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How to Comply with Google Panda and Penguin Updates

Doing effective SEO has evolved into a more “natural” and “social” process. Algorithm updates, particularly Google’s Penguin and Panda, are continuously changing the course of conducting search engine optimization. Penguin targets bad links while Panda goes after poor content. Google, through their algorithm updates, has reiterated that website owners and search engine optimization practitioners must create a better experience for users. And that trying to manipulate rankings through keyword over optimization, link schemes, and black hat methodologies will only harm your website — and your business.

Here are some Penguin and Panda update-compliant SEO methodologies:

Publish High Quality Content
The era of run-of-the-mill, duplicate, and poor content is over. If you want to get into the SEO battle and win, then producing high quality, compelling content should be in your arsenal. Great content is key to increased visitors, more engagement, more inbound links and higher rankings.

72% of B2B marketers use content marketing as part of their overall marketing strategy – BtoB Magazine
86% of B2C marketers use content marketing – Content Marketing Institute
90% of consumers find custom content useful. – TMG Custom Media
90% of CMOs say high quality content has a positive effect on audience attitudes – Custom Content Council
79% of marketers say their organizations are shifting to branded content – Forrester
72% of marketers rate branded content as more effective than magazine ads – Custom Content Council
60% of consumers feel more optimistic about a company after reading onsite custom content – Content Plus

Stamp it with Google+
Google+ Authorship & Publishership
Google+ is not just the search engine giant’s answer to Facebook. Plus is a social layer that connects all your Google activities. Google+ authorship in particular is a powerful SEO tool as it stamps your content on your website or blog with your identity as an author or publisher; and you are given credit for every piece of content you publish. The accumulation of authorship credits helps you to rank higher on search engines.

Google+ is Growing Fast

Has 359 million monthly active users as of March 2013
This is way up from 135 million in December 2012
From only 100 million users in September 2012

Claim your Authored Content
By creating a Google+ profile and linking it to your website or blog, you can claim authorship of your content with your Google+ profile. Once authorship is claimed, your Google+ profile will show up next to your search results.

Get Indexed Immediately
Content posted on your Google+ will be indexed immediately into the Google search results, increasing the possibility of your Google+ network seeing your posted content in their search results. When your audience engages with your content it will be further advertised to your audience’s network. In this chain reaction, posts have the ability to go viral.

Great Content plus Google+ Influence Search Rankings
High quality and compelling content will most likely receive +1s and shares. These act like social recommendations, influencing what searchers see on Google SERPs while they are logged in to any Google account.

Blog It!
Create Content and Publish it on your Blog
Blogging revolutionized publishing content on the web and is the mother of social media. It is now, and more than ever, a great tool for providing high quality and fresh content to your target audience and for SEO.
Write informative and engaging posts that people want to read, make use of and share with their friends and you acquire back links without engaging in black hat techniques.

Blogging/Content Generation

Companies that blog have 97% more inbound links – HubSpot
92% of companies who blog multiple times per day have acquired a customer from their blog – HubSpot
B2B marketers who use blogs generate 67% more leads than those that do not. –InsideView
Companies that blog receive 434% more indexed pages on average – HubSpot
Businesses that blog at least 20 times/month get 5x more traffic than those that blog 4 times or less – HubSpot

Do Articles, Press Releases the Right Way
Mass-produced articles and press releases are often tagged as duplicate or poor content, partly due to article spinning, anchor text over optimization and massive submissions. But when implemented the right way, well-written articles and press releases attract the right kind of site visitors.

70% of consumers prefer articles over advertisements when it comes to getting to know a company – Content Plus
80% of business decision-makers prefer a series of articles over advertisements when it comes to getting information about a company – Content Marketing Institute

Just make sure to AVOID:

Massive submission of articles and press releases
Submission to article and press releases farms
Keyword-rich, overly optimized anchor texts

Use Promotional Copy
Promotional content is a powerful tool. Consumers are attracted to promotional copy because people inherently like good deals. And it’s also a type of content that they will share with friends. Consumers visit a site over and over again to check on their latest promotions. Promotions attract visitors, are shared around and produce back links naturally. Promotions attract traffic, leads, customers – and keep them loyal.

83% are likely to tell a friend about a company that uses sales promotions, such as special offers, discounts or coupons
76% said they have a positive feeling toward a company that offers online sales promotions
71% said they are likely to be loyal to a brand that offers online sales promotions
66% said online sales promotions improve a company’s image
65% said online sales promotions help finalize decisions for undecided buyers

Share It Socially
It’s not enough to create high quality content. You need to share it with the world; make sure everyone sees it so that they can link back to your site and share it with their networks. Social sharing completes the modern SEO methodology of attracting social and natural traffic and links. Social media is beneficial not just to SEO, but also to sales as 90% of users listen to recommendations shared from friends.

