Good day,

I'm Abass Toriola, an internet marketing strategist and freelance writer. I just want to inform you of one highly effective marketing strategy that's in vogue -- and that is proven to help businesses attract more customers and generate more profits. It's called content marketing.

What is content marketing?

Content marketing is an online marketing strategy that involves publishing quality information that your potential customers will find valuable and helpful, with the aim of building trust for your business and proving to the world that you really know your stuff.

For example, if you own a travel agency and you publish a blog post detailing the step by step approach to obtaining a U.S. student visa, many Nigerian students who want to further their education in the U.S. will find your information helpful. And they will deem you trustworthy. Even though such a blog post would explain how they can do everything on their own, such students won't be able to cope with the stress, so they'd rather hire the services of a travel agency. And the agency that published the information will first come to their minds because the blog post has made them trust your expertise. So, you will end up using the power of quality information to attract customers. That's just one of many examples. And the same applies to any business.

To implement this strategy, you will need to set up a blog for your business, and you will need to regularly publish information that would immensely benefit your target customers. You will also need to implement strategies to promote the content that you publish. That's where I come in as a content marketer.

I will help you install a blog. And if you already have one, I will help you research for keywords that Nigerians are using to search the web for the services you render at your company. This way, you'll be able to provide information that is well targeted at the right market.