MrRichy:
why should it be by January (hardest month of the year)

I Pity the traders whose only source of livelihood comes from the market..

I think January is the best time to demolish it because most of the traders have sold their goods during December. Also January is a low business period. Between the traders are already aware.

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1. 10 Business Directory submissions
2. 20 Social Book marking Submissions
3. 10 Article Submissions (1 article x 10 article directories)
4. 10 Press Release Submissions (1 press release x 10 press release websites)
5. 10 Search Engine Submission
6. 10 Blog Submissions
7. 10 Blog Submission
8. 10 Classified Submission
9. 5 Video Submission
10. 5 PDF/PPT Submission
11. 1 unique, 400 word article written
12. 1 unique, 400 word press releases
13. Blog Creation
14. Image Sharing
16. Google Local Listing
17. Title Tag Optimization
19. Meta Descriptions Optimization
20. Alt Tag Optimization
21. Anchor Tag Optimization
22. Content Optimization
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26. Google Webmaster Tool
27. Google Analytics Setup
28. Keyword Management
29. Facebook Profile Creation & Promotion
30. Twitter Profile Creation & Promotion

If you have any question on any of the tasks, share it below. If possible please share your website.

Where is your address?

All arms of this government has a way of keeping Nigerians busy with fake and unverify news, all in an attempt to shift focus from the failing economy. I refuse to be confused.

The Nigeria Recession Survival Group is a Facebook support group to help individuals and small business owners to survive the current recession in Nigeria. Join us now @ https://www./NigeriaRecessionSurvival/

The Nigeria Recession Survival Group is a Facebook support group to help individuals and small business owners to survive the current recession in Nigeria. Join us now @ https://www./NigeriaRecessionSurvival/

Download The FREE Report: Recession Marketing - Getting Your Business Through Nigeria Recession By Joining The Facebook Nigeria Recession Survival Group at https://www./NigeriaRecessionSurvival/

[size=20pt]#23 - Harness the power of integration[/size]
Stimulating word of mouth is one way to make a budget go further. Another is to harness synergies between different marketing channels. Our research shows that the most effective campaigns mix emotionally rich, publicly consumed media like TV, direct response media like online. Getting the mix right can more than double your payback.

[size=20pt]#22 - Aim for fame[/size]
The same study showed that the most profitable ad campaigns of all are those that get consumers talking about the brand -- and its marketing. Word of mouth is a powerful amplifier. To get your consumers talking, you need to do something remarkable. Unfashionable as it may seem, big broadcast media still have an important role to play here. Remember that research shows that TV is still one of the most important topics of conversation there is -- second only to talking about family and friends.

[size=20pt]#21 - Emotions are the key to brand strength[/size]
The key to maintaining a profitable brand is not to offer discounts or buy one, get one free promos, but to build and maintain a strong emotional bond with customers. An analysis of nearly 880 case studies published by the World Advertising Research Centre shows that ad campaigns that focus on emotional engagement tend to be more profitable than ad campaigns that focus on rational messages (such as low prices or special offers), even when times are tough.

[size=20pt]#20 - Promotions are not the solution[/size]
When times are tough and consumers are looking for bargains, promotions may seem like the obvious solution. But beware promotions that are really just price cuts in disguise. Research shows that, for most brands, trade promotions are a mixed blessing at best. They may help to keep the retailers happy, but the extra sales they generate are purely short term and the net effect on profits is often negative. Heavy reliance on promotions tends to erode brand values and destroys profit margins.

[size=20pt]#19 - A recession is both a threat and an opportunity[/size]
The worst-case scenario is a marketer lowers an ad budget while a competitor increases his. The literature is full of examples of brands that have perished this way. But the flip side is that a recession can be a marvelous opportunity to deal competitors a killer blow. Because media prices tend to fall much faster than sales for most firms, the ROI from advertising often increases in a recession. The combination of low media prices and weak competition gives companies a unique opportunity to buy market share on the cheap.

[size=20pt]#18 - Cutting ad spend puts your brand and company at risk[/size]
Cutting ad expenditures doesn't just depress sales and market share. Without advertising support, distribution becomes harder to maintain and the pressure to cut prices becomes harder to resist. With lower sales and lower margins, non-advertised brands often find profits spiraling down, sometimes with fatal consequences. Financial markets know all this and tend to punish the share prices of companies that cut advertising.

Download The FREE Report: Recession Marketing - Getting Your Business Through Nigeria Recession By Joining The Facebook Nigeria Recession Survival Group at https://www./NigeriaRecessionSurvival/

[size=20pt]#17 - Cutting ad spend causes long-term damage[/size]
Research shows that advertising has long-term effects on sales -- up to five years after the ads are shown. So cutting advertising does long-term damage to one's business. In particular, analysis by PIMS shows that firms that cut advertising take much longer to recover when the economy begins to improve.