92% of consumers around the world say they trust online recommendations from friends and family, above all other forms of advertising
70% read other experiences
65% learn more about businesses, brands, products & services
53% compliment brands
50% express concerns about brands, products & services — Nielsen
Users spend 30% of their time online on social channels where content can be shared. – AOL & Nielsen
“Natural and social” SEO focuses on creating high quality content users want to read, use, and share. High quality content can spread naturally across social networks as well as build natural links. This consequently results to higher Google rankings.

Google Penguin and Panda updates are meant to improve Google search results for users. Business owners can do their share in improving the user experience by employing SEO service providers that use natural and social methodology. Quality SEO will result in increased exposure of your website, higher rankings in the search engine, more traffic to your website, and result in more sales for your company.

http://www.softwarederivatives.com/seo-goes-natural-social-high-quality-content/

Your website is not mobile friendly. If you drop us a note at www.softwarederivatives.com , we can do a comprehensive technical review for u.
Thanks.

We can do that, stop by at www.softwarederivatives.com .

We can do that, visit www.softwarederivatives.com .

We can do that for you. Drop us a note on www.softwarederivatves.com .

We can do that for you. You can drop a note on our website www.softwarederivatives.com .

We can do that for you. Drop us a note at www.softwarederivatives.com .

aydj:
Hello....I found some of your posts about venturing into OTA biz a couple years ago. Can we chat pls? Kindly PM me your number. Tnx!

Please send me an email on the email above or abiodunode@aol.com!

I am interested. Please send email to info@softwarederivatives.com or contact my skype Id abbyode.
Thanks

justwise:
Are those two cases the same?

Not really, I was only pointing out why letter of intent might not be necessary.
Plans do change. You can always explain yourself at POE if further questions are asked.
This is solely my personal opinion. No grudges.
Also, I only shared my personal POE stories just in case it might help someone.
Thanks.

I dont really agree that u will be sent back home at POE because of failure to write a letter of intent.
Plans do change.
Look at my own scenario, my wife has gone to US twice in with her initial visitor's visa.
The visa was to expire in April ending at the same time she will be due to give birth. Obviously the visa will expire before leaving the US around May thereabouts. Several suggestions came that she should not renew the visa here for possibility of getting refused coz shez now pregnant and all that. Another school of thought said it doesnt matter as she will be stamped in for 6 mths at the point of entry etc.
At the end of the day, I looked at the whole case OBJECTIVELY and i acted without any intent to lie.

She applied for renewal (drop box) in February that she would be going on vacation. Afterall, there is nothing like pregnancy visa and giving birth may as well qualify for going on vacation(maternity leave). She was given another two years without sneezing. Remember, there was no interview, meaning no opportunity to see her pregnancy.

At the POE in atlanta two weeks ago, we were there together and i was the one answering questions:

VO: Why are you here?
ME: On vacation, and my wife will stay back to give birth (Pure truth)
VO: Have you contacted any doctor?
ME: Yes
VO: Do you have any evidence?
ME: Yes, and i handed him the letter from the doctor (Mwhile, we have made some part payment of the doctor's fees alone)
VO: How much do you have with you?
ME: $1100
VO: Is that all you have with you?
ME: Yes, but I have some funds on my Mastercard (Showed him my Union Bank Card)
VO: Where would you be staying?
ME: with my Sister
VO: Stamped my passport, handed it over to me. Stamped my wife's passport and put in a yellow bag and called a lady .

The lady took us to another office, i think for secondary inspection.
We were alone in one room.
Then they called my wife. (Now first time she was gonna talk herself)
After few mins she came back.

VO: Why are you in the US?
My wife: To deliver a baby
VO: How much do you have with you?
My wife: $1100
VO: He checked the declaration form (we wrote same amount there)
The visa officer asked her to go back and have a seat.

2 mins later, he called the two of us out.
VO: (Handed my wife her passport)
VO: Good luck with the baby, rmber to collect all the receipts.
My wife: Thank you.

Then we left. Next time, she will appear at POE all she has to do is to have zero balance letter handy just in case she requires it.

Plans do change. Just make sure that whatever you are saying is nothing but the truth per time.
Thank you, hope this helps someone.
We plan to use Gwinnett hospital though. Any experience to share as per Gwinnett?

