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Startimes Introduces "Pay As You Go", Adds More Stations - TV/Movies - Nairaland

Nairaland Forum / Entertainment / TV/Movies / Startimes Introduces "Pay As You Go", Adds More Stations (54916 Views)

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Startimes Introduces "Pay As You Go", Adds More Stations by MainblockAngle: 6:30pm On Jul 11, 2020
StarTimes Refreshes Content Offerings, Reaffirms Affordability Through Pay-As-You-Go Model

Friday, July 10, 2020


StarTimes has refreshed its content offerings, bringing more sought-after content to its subscribers at the most affordable rate in the market.
This is even as a new blockbuster Hollywood movie channel and two premium sports rights are coming on the platform.
To bring these exciting offerings within the reach of every Nigerian, the pay-TV entertainment provider said it pioneered and remains the only player in the Nigerian market offering flexible subscription options – daily, weekly, monthly and quarterly, allowing Nigerians to subscribe according to their needs and means.
Disclosing this during a virtual conference meeting with journalists, on Friday, in Lagos, Viki Liu, Marketing Manager of StarTimes said that due to StarTimes' giant stride to make digital TV affordable to all families, the price of pay-TV has been greatly lowered, from average $50 per month to 3 or 5 dollars per month.

She noted that the pay-as-you-go options are available for all bouquets; and whether a customer subscribes daily, weekly or monthly to a bouquet, he will have access to the same channels and services, adding that flexible billing systems are reasonable for people who do not spend reasonable time watching television after subscription.
Viki said that although the sharp drop in naira has forced the brand to adjust some of its bouquet prices upwards from August 1, subscribers will get more value for what they are paying, without compromising affordability.
Her words, "Over the last couple of months, StarTimes has been adding new and exciting channels, great local and international channels for the viewing pleasure of our teeming subscribers without an additional charge. These channels, including other existing flagship channels and content, were acquired at a cost which StarTimes has continued to bear to cushion the economic pressure on subscribers."
“For sports lovers, StarTimes offers varieties of international football tournaments for the entertainment of our teeming subscribers. Europa League, Bundesliga and Coppa Italia are exclusive on StarTimes. We also air English FA Cup, Copa Del Rey among others.
“We also brought back FOX; FOX LIFE; National Geographic; Nat Geo Wild; ESPN; ESPN 2 and BABY TV. We will very soon also be including a new Hollywood blockbuster movie channel on our list of entertainment content,” she also noted.

Speaking on the challenges that the company is facing in its quest to provide cable TV entertainment to subscribers, the StarTimes marketing manager said that earlier this year, the Federal Government increased the rate of the Value Added Tax (VAT) from 5% to 7.5%. “This increase did have an effect on our cost but in consideration of our customers’ plight, we continued to bear that extra cost.
"More recently, the impact of the foreign exchange rate has had an overwhelming adverse effect on our business. Our business is not exempted from the effect of the naira depreciation affecting all businesses in the country.

“All of our foreign content is bought in dollars and to continually serve our subscribers the best content, we have been constrained to make some slight review on our subscription rates. The decision to make this review is based on compelling external factors beyond our control.
“By this review which will take effect from August 1st, for our DTT (antenna) users: basic bouquet subscribers will now pay N1,700 as against N1300 monthly to enjoy close to 80 exciting channels; Classic Bouquet subscribers will pay N2,500 as against N1,900 monthly to keep enjoying close to 100 channels. While Nova bouquet remains unchanged at N900 with over 43 exciting channels.

“For DTH (Dish) users: Smart bouquet subscribers will pay N2,200 as against N1,900 monthly; Super Bouquet subscribers will pay N4,200 as against N3,800 monthly. While Nova bouquet remains unchanged at N900. DTH has close to 200 exciting channels.
“We hope our customers understand as we are not known for incessant price increase. Rather, StarTimes’ subscription prices had on different occasions been reduced in order to make digital TV affordable for every Nigerian.”
Responding to enquiries from the media, Liu assured subscribers that as a business, the brand will continue to make it a priority to broaden its content offerings to meet a variety of their interests without compromising affordability.
“Despite the price adjustment, we shall continue to delight our subscribers with more value at the best cost in the Pay-TV market. Consumer’s interests are duly taken care of with these flexible subscription options which give them access to pay for what they watch as low as N90 daily.” she said.
https://t.guardian.ng/news/startimes-introduces-pay-as-you-go-policy-reduces-subscription-rates/

