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Field Marketing Manager by erecnigeria(m): 7:43pm On Jul 03, 2014 |
Our client represents some of the world’s premier professional and consumer technology brands in Sub-Saharan Africa. At the core of their business is the Apple brand and products. They now have a vacancy for a Field Marketing Manager in Lagos, Nigeria Primary Objective Maximize sell out and growth in mass retail stores and to build, organise and manage a high performance field marketing team. Key Responsibilities • Supervision of in-store sales consultants at various reseller locations • Assist the country manager in managing and supporting the resellers. • Set store sell-out targets based on the overall Mass Retail quarterly targets and ensure the right product mix and stock holding is maintained • Allocate sell-out targets as per clustering analysis and review quarterly. • Monitor stock levels weekly and take remedial action as appropriate including liaising with Retail Operations and Store Managers of the relevant Accounts. • Ensure field marketing team have all point of sale elements correctly positioned in store as per set guidelines • Negotiate optimum positioning of point of sale material in each store to maximise sell-out • High level intelligence reporting in terms of sales opportunities, what competitors are doing, interaction with sales people and interaction with customers • Own the best location in store to ensure products are optimally displayed to maximize sales and customer experience • Build, organise, manage and motivate high performance in store sales team to achieve objectives • Ensure workshops and events are planned for relationship building and product training • Spend 2 days in the field and 3 days in the office • Attend to reseller enquiries, make offers, presentations, send prices and quotations, produce invoices for delivery etc. • Monitor the supply chain side for resellers business Key Requirement • A good degree in any discipline • At least 2 years’ experience from an FMCG environment • Proven track record of Field Sales, Territory Sales or Area Sales from a reputable FMCG company • People management skills from an FMCG environment • Strong negotiation experience, • Strong sales experience • Leadership skills To apply: please send updated CV to recruit@erecnigeria.com |
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