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Nairaland / General / 10 Ways To Increase Instagram Followers by judondasylva(m): 3:06pm On Jul 27, 2021
10 Ways to increase Instagram followers

Instagram has become a cornerstone of many brands’ social presence, driving profitable traffic to landing pages, growing conversions, and building an engaged audience.
If your Instagram presence isn’t quite as robust as you’re hoping, it might be time to learn how to sharpen up your strategies for getting real, organic followers on Instagram. The larger your audience grows, the more opportunities you have to engage with users and create unique experiences for them.
The organic distinction is important: sometimes brands take the easy way out when trying to get more Instagram followers. Pay for likes and follower sites are everywhere, but these shortcuts are never worth it, as the Instagram algorithm regularly gets updated to weed out paid, low quality accounts and interactions.
Not to mention, the number on your Instagram following ultimately means nothing if it doesn’t represent an engaged fan following that makes purchases, visits your landing pages, and advocates for your brands with friends and followers. Start building your presence up the right way with these tips on getting more Instagram followers.


1 Optimize your Instagram account.

Before you set out figuring out how to gain followers on Instagram, one of the most important steps is to have your account fully optimized. Think of your brand’s Instagram bio as the “homepage” to your account.
instagram link in bio example
Without a bio, image captions, a proper username or profile image, how will people know the account belongs to your brand? It might seem obvious, but on Instagram your bio and image help form the foundations of your brand identity. The link in your bio is your one spot to drive Instagram traffic to your site, so optimizing your account is essential.
If you’re uncertain where to link, try marketing or product pages that relate to specific keywords, hashtags or campaigns on your Instagram account. Linking to your homepage is OK–but why not give users a cohesive experience when moving from your bio to a site? This has led to the popularity of IG link landing pages that host relevant links to the last few pieces of content mentioned on a brand’s feed, and “link in bio” posts that help direct audiences to those links.
Additionally, keep your username as search-friendly as possible, which usually means sticking close to your actual brand name. If your business name is longer, shorten it to something your audience would recognize. Don’t add numbers or special characters to your username, and if possible keep it in-line with other social media handles you already have.

2 Keep a consistent content calendar

The worst thing you can do when trying to get followers on Instagram is to post content at random, haphazard times. If you’re lucky enough to get users following you in the beginning, you don’t want to make them forget they followed you in the first place.
To combat this, keep to a regular posting schedule. Typically, brands shouldn’t post more than a few times a day to avoid spam, but whatever your cadence, keep it consistent. Approximately 200 million Instagram users log on daily, so to cast your net even wider, try publishing a few times throughout the entire day.
In fact, our very own research on the best times to post to Instagram pinpoints the top times to post for multiple industries, or you can follow our research of the best times across all topic areas below:
best times to post on instagram global
Sticking to a schedule will help you build a consistent experience for your followers and keep them in the know of your brand. But if you’re wondering how you’re going to remember to publish at these different times in the day, we’ve got you covered with Sprout’s scheduling and optimal times features–read on for more details.


3 Schedule Instagram posts in advance.

While the Instagram algorithm has changed to show users more content they like, posting at the right times can still give your posts more visibility by increasing the overall engagement they receive.
There’s a lot your brand can do to raise visibility, and now with Sprout Social, scheduling Instagram content is one of them. With our newest tools, we can help your brand schedule content through an easy process.
By scheduling content in advance, your entire team can see campaigns and schedules more efficiently. It’s always smart to build out content in advance and with our Instagram scheduling tools, you can reach your audience and maintain a consistent flow of content at the same time.
Sprout publishing calendar
You can also use Sprout’s patented ViralPost feature and let us do the work for you. ViralPost analyzes your own account’s engagement history and identifies the optimal times for you to post algorithmically.


4 Get partners and brand advocates to post your content.

When you’re learning how to get more Instagram followers, it’s important to know the value of your audience. The larger your follower count grows (organically), the more buyers and interested customers you will have.
The best way to get customers to follow you is to get in front of them and be present. It’s critical to be present on your own Instagram as well as others. Try sponsoring user-generated content to get your brand in customers’ feeds. You can also hold Instagram contests to get your brand
out to a larger audience. These types of campaigns build social proof by showing your fans are invested enough to repost your content or create their own UGC.

Another way is to get your handle in front of a much larger audience. Try to work with larger Instagram accounts in your industry, like notable influencers in your space, to share your content to their audience.
Just make sure you’re providing something of value. The last thing you want to do is seem too salesy. Find marketing collaborations and co-marketing plans with other businesses to build your Instagram audience.


