As a banker, Fred Deegbe did not feel he was
working his dream job. So for one year and half
he did some research on how to start a shoe-
making start up, got a loan from the bank he
was working for and quit to take on the world’s
leading shoe brands.
The former Ghanaian banker decided teaming
up with a friend in 2011 to start Heel The World
– a high-end shoemaking company based in the
capital Accra.
“It was unorthodox, and unusual, but we
decided to make shoes. We wanted to show
Africa that we were just as capable as
entrepreneurs anywhere, of making high end
products right here at home,” Deegbe told CNN
in an interview.
“Heel the World is more than a shoe company –
it is a social enterprise that counters
perceptions of the quality and capabilities of
Ghanaian craftsmanship.”



source afkinsider.com/81810/ghanaian-banker-turned-shoemaker/

He just discovered his talent