In what is being referred to as a “groundbreaking lawsuit”, United Kingdom financial guru Martin Lewis is taking aim at Facebook’s lack of vigilance with regard to fake accounts. Mr. Lewis claims his likeness and reputation were used in multiple fraudulent instances, peddling mostly investment advice for assets such as bitcoin.

Facebook to Be Sued for Defamatory Bitcoin Ads


“I will issue High Court proceedings against Facebook,” the popular UK financial advisor posted in lieu of his regular column, “to try and stop all the disgusting repeated fake adverts from scammers it refuses to stop publishing with my picture, name and reputation.”

Mr. Lewis is proprietor of a consumer finance site and host of Independent Television’s (ITV) The Martin Lewis Money Show. “Within the last year,” a press release reads, Facebook “has published over 50 fake Martin Lewis adverts, which are regularly seen, likely by millions of people, in the UK. These adverts are often for scams. Many have big pictures of Martin and his name, alongside a raft of false promises or endorsements – some then link on to fake articles which continue the theme.”....

Increasingly, Facebook has come under fire for its privacy policies, including having to defend itself in front of the United States Senate and House of Representatives. The social network seems to understand there is a problem with crypto-related ads, taking action earlier this year, insisting “ads must not promote financial products and services that are frequently associated with misleading or deceptive promotional practices, such as binary options, initial coin offerings, or cryptocurrency.” Evidently their latest moves have yet to produce results.

As a result, Mr. Lewis will “issue High Court proceedings for a campaigning defamation lawsuit against Facebook and will be seeking exemplary damages. This is not being done for personal gain – he pledges any and all money paid out to him will be donated to anti-scam charities.”


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