Download The FREE Report: Recession Marketing - Getting Your Business Through Nigeria Recession By Joining The Facebook Nigeria Recession Survival Group at https://www./NigeriaRecessionSurvival/

[size=20pt]#16 - Cutting ad spend will reduce your income[/size]
Cutting the ad budget is a quick way to cut costs, but beware there is a penalty to be paid. Research shows that firms that cut ad spend during a recession typically see sales and income fall by 20-30 percent over the next two years as a result. So any boost to the bottom line is usually small and short term.

[size=20pt]#15 - Cut the right costs[/size]
If you do have to cut costs, make sure that you cut the right ones. An analysis by PIMS (Profit Impact of Marketing Strategy) of how over 1,000 firms have reacted to previous downturns shows that some cost-cutting strategies are more profitable than others. Firms that cut manufacturing and administrative costs tend to do well, as do firms that cut spare capacity. But firms that reduce product quality or cut budgets for marketing and NPD tend to underperform.

Download The FREE Report: Recession Marketing - Getting Your Business Through Nigeria Recession By Joining The Facebook Nigeria Recession Survival Group at https://www./NigeriaRecessionSurvival/

Download The FREE Report: Recession Marketing - Getting Your Business Through Nigeria Recession By Joining The Facebook Nigeria Recession Survival Group at https://www./NigeriaRecessionSurvival/

Download The FREE Report: Recession Marketing - Getting Your Business Through Nigeria Recession By Joining The Facebook Nigeria Recession Survival Group at https://www./NigeriaRecessionSurvival/

Download The FREE Report: Recession Marketing - Getting Your Business Through Nigeria Recession By Joining The Facebook Nigeria Recession Survival Group at https://www./NigeriaRecessionSurvival/

Download The FREE Report: Recession Marketing - Getting Your Business Through Nigeria Recession By Joining The Facebook Nigeria Recession Survival Group at https://www./NigeriaRecessionSurvival/

[size=20pt]#14 - Don't panic [/size]
Most marketers assume that consumers cut their spending when recession bites. In fact, total consumer spending rarely falls in nominal terms -- it just grows more slowly and so fails to keep up with inflation. And some categories, such as packaged goods, tend to do well in a recession. So don't panic -- your sales may be healthier than you expect.

[size=20pt]#13 - Make Your Creative Work Harder[/size]
In any communication channel, the best way to leverage your spend is to put it behind high-quality creative. A meta-analysis of econometric sales modeling published in Admap (February 2006) found creative to be the biggest potential multiplier of profit (other than market size). Across a wide variety of categories, brands, and channels, Paul Dyson and Karl Weaver found that creative had five times as much impact on profit as did budget allocation. Now more than ever, you need to set the bar high and leverage your media budget as effectively as possible. Test a range of solutions for each channel. Pre-testing is cheap in comparison to wasting millions on ads that fail to evoke the desired response.

[size=20pt]#12 - Review Your Budget Allocations[/size]
Your customers are looking to maximize their value for money. You should do the same. Think about the relative cost and effectiveness of the available media channels. You may conclude that you can’t afford to completely pass on TV, but you can extend your TV investment in less expensive media like print, radio and outdoor advertising.

Prices for traditional media may be depressed during recessions, so you may be presented with a buyer’s market. If you can buy more for less, try to lock in long-term deals. Interest in digital marketing, however, tends to be countercyclical because during bad times many marketers feel safer investing in what they believe is a readily measured medium. Therefore, the cost of digital may increase due to extra demand. But search and e-mail marketing may not provide the expected ROI without communication through broadcast media to prime interest in the category and brand.

In-store marketing traditionally thrives in downturns, and for good reason. Brand associations do not erode overnight, so even when a brand is not advertising, in-store media and signage will remind people of the brand’s promise right at the point of purchase.

[size=20pt]#11 - Review Your Consumer Segmentation[/size]
Packaged goods companies should focus on the consumer segments that are likely to offer the best returns. A shift in positioning might make the brand attractive to a more profitable target.

Unilever made such a shift with the Dove brand in Turkey, where, because it was much more expensive than regular soap, the brand was traditionally targeted at upscale women. But during the 2001 recession, a new brand team crafted a value-oriented appeal to middle-income consumers — a far larger audience — based on the proposition that Dove both cleans and moisturizes. Dove more than doubled its share of spend from 2000 to 2001, resulting in a market share gain of five percentage points by the middle of 2002.