Thanks.

I will only have respect for this building only if itz fully integrated with full home automation system. Otherwise, what's luxury about the building if you still have to walk through the whole house to switch off all lights for instance.
A house of this size and price value should come with full home automation which should include light automation, security/alarm systems, CCTV, video and audio distribution(full HD quality), video intercoms etc.
From my findings so far, more than 80% of these types of building dont have these systems in place not to talk of automating it.
If you can afford to buy a house of 50M not to talk of buying land alone for N1B, you or your builder should be exposed enough and be able to afford to automate the whole house at fraction of a cost of the building.
IMO, a luxury house should be intelligent enough to make some routine decisions without your interference.

This is what home automation does and stands for. For more info and further consultation, send an email to abioduno@homcontechnologies.com.

Thanks.

when can i come for inspection? i live in ikorodu.

still available...

Vacancies!!! A relatively new and dynamic technology company requires the service of a Front desk officer / Business development executive. HND / Bsc Engineering, Sciences or Social sciences preferred. Send resumes to info@homcontechnologies.com . Application closes 6th dec 2014.

Still available...

This Acura MDX is well maintained and still intact. Options include DVD, Camera, Wireless Headsets, Bluetooth etc etc.
Price is 2.5M.
Mileage = 139k. Location : Ikorodu Lagos.
Only serious buyers should SMS 08074995488 or 08058100475.

SABOTAGE: Army Col, 10 officers set Nigerian tankers ablaze, pave way for Boko Haram
on October 11, 2014 Vanguard News / in News 12:14 am /


There were shocking revelations at the weekend that an Army Colonel, some junior officers and soldiers who were taking part in the military offensive to reclaim communities taken over by the Boko Haram terrorists in Adamawa State, have been arrested for sabotage.
Soldiers tasked with fighting Boko Haram militants arrive to face trials for mutiny in Abuja on October 2, 2014. Nearly 100 soldiers tasked with fighting Boko Haram militants in Nigeria's far northeast appeared at a military court martial on Thursday, facing a range of charges including mutiny. The hearing comes
just weeks after a tribunal sentenced 12 soldiers to death following their conviction for shooting at their commanding officer in the Borno state capital, Maiduguri, in May. AFP PHOTO
Top military sources said that the colonel (a Muslim) who was Commanding a team of three Armoured Personnel Carriers, APC’s, with the capability to fire up to a range of 1.5kilometres or even more, had instead of pursuing the terrorists, deliberately set the APCs on fire between Gulak and Madagali, before running away with his team of soldiers into the bush.
Saturday Vanguard gathered that the Army authorities were outraged over the development and ordered the arrest of both the commander, the junior officers as well as the soldiers under his command.
Narrating how the ‘’embarrassing incident occurred,’’ a source who was privy to the development noted that until the latest development, the Special Forces of the Nigerian Army who commenced the putsch to rout Boko Haram terrorists from Bazza, Michika, Gulak and Madagali from Vimtim, had successfully dealt with, and inflicted heavy casualties on the terrorists up till Gulak.
It was said that between Gulak and Madagali, the Colonel who had all along been prided with air surveillance reports, was again informed that Boko Haram terrorists were approaching his team in six Toyota Hilux Pick Up vans from the Madagali axis.
“However, rather than blasting and taking out the terrorists in their pick-up vans; he ordered his soldiers to jump out of the APC’s and set the armoured tanks on fire, without realising that he was being monitored. This was shocking because the terrorists were armed with weaponry which were grossly inferior to the firepower of the Nigerian Army Amoured tanks. After accomplishing the sabotage act, the Colonel and the junior officers and soldiers ran away into the bush, claiming that they were overpowered by a better armed group of Boko Haram terrorists,’’ Saturday Vanguard was told.
Military sources said that the action of the Colonel and soldiers under his command had given vent to the disclosure by the top hierarchy of the military that there were so many fifth columnists in the military working against the country’s determination to flush out Boko Haram terrorists in the land.
Consequently, Saturday Vanguard was told that a Board of Inquiry, BoI, had been set up by the Army authorities to investigate the Colonel and his soldiers after which a Military Court Martial would be set up to try them for conspiracy, treason and willful sabotage among others.
Also speaking on the development, a senior officer confided in Saturday Vanguard thus, “You can now see why the Military Court Martial which is currently sitting is inevitable. The uninformed would feel that soldiers who are fighting the nation’s battle are being unjustly punished. But the truth is that many of them are sabotaging Nigeria and making the insurgents look formidable for reasons that cannot be explained. Some of them appear sympathetic to the insurgents.
“How can it be explained that several APCs that cost up to $1million each in some cases or more will be willfully destroyed by Commissioned Officers, COs, who swore to defend the territorial integrity of their nation, just to help terrorists? That is treason of the highest order.”
The source added that the new vigour and determination with which Nigerian troops had been prosecuting the war, resulting in the killing of several commanders of the sect as well as hundreds of the insurgents, was the fallout of the new position of the military high command to deal with those pursuing a different agenda from that of the Federal Government.
The Chief of Defence Staff, CDS, Air Chief Marshal Alex Badeh said last week that the death penalty imposed on the 12 soldiers who were tried for treason was lawful and in accordance with military dictates. He spoke at a three-day conference organised by the National Security Adviser in collaboration with Trim Communication Nigeria Ltd on Media/Security relationship in crisis management.
According to him, “The day you join the military you have signed off, whether life or death, and it is obey before complaint. How can a soldier just jump out of the APC because you want to donate APC to Boko Haram; and somebody is there talking about constructive mutiny.
“The laws are there, if you run away from the enemy, you will die and that is what the military law says. Apart from the old Nigerian law, we abide by the military law. Nobody forces or conscripts anybody into the military. It is a voluntary service, and so if we have this type of challenge, you should be able to confront it and not to run away.”

