In Nigeria today, over 78 million people are searching and getting information from the web, the web has come to become a very important aspect of our daily lives, and the more you appreciate and recognise this fact, it will aid you to position your school very well to gain from immense opportunity that the internet offers, before competition takes advantage of that. i will show you quickly, what not having an online presence is costing your school on daily basis.


Being found by new students

We are in connected world, people now have access to any information, in just seconds, this culture has shaped the way we shop, and relate to business. In business, people can only buy from you, when they know you exist. Having a school website, will increase the number of student in take in your school, because more people will find you, and this will in turn lead to more people coming to your school.

2. Credibility

The truth is, the best product don’t always win, people chooses mostly based on perception. That means, having the best product is not simply enough to makes sales, but having the best product and packaging it in a way that it will be perceived highly by people, is basically what will tilt the wave to your side. For a school to strive highly it needs to exhume quality and credibility especially in highly competitive business like school. Where parents now has many options to choose from, having a school website will distinguish your school from others, and this will will turn the tide to your side, when people are making choice on the right school to put their children.


3. Free Advertisement

Internet provides a great way for business to make their products and services available to customers all day of the week. There is no greater way and cost effective way to advertise your school other than having a school website. People searched the internet all hour of the day, even while you sleeping, so having a website makes your school available to the whole world every time of the day, these will make your school to be know by many and will drive students to your school that lives beyond the physical location of your school.


4. School Growth

Whatever population you have now, will be more if your school has an online presence, the summary of it all is, not having a school website is costing your school in terms of growth, many people don’t know your school exist, don’t limit your school to just your physical location, have a school website and start having students from areas far beyond your location.

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