Each year, 24/7 Wall St. identifies 10 important American brands that we predict will disappear within a year. This year’s list reflects the brutally competitive nature of certain industries and the reason why companies cannot afford to fall behind in efficiency, innovation or financing.

Research In Motion
Research In Motion (NASDAQ: RIMM) may be the best example of an innovative company that lost its edge. As a result, it will disappear in 2013. Five years ago, RIM was the only smartphone company of any size, and it had almost the entire corporate market. But it made a fatal mistake in failing to adapt its technology for consumer use. In June 2007, Apple (NASDAQ: AAPL) launched the iPhone, and the rest is history

RIM once owned the smartphone market. Its BlackBerry products were used largely by businesses. It is hardly worth repeating the story of how RIM was late to the consumer market, where it has been pounded relentlessly by Apple and an army of Google Android phones from manufacturers as diverse as Taiwan’s HTC, South Korea’s Samsung and Motorola in the U.S.

The pace at which the company fell apart once the process began was even more extraordinary than its rise. Revenue and net income jumped from $6 billion and $1.3 billion, respectively, in fiscal 2008 to $20 billion and $3.4 billion in fiscal 2011.

In just the past year, however, the company has warned twice that it would miss its earnings forecast, replaced its long-time CEO, warned a third time about its first-quarter loss, and disclosed plans for layoffs of thousands of employees.

The company’s board said it was reviewing “strategic options,” which would include a sale. The best measurement of the swiftness of RIM’s fall is the change of its share of the U.S. smartphone market. Research group NPD recently reported that RIM’s U.S. market share was 44% in 2009 but only 10% last year. Data from research group Comscore shows that share has fallen further this year.

The net effect on RIM’s stock price has been devastating, taking it down from $144 four years ago to $11 recently. RIM cannot survive as a standalone operation in the face of these trends. The Wall Street Journal recently reported “outright buyers could include Asian handset makers like HTC Corp or online retailer Amazon.com Inc. which has jumped into the tablet business.”

Read more: Ten Brands That Will Disappear In 2013 - 24/7 Wall St.

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Who wants to join me in a one minute moment of silence for RIM? It came, it saw. . .and got conquered.


Hopefully this will finally put an end to all the yeye Blackberry vs this phone threads common on this section. Reality is when we are talking phones. . .Please, please BB users should stop embarrasing themselves by bringing Blackberry into the mix.

sure tyn bro, dat brand has bin crap to me, ios,android,window p8 even symbian all d way *diggin grave of bb*

dasdexter: sure tyn bro, dat brand has bin crap to me, ios,android,window p8 even symbian all d way *diggin grave of bb*

Hahahaha! Who is in charge of wake keeping?

nd wh0 iz incharge 0f d f0od....

don't mean a thing - apple was once on a list such as this
hopefully bb10 will turn the tide - make or break time

oyb: don't mean a thing - apple was once on a list such as this
hopefully bb10 will turn the tide - make or break time

Hmmn, the circumstances are different. RIM can not survive alone.

Sisi_Kill:
[b][color=#990000]Who wants to join me in a one minute moment of silence for RIM? It came, it saw. . .and got conquered.

y is htc not among?

Why doesn't Blackberry team up with Microsoft?

Another thread for vultures

memski: y is htc not among?

You didn't read the place where they said RIM's best hope is an outright buy out from HTC?

So obviously HTC is doing well.

Blackberry remains the best

oyb: don't mean a thing - apple was once on a list such as this
hopefully bb10 will turn the tide - make or break time

Is this the same BB10 offering things already in use by other phones? That BB10?

Hehehehehe

Whether it becomes extinct or not the blackberry will remain one of my favorite phones, the love i have for it cannot be comprehended altho slowly and slyly iv been cheating on it with my iphone 4s...

Will miss you my beauriful BB... Iphone tinzz 2013

I beg se BB still dey market ni? Na question i just ask o

mazinaija: Blackberry remains the best

in nigeria

I rather use a nokia java phone than use a bb...jst sold my bold5 last week...Bleep bb battery

....

..

.

Didnt bother reading the shit...

Too lenghty...

I'm surrently using BB but I still prefer iphone.
One thing I hate so much about Apple is the fact that When You buy their product, before u get home, u will hear that another one has been manufactureust buy as INFERIOR. This makes me want to burn down Apple office next time I find myself in US.

[size=17pt] This Is My Beloved Bebe In Whom I'm Well Pleased
HATERS BACK-OFF!!! [/size]

Why r people always speculating rubbish? How many people do we have in the world using iphone, android phones, blackberry etc? Must all phones be running on android or must all phones be designed in the mode of iphones? This is arrant nonsense and I will will stick with blackberry and same goes to billion of other users

Samsung s3 all d way. android rocks

[quote author=Troll]] This Is My Beloved Bebe In Whom I'm Well Pleased

HATERS BACK-OFF!!! >:/quote]

This looks like the one made in china

Blackberry needs android

Why people Dey one make blackberry die you one employ the people Wey RIM go fire ? Who go give us unlimited Download ? I get one Android phone but blackberry unlimited plan Don save my money.even BB bashers using other OS rely heavily on the cheap airtel BB plan and through some tweaks the Mtn plan also.

Aringon: Why r people always speculating rubbish? How many people do we have in the world using iphone, android phones, blackberry etc? Must all phones be running on android or must all phones be designed in the mode of iphones? This is arrant nonsense and I will will stick with blackberry and same goes to billion of other users

oga no be 'billion of other users' na 79 million according to RIM..