34 Likes 5 Shares

Re: Startimes Introduces "Pay As You Go", Adds More Stations by dukeprince50: 5:54am On Jul 12, 2020
That's a good innovation, I'll stick with my antenna, I no deh pay, if na football, I go watch am for NL frontpage
Btw, Thunder fire Dstv

497 Likes 21 Shares

Re: Startimes Introduces "Pay As You Go", Adds More Stations by lonlytroy(m): 6:05am On Jul 12, 2020
Good move, hope they wouldn't sabotage it

12 Likes

Re: Startimes Introduces "Pay As You Go", Adds More Stations by Anneka101(f): 6:06am On Jul 12, 2020
This is what we have been expecting from DStv for so many years.

But they would not do it, who watched startime?

We need DStv to follow suit or else we would have to dispose their decorders. We are customers and we have the right to avoid unnecessary charges.

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139 Likes 4 Shares

Re: Startimes Introduces "Pay As You Go", Adds More Stations by Isokoboy(m): 6:06am On Jul 12, 2020
Its the same bullshit ...there is no difference

2 Likes 1 Share

Re: Startimes Introduces "Pay As You Go", Adds More Stations by InfoSources: 6:07am On Jul 12, 2020
shocked
Re: Startimes Introduces "Pay As You Go", Adds More Stations by hardizzle: 6:07am On Jul 12, 2020
What is Gotv waiting for?

29 Likes 1 Share

Re: Startimes Introduces "Pay As You Go", Adds More Stations by Sambjnewspaper(m): 6:09am On Jul 12, 2020
Nice one.

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1 Like 3 Shares

Re: Startimes Introduces "Pay As You Go", Adds More Stations by goldenboyofpsy(m): 6:09am On Jul 12, 2020
Chinco firm......

One good strategy that will force multi choice to do same....

108 Likes 3 Shares

Re: Startimes Introduces "Pay As You Go", Adds More Stations by Houseofglam7(f): 6:09am On Jul 12, 2020
undecided
Re: Startimes Introduces "Pay As You Go", Adds More Stations by classicfrank4u(m): 6:09am On Jul 12, 2020
Welcome development cool

11 Likes

Re: Startimes Introduces "Pay As You Go", Adds More Stations by levi2: 6:10am On Jul 12, 2020
I thought DSTV said pay-as-you-go was impossible to implement....Always thought �� those guys(DSTV)were thieves...

191 Likes 6 Shares

Re: Startimes Introduces "Pay As You Go", Adds More Stations by ibrutex(m): 6:10am On Jul 12, 2020
ohh good grin and let the Competition begin grin watch as more of them will follow suite.

This also reminds me when GLO started per seconds billing ehh see Upper cut Gbas Gbos Gbas

128 Likes 6 Shares

Re: Startimes Introduces "Pay As You Go", Adds More Stations by angelusbrut: 6:10am On Jul 12, 2020
And multichoice is busy increasing their tarrif anyhow, this one is a good one dou

56 Likes 1 Share

Re: Startimes Introduces "Pay As You Go", Adds More Stations by Wiseandtrue(f): 6:11am On Jul 12, 2020
MainblockAngle:
https://t.guardian.ng/news/startimes-introduces-pay-as-you-go-policy-reduces-subscription-rates/
We will very soon also be including a new Hollywood blockbuster movie channel on our list of entertainment content,” she also noted.

Nice concept!

But get telemundo, ZEE world, current Hollywood and others (like jumong them) movie channels

Then you are talking business, anything to kick that exploiters called GOTV out!

Can you imagine I had to pay N2560 per month on top wetin

Still the channels no complete oooooo

Most times light no go dey for days, who will bear the cost

Plus their customer care is nothing to write home about

I wonder why we cannot have an indigenious digital TV, it feels as if we are still in the colonial era undecided

207 Likes 17 Shares

Re: Startimes Introduces "Pay As You Go", Adds More Stations by Profprom(m): 6:11am On Jul 12, 2020
Good news for those who have television.

8 Likes 3 Shares

Re: Startimes Introduces "Pay As You Go", Adds More Stations by Nobody: 6:11am On Jul 12, 2020
Interesting.

Please also improve your wack contents too.