5 Avoid fake Instagram followers.

There’s a huge difference between an Instagram account having fake and legitimate followers. It might seem tempting to simply purchase Instagram followers, but the backlash outweighs the perks of organic follower growth.
Fake Instagram followers tend to:
Deceive new followers: If users come to an inactive Instagram feed with tens of thousands of followers, it will lower the account’s credibility. Don’t trick people into following you. Build trust and long-lasting relationships for better engagement.
Have no ROI: It might seem easier to buy followers, but your acquired bot or unmanned new followers won’t be purchasing anything. People follow brands on Instagram for a reason–they like what you’re posting or your company in general. These are actual spenders and bring monetary value to your business.
Create little-to-no buzz: If you have 10,000 fake followers, how many are going to comment, like and share your content? More than likely, these bot or fake accounts will be cleaned up by Instagram, deleted and make your posts seem like engagement graveyards.
Real people have the ability to share, like, comment and engage with your Instagram posts. Additionally, these users enjoy when there’s someone on the other side responding.



6 Showcase your Instagram everywhere.

How are people going to find an account unless you promote your Instagram? Make sure your Instagram account is listed with your website and other social networks.
Creating visibility and awareness is one of the best ways to get discovered. If you truly want to get more Instagram followers, let people know where to find you. You could add social media buttons to your website and blog to help promote social shares across all your networks as well as show people where to find you on Instagram.

7 Post content followers want.

While this is easier said than done, it’s smart to learn what content your followers want to see. You’ll quickly find on Instagram that some content performs better than others. This is why testing is so important.
Whether it’s filters, captions, content types or post times, the smallest detail can make all the difference. Keep your ear to the ground with new Instagram trends so you know you’re posting popular content.
To take your analysis a step further, your brand should invest in Instagram analytics tools. This will make it easier to track, benchmark and analyze Instagram content across accounts Be confident in your content strategy by analyzing different filters, captions and more to see what works best with your audience. If you’re unsure where to start, try analyzing your competitors.
You shouldn’t directly copy your competitors, but it’s smart to take notes on what they’re doing or posting that drives engagement. A little competitive research can go a long way. You can use our Instagram Competitors report to get a look at what’s working for other brands in your industry.


8 Get the conversation started.

One of the best ways to make users aware of your Instagram is through conversation. According to the 2020 Sprout Social Index, consumers want to engage with visual-first content like photos (68%) and video (50%), followed by 30% who want to engage with text posts. Instagram is the perfect fit for this audience profile, pairing eye-catching visuals with captions that can be just as engaging when you perfect your Instagram caption copywriting skills. People are continuing to use social media as their contact reference for brands, whether its for off-the-cuff questions and chat, serious customer care queries, or praise for their favorite brands and products. And for your business, you need to be supportive and communicative on Instagram.
Try to respond to as many questions or comments as possible, because it could mean the difference between getting a new customer, follower or improving your relationship with your audience. Our Index research also showed 89% of consumers will buy from a brand after following on social, so it’s important to secure the attention and loyalty needed to convert a visitor to your profile into a follower.



9 Find the right hashtags

One of the most tried-and-true ways to get followers on Instagram is through hashtags. For years hashtags have served as an essential tool for discovery and allowed us to extend our social reach. As a marketer, you want to build your community by gaining followers and hashtags provide just that.
For starters, find hashtags that are not too populated. Social Media Examiner points this theory out by explaining how the hashtag #love has more than 184 million photos connected to it. Trying to highlight your Instagram content in a sea of millions of pictures and videos is not an easy thing to do.
You have to find hashtags that people in your target audience are more likely to check. If a relevant connection is made, these users will be more likely to follow your account. Unique, branded hashtags are one way to group posts around hyper-relevant content to your brand and campaigns.


10 Make your followers happy

Last but not least, when you make your Instagram followers happy, you see the payoff in audience growth. We’ve given you plenty of tips for brainstorming and scheduling content, so put them into practice in a way that feels real to your brand voice. In other words, avoid seeming needy, sales-driven or robotic.
For many accounts, this means sprinkling in posts that are legitimately designed to bring a smile to followers’ faces and build customer relationships. Don’t forget to provide content to your followers as if they were friends on your personal feed: this might include posting memes, inspirational content, or just re-sharing interesting photos or artwork (all properly credited, of course) that can give your followers a little mental pick-up during the day.

