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Nairaland Forum / Nairaland / General / Car Talk / Mercedes-benz Is Rated The Most Valuable European Premium Automotive Brand (11848 Views)
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Mercedes-benz Is Rated The Most Valuable European Premium Automotive Brand by AutoJoshNG: 2:13pm On Sep 27, 2017 |
Mercedes-Benz is the most valuable European premium automotive brand according to the latest rankings of the "Best Global Brands 2017" report published by well-known US brand consultancy Interbrand. Coming in at ninth place, the brand with the star is the only European company to rank among the top 10 of the world's 100 most valuable brands. Compared with last year, the value of the brand grew by ten percent to 47.83 billion dollars. Mercedes-Benz has therefore consistently improved its leading position since 2009 and is one of the world's strongest brands. "We're delighted to have firmly established ourselves among the world's most valuable and best brands," says Dr. Jens Thiemer, Vice President Marketing Mercedes-Benz Cars. "This demonstrates that we're well placed worldwide with our future-oriented strategy CASE, a consistently innovative brand identity and our wide-ranging product portfolio. With our unique combination of tradition and modernity as well as constant innovation as part of the Mercedes-Benz brand DNA, we are ideally placed to play a successful and active role in helping shape the necessary transformations of the digital age." Becoming even better at anticipating the needs of customers, developing new areas of business at higher speed and ensuring even shorter product launch times, these are some of the ways in which Mercedes-Benz aims to successfully shape its future. Yet mobility in the digital age means change for customers and manufacturers alike. The Stuttgart-based company is today more successful on social media than any other premium automotive brand in the world. Day after day, the brand interacts with millions of fans and followers around the world. Hence, one of the reasons cited by the authors of this year's Interbrand study, entitled "Grow. Change. Grow." for the brand's further growth in value is that Mercedes-Benz is successfully promoting and helping shape the cultural transformation both within the company and in society. This year marks the 18th time that the annual "Best Global Brands" study has been published by Interbrand. The study is considered by leading CEOs worldwide to represent the competitive benchmark for the value of international brands. The study is designed to identify the world's 100 most valuable brands. https://autojosh.com/mercedes-benz-wins-valuable-european-premium-automotive-brand-award/ Lalasticlala Mynd44 Ishilove Marpol Semid4lyfe Obinoscopy Seun 2 Likes 1 Share
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Re: Mercedes-benz Is Rated The Most Valuable European Premium Automotive Brand by Financialfree: 2:14pm On Sep 27, 2017 |
ftc |
Re: Mercedes-benz Is Rated The Most Valuable European Premium Automotive Brand by OCTAVO: 3:13pm On Sep 27, 2017 |
Hmmmmmm... Benz all the way. 3 Likes 1 Share |
Re: Mercedes-benz Is Rated The Most Valuable European Premium Automotive Brand by WizAkzy: 4:17pm On Sep 27, 2017 |
. 2 Likes |
Re: Mercedes-benz Is Rated The Most Valuable European Premium Automotive Brand by Nobody: 5:17pm On Sep 27, 2017 |
OCTAVO: Why do I have the feeling that people who type the highlighted on Nairaland, drive something like the attached picture in reality? 23 Likes
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Re: Mercedes-benz Is Rated The Most Valuable European Premium Automotive Brand by OCTAVO: 5:27pm On Sep 27, 2017 |
PaperLace:Well, you are wrong and your idea of getting likes is very lame. 10 Likes 1 Share |
Re: Mercedes-benz Is Rated The Most Valuable European Premium Automotive Brand by Nobody: 6:12pm On Sep 27, 2017 |
OCTAVO:It's not that serious . If all the Benz or nothing and Benz all the way, buy more Benz, we would see less Japanese cars. That'll be good for everyone in the long run _including the buyers of Nigerian used cars. 9 Likes |
Re: Mercedes-benz Is Rated The Most Valuable European Premium Automotive Brand by nurey(m): 11:15pm On Sep 27, 2017 |
PaperLace: you know say you don mad he remain small make you enter market cant stop laughing |
Re: Mercedes-benz Is Rated The Most Valuable European Premium Automotive Brand by Franco2017(m): 6:46am On Sep 28, 2017 |
fact |
Re: Mercedes-benz Is Rated The Most Valuable European Premium Automotive Brand by iambabaG: 6:50am On Sep 28, 2017 |
