A friend of mine was asking for my help, This is his story:
  The guy is kind of starting to develop feelings for his best pal, obviously a girl.  But the guy is a bit scared about making a move to ask his pal out because if she says no, that is the end of their friendship. What the boy is trying to say is that, he likes this girl to be his girlfriend and at the same time the guy is thinking about his friendship incase things don't go as planned. So how do i advise the Dude.

thats easy.
no man/guy worth his salt wants to be a "friend" to a girl.
what he really wants is access to the cuchie.
Tell him to be a man and state his true intention.

Your friend should know that a good friendship leads to a good relationship. if he truely cares he should go for her.

Just because the the lady might not be interested in the guy as a romantic partner, there's no reason whatsoever that they cannot remain friends.

I suggest asking her out. If she says "no" then they'll both be aware of where they stand. And, they can continue being friends.

Your friend should know that a good friendship leads to a good relationship. So he should treat are well for better posibility.

To almost all situations in life, there are two possible outcomes. Until you've tried, you'll never know "what would have been".

If he really has genuine feelings for her that go beyond mere friendship, he should go for it. Who knows, the girl might be nuturing the feeling too but waititng for the guy to lead the way.

As long as the feeling is there and he doesn't know what her answer would have been, he'll not have rest of mind when he's around her. And for the rest of their lives, or when other guys walk into her life, he'll forever wonder "what if" . . the worst part is that he might never find hapiness with someone else, Cos his heart lies with her.

If he does try and she says "no", then they could both coninue as friends, but he'll be able to put it behind him and if they do try out a relationship and it doesn't work out, he shouldn't regret - - - if it had worked out, he wouldn't have.

Life is all about chances, and each chance we take leads us to a different stage in life, the ones we don't dare to take might never be regained

If both of you are mature about the relationship, then your friendship will survive after it ends. that's a big "if"!