Live Broadcasting of Your Events Over the Internet. Step by Step Guide.

Live broadcasting of your events over the Internet—or webcasting—is one of the most effective ways to deliver attention-grabbing communications to audiences worldwide. Whether for marketing, customer service, corporate announcements, professional development and training, or live entertainment, this innovative technology opens your company’s message through compelling video deliverable to mobile ( phone, tablet ) on the go.

With a Live broadcasting solutions using the internet, it provides you with a cost-effective and easy to use also you get a valuable return on your investment.

Developing high-quality video enables your business to share live experiences in real time or on demand with the viewers you most want to reach.

It is now simple to communicate essential information internally or to help your company reach a large global community by creating professional webcasts from any location.

Telestream’s Wirecast is a live video production tool it enables you to easily broadcast Live over the internet. The only equipment needed is a computer system with a built-in or external camera and the Wirecast application. With Wirecast Live Broadcast setup, your organization can maintain a professional-quality video production studio at a fraction of the cost associated with traditional Tv Live broadcast .

What a simple way to develop your own live or on-demand broadcasts in-house.

By empowering existing staff to create video on the Mac/ widows computer, you eliminate the need to hire the services of TV Broadcasting station whom will charge you some much for your low cost project.

This technology has been adopted by most technology savvy companies/brands as an effective communication tool for reaching customers, employees, and business partners.

How Does It Work?

Very Simple:
Anyone on your team can capture live video and audio, mix in media such as slides, or add text or graphics to create compelling webcasts using Wirecast. The solution can also be used to conduct multicamera, multisource webcasts such as press events.

Streaming to the web is as simple as clicking Broadcast. And with the ability to record to disk and stream live footage at the same time, you can offer video in real time or on demand without duplicate effort , high budgets.

What are the Benefit of Live Broadcasting of your Events Over the Internet?

The True benefits of live streaming your events are as Follows:

1. Live Streaming Your Events/ Video Would Generate For You A Bigger Audience

Every event as you would know have geographical and physical restrictions no matter where it is. Streaming events and content live on the web makes it accessible to a worldwide audience. This means attendance to your content can surpass any capacity limitations your physical event would have. No Limit to the number of audience ( Both physically present and those who are avoidable absence whom can still connect via the internet or their mobile phone) that will participate in your Event. All you need to do is to stream directly to your target audience mobile phone.

2. Your Live Streamed Events/ Video Gives Your Content Urgency

If you are streaming content live for a one time only event, your stream becomes a rare and urgent entity. Online users take passive action towards content they can access on a regular basis, but if your stream is only available at one moment in time its urgency can create quite a stir on the web.

3. Live Streaming Your Events/ Video would increase your Online Interaction

Live streams are a great way of boosting interaction between you and your potential target audience/clients. With a well planned content, you become interesting to individuals in your niche or you just create curiosity with your message, which gives you the opportunity to engage with prospective clients who previously may not have thought about contacting you.

4. Your Live Broadcast Events/Video would Open Opportunities For New Revenue For You.

Live streaming of your event would allow you to interact with new clients and create new business opportunities, while you could also charge for access to your stream, which could bring in extra revenue. Don’t forget if your stream is of a physical event you would be able to charge both an admission fee for the physical attendees and another for online attendees.

5. Live Streaming of Your Events/ Video would Make You Stand Out From The Crowd ( Marketing Strategy )

Streaming your live events and content would give your brand or business a fantastic point of differentiation. Live streamed events whether it’s a Webinar, conference or just an informal tutorial chat are not something that is being used by many organisations. If you take this innovative use of Internet live broadcasting system and steer it towards your organisations marketing strategy then you could really start to set yourself apart from the rest of your competition.


Here are a few examples of how Live Broadcasting Of Events over the internet is helping different businesses reach their audiences.