Benz is definitely in it's own class.. #PureClass 1 Like |
Re: Mercedes-benz Is Rated The Most Valuable European Premium Automotive Brand by birdsview(m): 6:51am On Sep 28, 2017 |
Only European? To me Benz is the premium world brand..even compared to American cars... my humble opinion tho 3 Likes |
Re: Mercedes-benz Is Rated The Most Valuable European Premium Automotive Brand by johnstar(m): 6:51am On Sep 28, 2017 |
PaperLace: Hmm nor judge ppl here oo Some men for nairaland dey drive g wagon oo |
Re: Mercedes-benz Is Rated The Most Valuable European Premium Automotive Brand by tushd(m): 6:52am On Sep 28, 2017 |
You are forming big boy and you don't own a Mercedes Is that one a big boy? |
Re: Mercedes-benz Is Rated The Most Valuable European Premium Automotive Brand by DaBill001(m): 6:52am On Sep 28, 2017 |
PaperLace: Warriz diz? Pls go back to Slp so ur brain can get fully charged. 1 Like
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Re: Mercedes-benz Is Rated The Most Valuable European Premium Automotive Brand by Badgers14: 6:56am On Sep 28, 2017 |
Who dey follow them the drag the award before, Suzuki |
Re: Mercedes-benz Is Rated The Most Valuable European Premium Automotive Brand by seangy4konji: 6:58am On Sep 28, 2017 |
Na correct moto Na must buy for person weh god bless. |
Re: Mercedes-benz Is Rated The Most Valuable European Premium Automotive Brand by Nbote(m): 7:01am On Sep 28, 2017 |
Benz is in world of its own. A shoulder above d rest.. Every Benz car oozes class wen compared to other brands 2 Likes |
Re: Mercedes-benz Is Rated The Most Valuable European Premium Automotive Brand by seangy4konji: 7:03am On Sep 28, 2017 |
Na correct moto Abi innocent or innoson deh follow dem drag before. |
Re: Mercedes-benz Is Rated The Most Valuable European Premium Automotive Brand by Nobody: 7:04am On Sep 28, 2017 |
nurey: Haha, it's on NL I see all the Benz or nothing _I don't see that much Benz in reality(with the exception of Vboot though). Abi na me need to change location ? 1 Like |
Re: Mercedes-benz Is Rated The Most Valuable European Premium Automotive Brand by nurey(m): 7:15am On Sep 28, 2017 |
PaperLace: Yes them plenty for okokomaiko |
Re: Mercedes-benz Is Rated The Most Valuable European Premium Automotive Brand by samintegrity(m): 7:34am On Sep 28, 2017 |
Why won't it be rated this high.. Anyways if you own a car you need to read this 7 Proven tips to Save Your fuel |
Re: Mercedes-benz Is Rated The Most Valuable European Premium Automotive Brand by Kobicove(m): 7:44am On Sep 28, 2017 |
tushd: |
Re: Mercedes-benz Is Rated The Most Valuable European Premium Automotive Brand by iheanyi40(m): 7:58am On Sep 28, 2017 |
johnstar:bro iswear, my neighbor 4 estate here wey b big man, e get Range rover evogue, One Gt sports car, Escalade truck and Toyota spider na nairalander D tin shock me oh but baba no temme e moniker 1 Like |
Re: Mercedes-benz Is Rated The Most Valuable European Premium Automotive Brand by iheanyi40(m): 8:00am On Sep 28, 2017 |
PaperLace: |
Re: Mercedes-benz Is Rated The Most Valuable European Premium Automotive Brand by Mutuwa(m): 8:01am On Sep 28, 2017 |
iambabaG: Ditto |
Re: Mercedes-benz Is Rated The Most Valuable European Premium Automotive Brand by Noblebrown7(m): 8:07am On Sep 28, 2017 |
Benz.... |
Re: Mercedes-benz Is Rated The Most Valuable European Premium Automotive Brand by gentlechyke(m): 8:10am On Sep 28, 2017 |
Unrivaled benz for men. |
Re: Mercedes-benz Is Rated The Most Valuable European Premium Automotive Brand by WrathOfHadez(m): 8:15am On Sep 28, 2017 |
birdsview:The ranking cuts across automobile to include all companies and firms. |
Re: Mercedes-benz Is Rated The Most Valuable European Premium Automotive Brand by refreshrate: 9:11am On Sep 28, 2017 |
Finally you people have accepted! |
Re: Mercedes-benz Is Rated The Most Valuable European Premium Automotive Brand by refreshrate: 9:14am On Sep 28, 2017 |
birdsview: Bros there's nothing to be humble about. Matter of fact loud it so the people at the back can hear you well Pepper dem gang something |
Re: Mercedes-benz Is Rated The Most Valuable European Premium Automotive Brand by EvilMetahuman: 9:44am On Sep 28, 2017 |
Some people wey dey drive old benz 230 vboot go come here come shout benz all the way too. |
Re: Mercedes-benz Is Rated The Most Valuable European Premium Automotive Brand by DaInferno(m): 10:25am On Sep 28, 2017 |
PaperLace:because life's too hard for the pessimistic to see |
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