Properties / Re: Chinese Company Erects Luxury 10-Storey Apartment Building In 28 Hours (Photos) by judondasylva(m): 2:19pm On Jun 23, 2021
Hmmmm China
Family / Re: My Dad's Elder Sister's Son's Child Is My What.. Answers Please. by judondasylva(m): 2:18pm On Jun 23, 2021
Second niece
Politics / Re: Lagos Special Status: Ahmad Lawan, Femi Gbajabiamila, Sanwo-Olu Meet by judondasylva(m): 11:25pm On May 08, 2021
diplomat058:
If you are moving the juicy companies, MDAs and international organizations out of Lagos to other parts of the country like the SE, you should also move many of the peoples of others parts like the SE out of Lagos. That way, we can truly decongest Lagos. Or does your own version only mean economic decongestion and not demographic decongestion? You think na only you get sense?
if they can do what I suggested you will find out that most of the population in Lagos will reduce.
Politics / Re: Lagos Special Status: Ahmad Lawan, Femi Gbajabiamila, Sanwo-Olu Meet by judondasylva(m): 8:36am On Apr 15, 2021
uptimum123:



And are you aware that thousands if not millions of indigene of those state resides and do business in Lagos state
That is why Lagos need to be decongested by moving some of these infrastructures and businesses to other parts of the country. Things like some government agencie, international airports, seaports, big corporate offices should be moved to other parts of Nigeria like Eastern part of Nigeria.

1 Like

Politics / Re: Lekki Toll Gate: Seyi Tinubu, Sunday Dare Exposed By Bank Documents - Peoples Ga by judondasylva(m): 1:52pm On Feb 14, 2021
Evil people
Crime / Re: Hausa, Northerners Attacked In Oyo By Amotekun & Hoodlums - Daily Nigerian by judondasylva(m): 1:46pm On Feb 14, 2021
Haaaaaa �����
Religion / Re: Six Important Ways To Please God by judondasylva(m): 6:02pm On Jan 17, 2021
Akube1z:
There are many ways we can please God.

Here are Six ways to please God

1) By accepting Jesus Christ as your saviour. W
ith Him you are free from condemnations, sins, and unrighteousness, and believing you will abide with God in Heaven

2) By acknowledging, accepting, seeking and longing for Jesus Christ the Son of God.

3) By receiving His spirit to guide and fill us with powers..( Holy Spirit )

4) By obeying the Commandments of the Father which is, " Love your God with your heart, soul and mind, love thy neighbors as thyself and others."

5) By believing God with faith, "for without faith it is imposible to please Him '

6) By reading, listening, preaching and meditating the Words of God ( Holy Bibles, scriptures, sermons etc

Feel free to drop your views, thoughts and ask questions.
so true nice one I love this

1 Like 1 Share

Politics / Re: Fuel Subsidy Returns As Open Market Price Of Petrol Hits ₦183 Per Litre by judondasylva(m): 9:17am On Jan 16, 2021
Eriokanmi:
They're coming again in 2023 including yahaya bello (who doesn't even deserve a councilorship position in any sane country), with their sweet, fake promises. Accept them and face whatever comes your way thereafter. Our mumu neva do?

For the first time in my entire life, I was scammed by politicians under the APC in 2015. The below really got me...

Robust Healthcare for Nigerians and discouraging politicians from seeking medical treatment abroad

Employment for 3m Nigerians in the first 3 years.

Funding of research and education

Total removal of subsidy and using the proceeds from same to build roads, infrastructure with images shown to us in 3D on national TV

Ending boko haram war in 3 years because buhari is a man of war and had done something similar as Borno State Governor back in the days when the Maitasins invaded Borno and he sent them packing.

My people , na who dem go sell all these to, wey no think say naija messiah don come?

None of the above has been achieved so far. Even the preceeding administration's projects were being funded with Chinese loan by the APC, instead of using part of the subsidy they removed to do so, to fulfil one of the purposes of removing subsidy.

It takes only a fool to believe this. Anyone who believes this is not worth to be alive. At least if you don't read history about the past you must have heard of it from people. You can never give what you don't have
Politics / Re: 2023: Cede Your Presidential Tickets To Igbo, South East Leaders Tell PDP, APC by judondasylva(m): 1:09am On Jan 15, 2021
Koralords:
It’s funny iPods calls south westerners slaves to Fulani cos they voted apc, and now the want to rip where they did not sow
the way most of you foolish people sound is the reason why this your country Nigeria can only get worse. So there are no igbos in APC? So all the igbos must belong to APC? SO how far has your vote to the Hausa making your life better. Since you all hate the igbos this much allow those clamouring for secession to leave so that they wouldn't ask you for presidency but if you can't do that then shut up your smelling mouth fool

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