Real Madrid is set to agree world's first £1 billion kit deal with Adidas - blowing Man Utd's £750m out of the water.

Real are on the brink of signing a 10-year, £106 million-per-season contract with Adidas, which would dwarf the one signed with Manchester United in 2014.

It would also be as big as Liverpool, Arsenal, Chelsea and Barcelona’s kit deals combined.

United’s £750m, 10-year contract is currently the largest in the world, having overtaken that agreed by Real with Adidas in 2012.

Real Madrid (Adidas) £106m, 10 years
Manchester United (Adidas) £75m, 11 years
Bayern Munich (Adidas) £60m, 15 years
Chelsea (Adidas) £30m, 10 years
Arsenal (Puma) £30m, 5 years
Liverpool (New Balance) £24m, 6 years
Barcelona (Nike) £24m, 10 years
Juventus (Adidas) £20m, 8 years
Milan (Adidas) £18m, 10 years
PSG (Nike) £18m, 11 years

The Spanish giants’ previous deal was not due to expire until 2020 but they have managed to secure a massive mark-up four years in advance.

Steve Martin of M&C Saatchi Sport & Entertainment told Telegraph Sport: “It has been heading this way for some time. These clubs are so global now and their impact over 150-200 markets mean they can command rights fees of this level.”

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nice1

the kind of money that goes into sports and sportspeople ehn,no be small thing oh! real madrid will always be trailblazers. nice one!