6 Likes

Re: Startimes Introduces "Pay As You Go", Adds More Stations by Kreamie(m): 6:12am On Jul 12, 2020
If only they had quality content. cry

16 Likes 2 Shares

Re: Startimes Introduces "Pay As You Go", Adds More Stations by chidooh1: 6:12am On Jul 12, 2020
They are not still serious just like their south african counterparts.

1 Like 2 Shares

Re: Startimes Introduces "Pay As You Go", Adds More Stations by DominusPrime: 6:12am On Jul 12, 2020
dukeprince50:
That's a good innovation, I'll stick with my antenna, I no deh pay, if na football, I go watch am for NL frontpage

You have no choice but to be delivered from poverty and its mentality whether you like it or not. God will raise you and you will one day tell a different story in Jesus' name.

127 Likes 9 Shares

Re: Startimes Introduces "Pay As You Go", Adds More Stations by Sagaciousd1: 6:13am On Jul 12, 2020
Good development...I hope it won't big sabotaged by human powers that be

2 Likes 2 Shares

Re: Startimes Introduces "Pay As You Go", Adds More Stations by kissGuys: 6:13am On Jul 12, 2020
dukeprince50:
A lot of us still do not believe there is covid-19, some even says its big man sickness, pls guys covid is real o, it has almost same symptoms with malaria, u might have heard people saying they can't smell things, u might have also heard about the consistent malaria symptoms everywhere, while malaria symptoms could just be malaria, it could also be covid-19, though the chance of dying from it is very slim but we are so reckless, we shouldn't blame govt for everything, we as the people need behavioral change
i wonder how startimes and covid-19 take relate...


Nah people like you dey makes NCDC see us as fools... Once you have any related symptoms.. They add you to the number without being properly checked..

We know their is corona.. But let naija be transparent about it.. Not videos of people eating chicken and dancing up and down in the supposed isolation center... We need clarity... Pictures of those that died.. The real infected ones.. And the whole testing process.. That will work more on people's behavioral change.. Not some bull-crab set of numbers daily.

69 Likes 8 Shares

Re: Startimes Introduces "Pay As You Go", Adds More Stations by Aflix(m): 6:13am On Jul 12, 2020
Good development. Multi choice had better follow suit.

2 Likes 1 Share

Re: Startimes Introduces "Pay As You Go", Adds More Stations by Arizonaz: 6:14am On Jul 12, 2020
This is impressive and I like it. For people like us that watch TV once in a blue moon. Seriously this is what DStv should be doing by now but monopoly dey sweet dem.

11 Likes 2 Shares

Re: Startimes Introduces "Pay As You Go", Adds More Stations by LandMann: 6:14am On Jul 12, 2020
Great. GoTV and DSTV should be compelled to adopt pay as you go.

Imagine recharging your phone with 5k and then the credit being wiped off at the end of the month because you were not able to use it. It's outright robbery.

Th same time limit should be removed from data or set to 4 months minimum for any data bundle.

Network providers and digital tv providers are stealing in broad daylight from Nigerians and the government should stop sleeping and protect it's people

78 Likes 5 Shares

Re: Startimes Introduces "Pay As You Go", Adds More Stations by DuBLINGreenb(m): 6:15am On Jul 12, 2020
good for them

their chance to challenge dstv

fight dstv's monopoly

9 Likes 1 Share

Re: Startimes Introduces "Pay As You Go", Adds More Stations by Ferizu: 6:15am On Jul 12, 2020
Na dstv property dem be...
hardizzle:
What is Gotv waiting for?

4 Likes 2 Shares

Re: Startimes Introduces "Pay As You Go", Adds More Stations by AKzee(m): 6:16am On Jul 12, 2020
As long as there's no premier league and la liga, they are still not good enough. DSTV did increase their subscriptions and we are fighting them, only for startimes to start doing it. Rubbish.

3 Likes 1 Share

Re: Startimes Introduces "Pay As You Go", Adds More Stations by Bash92(m): 6:17am On Jul 12, 2020
I hope this is true.

Because there was no where in the write up that the Startime representative made mention of PAY AS YOU GO. It was only the guardian reporter saying he said, without quoting is word for us on pay as you go.

Edit: There pay as you go is actually a daily subscription. So if you dont watch on a particular day, you will not be charged, still better than nothing

46 Likes

Re: Startimes Introduces "Pay As You Go", Adds More Stations by Nobody: 6:17am On Jul 12, 2020
Startimes will always come 2nd to DStv and Gotv.

Lol

3 Likes

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