Business Solution
A large insurance company
• Develops sales and training tutorials, broadcast it live over the internet
• Saves time by providing online training to staff who work in remote locations by broadcast it live over the internet

A Canadian museum
• Deploys a portable Live broadcast production studio
• Broadcasts live webcasts from remote locations to the public

A teaching health care facility
• Records and broadcast live over the internet lectures given by the training program director and physicians
• Offers an on-demand lecture archive

A news organization ( CNN and Aljezera )
• Broadcasts news and sports events in real time on the Internet
• Reduces the cost of traditional broadcast hardware

An educational institution
• Produces documentaries for professional development and broadcast it live over the internet
• Enables educators to create student instruction videos and broadcast it live over the internet


Here are a few examples of how Live Broadcasting Of Events over the internet is helping different businesses reach their audiences.

Live Broadcasting Of Houses of Worship Events

Expand your audience and take your services to the next level. Many churches are using wirecast to broadcast their weekly services, as well as adding value by streaming special events such as baptisms, weddings, confirmations and more.



Live Broadcasting for Live Events/ End of year Party

Today’s fans are increasingly turning to the web for entertainment – from music, sports and interviews, to documentaries, comedy and more. Wirecast setup allows you to quickly and easily capture live or pre-recorded video, audio, music and other media - create professional productions – and broadcast events in real time to web audiences.


Live Broadcasting for Live Sport Events / News

Create epic sports and live news broadcasts for your website. The integrated scoreboards, Multi-web stream source support, and the flexibility offered make it the ideal solution for capturing live sports and news.


Live Broadcasting for Education

Teachers and online trainers use Wirecast to broadcast lectures, tutorials, and other school events. Many educators use Wirecast as a teaching tool in a video production course, creating student-run live shows, or assigning students to live stream assemblies or sports.


Why live Broadcast your services and events over the Internet?

* Increase your return on investment for equipment you already own
* Expand your audience beyond your location
* Additional revenue opportunity
* Increase engagement with your Target
* Cost effective compare to Traditional broadcasting services.

That’s it for today’s Live Broadcasting of Your Events Over the Internet. Step by Step Guide. Be sure to share your knowledge and your thoughts in the comments section.

Our Next post will be on Technical Guide on Professional Live broadcasting Tools ( Both Hardware and Software ) you need to consider for a Successful Live Broadcast your Event Over the Internet.

Post written by : Technical Support Desk on Live Media.
Call +2348148383976, +2348179184379 For any clarification or should you love to ask a question on the above subject matter.

keenly following!

Hi

How to set-up live streaming online
for house of fellowship event....

Van Buren First Assembly of God (VBFA) is a house of worship that
broadcasts its services throughout most of Arkansas, reaching into Oklahoma
and Missouri. Located in Van Buren, Arkansas, VBFA is a medium-sized
church that focuses on outreach.
VBFA has been producing television programs for 23 years. Services are
broadcast to members located at remote church sites for live viewing. The
same live video feeds are sent to independent-living retirement centers which
VBFA also operates. Most recently, these services have been made available
for viewing on the church’s website, YouTube and Vimeo.

Van Buren First Assembly of God purchased Wirecast
in November 2008.
“Wirecast offers the quality and flexibility we needed,”
explains Ryan Hodges, Media Director at Van Buren
First Assembly of God. “It allows us to stream live and
record to a hard drive, overlay video files with full
transparency on top of the live stream, and quickly
change text on the lower thirds.”

“Wirecast provides a cost-effective solution,” adds
Hodges. “Importantly, since we work only with
volunteers, it is easy to use and train the volunteers.
Wirecast allows us to reach out to members who are
unable to attend church due to health issues or travel,
members located at remote sites, potential members
who want to get a sense of our service before visiting,
and members who want to watch archived services.”


How to set-up live streaming using for house of
fellowship using wirecast...

Wirecast runs on a Windows XP SP3 desktop
computer. VBFA uses a Sony e3 camera and an N-Vidia
G Force 295 graphics card. Video is captured using a
Canopus AVDC 300 capture device, and uses S video
as its primary input. Other video sources are connected
using Firewire. Wirecast Desktop Presenter is used to
run a weekly bulletin on a separate computer prior to
the service. VBFA’s broadcast protocol is RTMP (Flash)
over the Internet. Files are uploaded in H.264 video and
AAC audio formats, at a data rate of 30 fps at 750kb.

stream

Interested.