NINTENDO HAS A NEW PRESIDENT: It’s Tatsumi Kimishima, a longtime company executive who was formerly the CEO of its American branch. Most recently, he was the company’s Managing Director.

The announcement follows the untimely death of Nintendo president Satoru Iwata on July 11. But Nintendo didn’t stop there, announcing a “large-scale revision of the organizational structure of the [company]” effective September 16.

Kimishima has rarely if ever spoken or appeared in public on behalf of Nintendo; when he was CEO of Nintendo of America, the division’s president Reggie Fils-Aime was its public face. We should probably expect other Nintendo employees to pick up Iwata’s role as the company’s YouTuber-in-chief, announcing new games via Nintendo Direct video presentations.
Nintendo also announced that its two senior managing directors, Shigeru Miyamoto and Genyo Takeda, will henceforth be known as the company’s “Creative Fellow” and “Technology Fellow,” respectively.

A “Fellow,” reads the announcement, is an “individual selected from among the Representative Directors who has advanced knowledge and extensive experience, and holds the role of providing advice and guidance regarding organizational operations in a specialized area.”

Here’s where it gets interesting, a little bit inside baseball, and a little bit murky: Miyamoto and Takeda were the heads of the Entertainment Analysis & Development division (aka EAD, the division within Nintendo that created Super Mario, Zelda, andSplatoon) and the Integrated Research & Development division.

However, while Miyamoto and Takeda are no longer in those roles, no new heads of those divisions have been named. Instead, Shinya Takahashi, who was the head of another Nintendo game development division called Software Planning & Development, now has the title of General Manager of a new division called “Entertainment Planning & Development.”

It would seem from the language and the job titles that Nintendo plans to merge, or has already merged, several of its game development teams. (WIRED has requested further comment from Nintendo.)

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