₦airaland Forum

Well, it depends on the school of thought you belong to. Basically, I belong to the limited effect paradigm. Scholars who belong to the powerful effect paradigm believed that the media is so powerful that when a message is sent to the public, there is no two ways about it, we swallow the message and react it to with immediate effect. Audience here are seen as gullible, passive, weak and as sitting duck. Under this paradigm, we have the Framing theory. This theory posits that the 'media tell us how to think about an event or story'. Exactly as the above picture depicts, the media can make a corrupt person a saint and also make a saint looks like a devil'. If the media today want us to see Dasuki as a saint, they will. What it will take is just addition and substraction- Framing.



Do you know it was the western media that made Africans believed that the 'devil' is a black man and 'jesus' is a white man? If America wants to fight you in the next 20years, they will start now by using the media!



However, There are scholars who have debunked the assumption of the above paradigm. They carried out research and found out that the media is not that powerful as said by the magic bullet theorists. They are the limited effect theorists which I tend to align with. Here, the media is believed to be powerful, but with limit. According to the theorists, there are certain external factors that make us accept or reject what media tell us. like our individual differences, social categories, relationship with people, our already held beliefs and so on.



In summary, no matter the arguments from any school of thought, the media is indeed powerful. Mass media can make or mar you, Cause and settle conflict, create and kill you. It all depends on how the media is used.

Acidosis:
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APC is a party of career propagandist, destiny looters and fundamental hypocrites. Dine with them, and cut short your lifespan by 45%!


AMBODE, a common excommunicated civil servant sponsored the greatest and most expensive and sophisticated ads in the 4th Republic and NO ONE IS SAYING ANYTHING!!!!!!


AMBODE PAID LINDA N80M/MONTHLY (Source: Popular blogger Kemi). THATS JUST 1 of the over 30 Ad portfolios including the popular video ad where he hired over 10 Naija artists including Ice Prince, etc.



WHY THE SILENCE?


WHY THE ATTENTION ON AIT Channels aired more ads for the APC. Why are we witch-hunting people for the same crime we committed? OMG! I HATE APC With Passion!



APC is the 666 (THE MARK OF THE BEAST) OF THIS GENERATION. DO NOT ASSOCIATE WITH THEM, THEY WILL DESTROY YOUR LIVES PEOPLE!

DASUKI's LOOT is nothing when compared with the amount APC SPENT ON CAMPAIGN.


REASON NIGERIANS, YOU ALL SHOULD USE YOUR BRAINS!!! Before you become a programmed zombie, use your brain and analyse events as they unfold!!

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Did APC used Money meant for purchasing arms to sponsor the advert? or what are you saying?

A

May God help us.

ajepako:
Mouthpiece of APC

Anything against APC is just to throw the masses off and make us think they are objective.

I will believe them when they unveil dirts on Tinubu, Atiku and Buhari..

Except they believe those dudes are saints from heaven

Same old story bro! Say something else'..

SweetSoup:
Yes, people who deserve to be pulled down.

Please, tell him.

https://www.nairaland.com/2786016/opinion-sahara-reporters-face-modern
SAHARA REPORTERS......Thanks again for your doggedness. Dino is a criminal..

Blizzy9ja:
Face of propaganda journalism

That is what you think. Those guys are vibrant journalists. Taking journalism to the next level.

I got myself largely acquainted with Sahara reporters news agency in 2009 because of its reporting style on the health status of late president Umaru Musa Yaradua. Sahara reporters coverage and reportage of Yaradua’s illness, plus the political fracas played then was unmatched by any Nigerian news media. An Online news agency, based in New York City, Sahara reporters was founded in 2006 by Nigerian political activist, Omoyele Sowore (Wikipedia). Sahara reporters has since then become significant in reporting social issues, more importantly, their media intelligence when it comes to investigative journalism is a force to reckon with.

Hitherto as I am putting this down, I have not seen any Nigerian news organization that can stand par with Sahara Reporters when it comes to pragmatic investigative journalism’- an aspect of journalism which most news media lack in Nigeria. To be candid, I am part of Nigerians who erstwhile hauled insults on Sahara reporters whenever a report from them does not favour my political views. It came to an extent that I vowed not to believe anything from them anymore. But today, my perception of the online news medium has changed. Though, I still show some skepticism whenever I come across some of their reports. But, in whatever way you presently espy Sahara reporters, the fearless news medium deserves shower of accolades for revamping Investigative journalism in Nigeria.

