ymthe banks that I've used. Instead of improving their connection, they are using the morning to cook ads.
Re: 'Ornge' Is So Last Season: Sterling Bank Shades GTB In New Advert (Photos) by Bammzzie(m): 8:25pm On Nov 10, 2018
Goddyj:
Thank God say we dey two, I been think say na only me undecided
I guess I'm d third person dat doesn't understand... undecided

1 Like

Re: 'Ornge' Is So Last Season: Sterling Bank Shades GTB In New Advert (Photos) by Ijebulogic(m): 8:25pm On Nov 10, 2018
Misplaced Priorities by Sterling Back and probably based on advise from someone who attended a short course on marketing strategy without considering the Nigeria context. GTB is a solid Tier 1 Bank with stronger share price and return on investment than FBN and UBA. Sterling is a Tier 2 bank without any clear positioning in the market. Rather than spend over N100m on Billboards, they should increase SME credit portfolio and invest in customer experience. Always respect your seniors that don't make noise...because when dem VEX ehn? You go hear am.

1 Like

Re: 'Ornge' Is So Last Season: Sterling Bank Shades GTB In New Advert (Photos) by Biingoo: 8:28pm On Nov 10, 2018
oseiwe:

Please don't try it. Their inter bank transfer is sheat. They have the worst network in ymthe banks that I've used. Instead of improving their connection, they are using the morning to cook ads.
Pained GTB staff Spotted!

2 Likes

Re: 'Ornge' Is So Last Season: Sterling Bank Shades GTB In New Advert (Photos) by gurunlocker: 8:31pm On Nov 10, 2018
Sterling bank and GTB?

Dem no be mate!

in fact, GTB ATM in Lagos alone is more than Sterling bank ATM in the whole of Nigeria.

Moreover, GTB don't do kids clapback.

1 Like

Re: 'Ornge' Is So Last Season: Sterling Bank Shades GTB In New Advert (Photos) by iamclime(m): 8:35pm On Nov 10, 2018
Expensive2000:
Ordinary Ikeja to Oshodi bus stop. Small
speed, You'll be shouting 'Easy oh, No kill
us oh, Driver small small na.. But during
sex, your bf will be dragging you on the
floor and even hit your head on the wall.
You'll be screaming kill me baby, take my
soul, show no mercy,destroy me
Dude, are you a'ight? This got me laughing like crazy! grin

1 Like

Re: 'Ornge' Is So Last Season: Sterling Bank Shades GTB In New Advert (Photos) by Nobody: 8:38pm On Nov 10, 2018
Someone has painted the board self
Re: 'Ornge' Is So Last Season: Sterling Bank Shades GTB In New Advert (Photos) by justli: 8:41pm On Nov 10, 2018
Businessideas:

GTBank will report Sterling bank and this time CBN will wield the stick. They spent millions of shareholders funds on these very very expensive outdoor advertising not for social courses or to tell their own value proposition but to send childish cryptic message to their competitor :oIn my opinion,this Sterling Bank is not behaving like a bank for serious people.
I and my team have sent in proposal to this same Sterling bank for them to brand our book for them to give NYSC youth Corp members,they misplaced the sample copy and threw out the proposal but when it comes to something as useless as spending millions on advertising to shade your competitor, they have money for that!! I shook my head when recently I saw fcmb spending millions to advertise a fair for British Secondary schools yet turned down our proposal even though we bank with them. GTBank, like Sterling bank, couldn't trace and locate the sample copy of the book that accompanied the proposal!
I really truly doubt the patriotism and priorities of these Nigerian banks.
Their new extravaganza is on a 'Whatsapp banking' cool


Niggar get a life, a little fun never hurt anyone. How much do you think they spent in all to get this much publicity. Sterlin bank is definately creative with these adverts and they are getting all the publicity at the lowest cost while also helping to crack up Nigerians. I totally support this style of campaign.

5 Likes

Re: 'Ornge' Is So Last Season: Sterling Bank Shades GTB In New Advert (Photos) by abbasajao(m): 9:03pm On Nov 10, 2018
Pls is only me don't understand wetin this mean?
On a lighter note, sterling bank should be shading other tier 3 bank like heritage bank and Co not a tier 1 bank like gtbank who is so focus on being the front runner in the banking industry.
I don't if gtbank have time for this their nonsense.

1 Like

Re: 'Ornge' Is So Last Season: Sterling Bank Shades GTB In New Advert (Photos) by OgogoroFreak(m): 9:10pm On Nov 10, 2018
They used the opportunity to use orange color in their advert.
Re: 'Ornge' Is So Last Season: Sterling Bank Shades GTB In New Advert (Photos) by MorataFC: 9:18pm On Nov 10, 2018
Bammzzie:

I guess I'm d third person dat doesn't understand... undecided
bro you are not alone, me self no understand and I believe many ppl dont understand but they just pretend that's why no one has able to decode the message.
Re: 'Ornge' Is So Last Season: Sterling Bank Shades GTB In New Advert (Photos) by Acidosis(m): 9:18pm On Nov 10, 2018
For those of us that do not care about hype, popularity and public opinion, we know that Sterling bank is 1000 miles ahead of GTB when it comes to getting quality value for your money.

Two accounts (savings and current) with Sterling bank so far and I have no regrets.

Zero charges on current account (unlike all Nigerian banks), no silly USSD charges, no exorbitant SMS charges, free email alerts, instant customizable ATM card (GTB just started few days back), and many more.

The s!lly GTBank even charges N10 just to check your account balance with the *737# USSD code. On Sterling, you're permitted to check your bal as many times as possible at NO cost.

To those of you wasting your meagre resources over popularity, y'all had better have a rethink. Sterling bank is way ahead of most Nigerian banks when it comes to getting quality value for your money. You guys should not be feeding overfed bank managers with meagre 4, 5, and 6 digit account balance.

3 Likes

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