It’s easy to place a listing on an Internet auction. Anyone can do it. Selling at online auctions is like fishing, its fun and sometimes addictive but only when you are catching something. Below are just a few of the many tips to assist sellers in having the best auction experience

1. Listing Lessons - Category selection - Take care when selecting categories. Go through the auction site and make a list of categories that best suit your product and situation. Narrow these down to one and its appropriate subcategories. Justbuyorsell.com allows unlimited category listings for no additional fee.
2. Find a niche - Many major companies and department stores are flooding the online market and making it difficult for individual sellers to sell common goods like clothes and appliances. However, finding your niche in the auction world will benefit the buyer and seller. Focus on objects that department stores don’t usually carry like products from joke shops, magic shops or rare to find products.
3. Be up front and honest - Always disclose shipping and handling arrangements. Be honest about how much the product really costs to ship. If someone buys an item for two nairas, they will not be willing to pay eight nairas for shipping and handling. Overcharging for shipping is considered price gauging and seriously frowned upon and can sometimes result in being kicked off the auction site.
4. A picture is worth a 1000 words - Always include one or more photos of the product. Buyers feel more comfortable bidding on products they have seen. No matter how descriptive the details are about the item, always include a photograph of the item in the gallery page and on the details page.
5. Headlines are advertisements - The goal is to sell the item, therefore use words that make the item sound special without lying. Use power words like designer, new, rare, unique, easy–to–use, money saving, etc.
6. Detailed descriptions - The item descriptions section is the product’s place to shine. This is where the seller should include every detail they can think of about the item, important or otherwise.
7. Include the product’s history, any defects, why it’s being sold and stories - Again, people like to know what they are buying. Be honest about cracks, bends, rips and imperfections. Additionally, if the item has a story attached to it, tell the story. This gives the item a personal touch and allows the buyer to know a little something about the seller. People are more likely to buy products from those they feel a connection with rather than strangers.
8. Correct price – always make sure that your item price is properly stated. For example, if the product price is 4 million naira, it should be stated as 4,000,000 and not 4.0
9. Always participate in the feedback program - Buy a few small items before posting your own. This allows sellers to get their feet wet with positive feedback. Auction communities rely heavily on other’s remarks. Feedback helps build a reputation and creditability. Additionally, respond to emails and questions quickly and courteously. Auction sellers depend on good customer service for good feedback. Remember this is a business transaction and needs to be handled in a professional manner.
10. Create an About Me page - If given the option, take a few moments to create an About Me page. Secrecy can be a seller's worst enemy. Buyers are more likely to trust people that are willing to disclose a little more information about them. This establishes a sense of stability and trust between the buyer and seller. Unfortunately, not all products listed at auction sell. Just like any business, placing items on an auction site needs to be taken with just as much care as if it were being sold in a regular store. For a positive selling experience many considerations and cautions need to be taken into account when listing products on auctions like justbuyorsell.com

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