As a media student, I can say I have copious knowledge on how our media organizations work. Most of them, whether Newspaper, Magazine, TV or Radio largely depend on press releases and news conferences to break information to the public. Their thirst for investigative journalism died long ago. It is indeed a show of shame on the well respected field of journalism to have reporters and editors who for known reasons find it difficult to dig up issues and get to the root of matters that affect public interest. Instead of that, our dear journalists only crave to attend press conferences where ‘’brown envelopes’’ are shared aftermath.

In today’s world, a free, aggressive, open and bold press is part of spiritual core for a sustainable democracy. This is because investigative journalism helps to inform, unleashes and reveals to us the happenings in our society. It is critical to the advancement and preservation of a country’s democratic institution. It involves exposing corruption in high places and peering into neglected corners of society. It epitomizes the popular ideal of the news media as the fourth estate of the realm playing a role as a watchdog on society and its institutions. I have heard of series of training organized for journalists in Nigeria regarding investigative reporting, but practically we have nothing to show for it. Journalism in Nigeria has turned to a trade. Journalists in Nigeria have already compromised their integrity and professionalism for monetary gains. It is indeed a digression from the ethical principles of journalism.

In a paper presented by the former president of the Nigerian Guild of editors, Alli Hakeem in 2014, titled “investigative journalism: The endangered genre’’, he said a content analysis Nigerian newspapers shows that adverts and straight stories occupied prominent displays’’. This shows that Nigerian journalists have no interest in throwing light to unanswered questions in a story. The ‘’why’’’ and ‘’How’’ has been left to citizen to find out themselves. The main reason I doff my hat for Sahara reporters.

Sahara reporters have exposed so many political ills ravaging our country which most turned out to be true. The latest expose articles written by Sahara reporters on the ‘’arms deal’’ investigation speaks a lot of its journalism tenacity. Many of its reports have made government set up investigative panels to look into the allegations and punish those found guilty, i.e EkitiGate scandal. I am not giving my 100 percent to Sahara reporters but in all emphasis, they worth the onion. Regarding Sahara reporters as the ‘”wikileaks of Africa’ is absolutely not out of place. Nevertheless, some of their reports may not be totally true. This is not unexpected in journalism since journalists get information from wide range of contacts and sources. A contact could give misleading information. It’s left for the journalist to investigate more and reach a reasonable conclusion.

The owner of Sahara reporters brought himself to limelight through in-depth investigative reporting even though some people are of the opinion that he was able to do so because he located his office out of the shores of Nigeria. With all sense of humor, I wouldn’t mind if all the news media organizations in Nigeria can relocate to abroad and bring to our forefront quality, well research and in-depth investigative reports.


However, before I put down my pen, I wish to acknowledge the doggedness of the premium Times newspaper for a job well done by creating a center for encouraging and training Nigerian journalists on the skills required for effective investigative reporting. With all due respect to all home based media organizations, you have been beaten at your own game. To me, Sahara reporters is the face of modern investigative journalism.

http://my9jafan..com.ng/2015/12/opinion-sahara-reporters-face-of-modern.html

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Please, who paid his or her school fees here in Kaduna? And which bank, please?

Greatest Abusites. Hope you all doing well. I was an active member of this forum in 2012. How time flies! Well, I represent 400L Mass Comm. Would have love to report live from Campus, but I am presently on my I.T at NTA Kaduna. I hope I will be of help to the elevation of ABU to a greater height. Well done guys.
Threads of this nature were created, But they didn't see the light of the day. Let's come together and make this a productive one.

#Baba we dy your back Gidigba

Are you elegant, smart and eloquent? A media company situated in Lagos is advertising for the position of a Marketing Executive and Female VJ. Visit Visual Guru Ent. Office @ 4, Akin wale Street, opp. Nationwide Filling station, Yaya-abatan, Ogba. Or send your CV to visualguruentertainment@yahoo.com. Entry closes on the 7th of November, 2015.

Wike is a goner

Amaechi is a man of wisdom. PDP knew what they were doing when they decided not to ask Amaechi questions. If they had done so, Amaechi would had opened so many of their dark asses. Amaechi knows the in and out of PDP so much that they won't dare approaching him with irrelevant questions. The PDP could only rant online, they are cowards in reality.

