Have you felt like being a doormat? Do you seem invisible to all the companies you have applied for? Do you think there is something wrong with the message you want to convey to your would be employers and other target audience?
Why not harness and use the power of ancient archetypes in your personal branding strategy.

Before explaining what this ancient archetypes is all about…

Have you ever wondered why certain brands, advertisements, movies or celebrities seem to connect instantly with you? These certain feeling of being instantly connected is the “brand” communicating a story and meaning to your inner being that is already familiar with it.
According to a research in the marketing field the most powerful brands consistently embody the persona of ancient archetypes. Knowing which ancient archetype you embody is the first thing you must do before you begin developing a personal brand identity.

Archetypes are universal, mythical characters that live within the collective unconscious of people all over the world. They symbolize our core human desires, they can evoke strong, deep emotions that everyone can connect to, and understand.

Some examples of powerful brands that bestir our emotions are Coke, Nike and Marlboro. In the movies there is Star Wars, and E.T. For personalities the likes of Jackie O., John Wayne, and Lady Di. These “brands” have captured and held the imagination of the public for very long time. Because they represent something soulfully and deeply...... Read complete article at: http://blog.cvwizards.com.ng/?p=175

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