what's the last price?

VACANT POSITION: HOTEL MANAGER

An upcoming outfit in the hospitality industry requires the services of an EXPERIENCED Hotel Manager at its Lagos - Badagry express way (market bus stop)

QUALIFICATIONS:
• Minimum of first Degree or HND in related Discipline. MBA will be an added advantage.

EXPERIENCE:
• The ideal candidate must have at least a minimum of 2 - 5 years industry experience in similar capacity preferably in a 5 star hotel environment.
• Understanding of hotel sales, marketing and controls highly desirable.
• Strong track record of hotel management
• Sound Knowledge of the hospitality industry
• Good communication and presentation skills
• Good interpersonal skills
Reside around Okokomaiko-ijanikin

REMUNERATION: Very Attractive

LOCATION: Lagos
The ideal candidate should be ready to resume immediately.
Suitable applicants should forward their updated CV using the position applied for as the subject of mail to Oladele.samuel44@yahoo.com on oe before 25th November 2013.

700k, u game?

@fnk...sorry to hear this.
Well, thank God you have noted the lessons learnt.
I look forward to your farm coming out successful and you are one of the reasons why i still keep a tab on this thread. Kudos to you guy!

fnk: Your biggest assets in Nigeria are TRUSTED persons, until you find one, you better plan on staying pretty close to your farm. And these trusted people are not necessarily your family members, note that.

Thank u so much for your reply. I appreciate.

Waoh...interesting thread. I read thru all the pages all thru d nite. I plan to invest in poultry and information here are quite helpful. Kudos to u guys!

Meanwhile, what options do I have if I am not able to be there physically all the time because of my present job demands.

Please advise.

Really?
http://alphasoftware.com/products.asp

Visit www.alphasoftware.com .

Hello Seun, I use Alpha five as my main development tools.I am able to build sophisticated Desktop/Web or Mobile app using this tool. I am looking for an opportunity to showcase my competencies. I am not available to work on full-time basis but on a project-by-project basis. Please let me know if there is something we can do together.

You do well!!!

p.josh:
Thanks. Would u advice me 2 go to a polythecnic.

Please and please dont ever make a mistake of going to the polytechnic in Nigeria esp in sciences. The rate of discrimination is alarming between Bsc and HND. Even though your work output should count in the field of IT, chances are that you wont even be given an opportunity to defend yourself at the Interview because you might never be called in the first place. Studying Engineering in the polytechnic might earn you a good job of technician grade in Oil companies coz they hire more technicians than Engineers. So, if you'll ever go to a polytechnic at all, study engineering course and not a science course like computer science.
If i may advise you however, I will suggest you dont go to a polytechnic for any study.
Do everything you can to get a degree and top it up with relevant IT skills and certifications and with GOD on your side, you will just be fine. I'm talking from personal experience plssssss.
You can find out about FUTA Pre-degree programme. Forms came out like 2 weeks ago.

Just in case you are looking for a developing tool easy enough to create sophisticated business applications that will run on any mobile platform, take a look at this article:

http://www.bricklin.com/alphaanywherematters.htm

Enjoy!!!