Keep moving, the general of common sense revolution

It was this Unholy alliance between the state and the entertainment industry that caught the attention of Adorno in developing the concept of Culture industry. The state uses th culture industry(nollywood) to sell the dominant ideology. Apart from the fact that they set out to make profit, they also sell the capitalism ideology. Hence, people are incorporated into the system believing that 'capitalism is natural' and their is no other way to arrange the society. The culture industry create false consciousness in us by selling to us entertainment and pleasure satisfactory product. After we close from work, we sit at home and watch movies produced by nollywood, hence we forget how the ruling class are exploiting us. Enlightment and entertainment as Mass deception. Since we are being fully entertained by the culture industry and we have forgotten about how the elite are exploiting us for profit sake, how are we going to develop the needed class consciousness to question our elite for exploiting us? No way. Why do you think Jonathan gave millions to these nollywood guys? To an extent, Jonathan said he prefer Nollywood to the Media. Always read the latent meaning of words and action. Capitalism has been spread all over the world. We have believed that Capitalism is the only objective truth, that there is no other way of viewing reality. This kind of ideology is spread through the culture industry.

I'm also a Mass Communication student. Do not mind the nay sayers bro. Mass Comm is a very nice course that involves a lot of creativity. I don't know how much emphasis your school lays on Research courses but believe me, Try to be very good in media and communication research and you will be awe by the kind of opportunities that await you. It must not necessarily be radio, tv, acting etc...Lets drop our numbers and create a whatsapp group to share ideas.

This is mine...08182152997

bigiyaro:
take it to a more professional outfit nt road side technician.

i did but it but got d same story

Started with a GPA of 3.74.
Presently on a CGPA of 3.91, in my Third year.
Mass Comm, ABU ZARIA.

spiritfada:
.

i cash u

This started a couple of weeks ago. I use a zinox tablet, model 800p32c and it been working satisfactorily until two weeks ago. I had just returned home from school and wanted to begin my normal routine of watching movies. A friend of mine who had a laptop was around and since there was no light at that time, I decided to charge using his pc while I watched my movies (which was the genesis of it all). Immediately I connected my usb to his pc , my tab tripped of without warning. I tried to turn it back on to no avail but it did turn on after a few minutes. I then decided to wait for power so I could charge with my charger since the tab behaved funny when I tried charging it with his pc and because I wanted to be careful. Power however came and the tab repeated the same thing it did earlier and I became confused. I took it to a technician and left it with him for a week and when I went to collect it, he said he did not know what was wrong with it. I took it to another technician and got the same story.
To summarise the whole issue, the tab is working perfectly well but, each time i try to charge it, it trips off. Presently, the battery is low and I have no means of charging it because it's non removable.
I will appreciate suggestions from you guys. Thanks.

Sorry...

Suicide is a social fact according to a philosopher. It gives the society social order and balance. it's necessary for a society to grow because it's always out of control as it allows human to purge themselves out of social problem. You can kill yourself, so that our society will always be at 'equilibrium'..























NONSENSE!!!

[quote author=fattbabakay post=36240856][/quote]'False Consciousness'. A product of capitalism.

If you are not comfortable with the recent development, Lagos lagoon is not par..............................'.far

Na wa o...

In Media studies, we have explanation for this. Check Albert Bandura Social learning theory- http://www.learning-theories.com/social-learning-theory-bandura.html

I wasn’t aware that there was an insurgent
radio station called Radio Biafra until the
Nigerian government gave it visibility—and
legitimacy—by publicly claiming to have jammed
it and by responding to its broadcasts after its
supposed jam. I imagine that this is the case for
most Nigerians.

In an ironic way, the Nigerian government has
helped to popularize a previously marginal rebel
radio station. Perhaps the clearest indication of
the rising popularity of the radio station in the
aftermath of its putative electronic jamming is
that when you type “radio b” on Google’s
search box, “radio Biafra” appears as the first
autocomplete prediction. This shows that, over
the past few days, there has been an
exponential spike in the number of searches for
“radio Biafra” on Google. According to Google ,
“The search queries that you see as part of
Autocomplete reflect what other people are
searching for and the content of web pages.”
There are so many things that are defective in
government’s handling of the Radio Biafra issue.
First, government overestimated the power and
reach of the radio station. This overestimation
caused it to overreact and, in the process,
lionize an otherwise inconsequential, fringe radio
station. The ministry of information
grandstanded about having “successfully
jammed” Radio Biafra’s signals, but a BBC
reporter in Enugu said he could receive the
radio’s signals as of July 15, 2015.

In any case, jamming a radio station’s signals in
this digital age is frankly laughable. There are a
thousand and one ways to circumvent jamming.
The world is going through what new media
enthusiasts like to call creative destruction. The
old, familiar ways of gathering and circulating
information are exploding and are being
replaced by a myriad of experimental digital
strategies. Social media platforms, for instance,
are now more effective ways to reach and
engage with vast swaths of people than legacy
media outfits. Jamming radio signals is so
1990s or, to borrow a line from the lyrics of
Black Eyed Pea’s “Boom Boom Pow” song, so
2000 late.

What is probably worse than jamming—or
claiming to have jammed—the signals of the
radio station is the presidency’s issuance of a
press statement on July 15, 2015 disclaiming an
alleged anti-Igbo statement credited to
President Buhari by the station. That’s a huge,
unearned presidential validation of the station.
A multi-billion-dollar advertising blitz in all major
global media outlets can’t buy the radio station
the kind of publicity that the presidency cheaply
handed to them. I can bet my bottom dollar that
no more than 500 people heard the original
libelous Radio Biafra broadcast against the
president; now millions of people know about it.

There are at least two reasons why the
presidency’s press statement betrays poor
judgment. One, the presidency is a primary
definer of news. This fact confers visibility on
anything that emanates from it. Two, people
generally distrust governments, and are
prepared to believe the worst about them. This
sentiment is encapsulated in British journalist
Francis Claud Cockburn’s famous cynical quip
that you should “Never believe anything until it
has been officially denied.”

Besides, the Buhari government is notorious for
its snail-pace response to crucially important
national informational needs, leading to the
mushrooming and blossoming of online rumor
mills. Why did it choose to swiftly respond to a
barely known but easily verifiable falsehood
from a fringe rebel radio? Why did it lend its
enormous symbolic capital to a frivolous
insurrectionary radio station whose signals it
says it has jammed in Nigeria? I can never know
what impulses drive the president’s media team,
but it’s singularly ill-advised to legitimize a
scarcely known fib by responding to it and
thereby giving underserved wings to it.

If I were to advise the Nigerian government on
how to deal with Radio Biafra I would say this:
starve it of attention by not jamming it or
responding to its rants. It was English
philosopher John Milton who, in his famous 1644
pamphlet titled Areopagitica argued that the
truth does not need to be protected from
falsehood, and that, after all is said and done,
truth always triumphs over “all the winds of
doctrine let loose to play upon the earth.” He
said censorship does injury to the truth because
it misdoubts its strength. “Let her [i.e., Truth]
and Falsehood grapple; who ever knew Truth
put to the worse, in a free and open encounter,”
he wrote.

The childish propaganda of Radio Biafra is
merely one of the winds of doctrines let loose
to play upon Nigeria. Let it be allowed to
grapple with the truth. Let’s see if it can put the
truth to the worse.

I took some time to listen to the radio station to
find out why the Nigerian government is losing
sleep over it. It turns out that it is no more
than the vulgar, incoherent, hate-filled but
comical rants of some man called Nnamdi Kanu
who calls Nigeria a “zoo”— or the “zoological
republic”— and Nigerian citizens “monkeys” or
“ill-educated vagabonds.” He labels Igbos who
don’t share his insurrectionary and irredentist
ideas as “Hausa-born children in Igboland.” His
rants are also filled with ignorant, racially self-
hating, negrophobic rhetoric, such as his
habitual claims that black people are
intellectually inferior and incapable of deep
thought.

The station makes no effort to be persuasive. It
simply revels in vulgar abuse, intentional
prevarications, infantile temper tantrums, and a
melodramatic display of rank, comical
ignorance. The only people who will listen to
the station and be affected by its message are
people who already share its twisted, hateful
ideals, which makes shutting it down pointless. I
can bet that it does not speak for nor reach the
majority of Igbo people, and that most Igbo
people would snigger when they listen to it.

That’s not a station anyone should lose sleep
over.

http://www.farooqkperogi.com/2015/07/why-buhari-should-leave-radio-biafra.html?m=1