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BusinessE-commerce Marketing Strategy by techstack(op): 1:34pm On Sep 06, 2018
E-commerce Marketing strategy is employed in promoting online products on E-commerce websites. This branch of digital marketing helps sellers reach more customers online, more than they could reach in the traditional market with the same budget.

There are however, strategic ways of achieving effective reach and boosting sales via E-commerce marketing;


1)Search Engine Marketing
The first place people turn to for information is the search engine synonymous to Google in most countries except Russia where Yandex is the popular search engine. Ecommerce websites can reach more customers by placing adverts with search engine companies. Whenever a customer’s search word(s) coincides with the sellers product name, the product information linked to your Ecommerce website is displayed among the foremost results.

To start promoting your product and/or service on google search engine;


*Visit ads.google.com
*Sign up using your gmail account and if you have an existing account, sign in.
*If you are just signing up, fill in the required information as prompted including your website link.

2)Content Marketing
Use the blog section of your E-commerce Marketing Strategy to promote your products. Since you want to sell online and many people are surfing the internet for any available information on what they need; write informative articles about your product with occasional inclusion of your product advert. Consequent visit by readers to your site because of such helpful article ameliorate your website reputation, which invariably boosts customers trust in your brand leading to more sales.

Ways of writing good content include:

*Do a thorough research of the topic
*Get other expert views on the topic
*Chip in your invaluable experience using products associated with the topic
*Let the article be 80 percent informative and 20 percent promotional

3) Social Media Marketing
Social Media platforms such as WhatsApp, Facebook, Twitter, Snapchat, and Instagram are the second home to many youths which has led to psychologists researching Social Media Addiction as a disease. Ensure your Ecommerce website has a social media presence. You can also boost your product on the created page on any of the social media of your choice. It is however advisable to conclude on the Ads type (design) you will be using to know the most suited platform for such. Text Ads such as write-up describing your product will be suited social platforms like WhatsApp and Facebook and bad for Instagram.

To promote your E-commerce product on social media;

Create an account or page on the social media of your choice
Promote the page or account to get more followers
Boost posts on the page or account
Link the account to your website

4) Email Marketing or Campaign
Another effective strategy of E-commerce Marketing Strategy is Email Marketing. With this strategy, you can distribute your latest and monthly newsletter to your customers and prospects, reminding them of old products in stock and your latest arrivals.

To use this strategy:

*Include newsletter subscription form on your website

*Ensure you include unsubscribe link in sent mails to subscribers because some customers might want to unsubscribe after some time, and without this link, they might start marking your mail as spam and this will affect your mailing rank which may result in sent emails landing in spam folder of customers.

Use Email Marketing tools like MailChimps to design and distribute your newsletter.

https://techstackinc.com/2018/09/03/e-commerce-marketing-strategy/#

RomanceRe: How Nigerian Men Were Sexually Abused By Their Mothers, Sisters & 'Aunties' by techstack: 11:04pm On Sep 05, 2018
I only remember it when issues like this are raised.
Science/TechnologyRe: Earthquake In Abuja? - Now Happening! by techstack: 10:52pm On Sep 05, 2018
What !!!
In Nigeria ?
PoliticsRe: Where Are The $6bn 2016 China Projects? by techstack: 3:45pm On Sep 05, 2018
mrvitalis:
Were not in this same country when the national assembly blocked the loan that some of you guys even celebrated ?

If you are looking for who to blame.. The national assembly is their
I was about to say this
ProgrammingCheck Out Interesting Things About Microsoft Azure by techstack(op): 3:10pm On Sep 02, 2018
Overview

Barely a decade ago, the internet made tremendous advancement by creating a virtual arena, a medium, an ecosystem where a large amount of data can be stored. This aspect of internet service has developed to what is now called, cloud computing. Simply put, cloud computing is the rendering of computing services which include but not limited to data storage, data analytics, and networking, over the internet, based on a pay-per-use basis. Cloud providers are the corporations which render these services and will usually charge for them. They are a lot of cloud providers out there, but when it comes to the creme de la creme, none fits better than Microsoft Azure Cloud Services.

What is Microsoft Azure

Formerly called Windows Azure, Microsoft Azure is a public cloud provider developed by Microsoft. First released on February 1, 2010, Microsoft Azure now offers a host of cloud computing services which users can benefit from. These include data storage, analytics, databases, programming, networking, application, and software developing. Microsoft Azure particularly stands out from its competition for its three in one computing stack. It offers infrastracture as a service (IaaS), platform as a service (PaaS) and software as a service (Saas).

Microsoft Azure Cloud Services


Microsoft Azure offers a variety of cloud computing services. These services will be discussed below.

Compute: This service gives users the opportunity to develop and maintain virtual machines. This service also gives web developers the platform to easily develop, host and manage websites, including building applications and softwares.

Data Storage: Through a set of protocols and interfaces, this service allows programs to store a large amount of data, both structured and unstructured. Example of this service include the:
$ Table service, a NoSQL, non-relation database, which allows programs to store structured text in a partitioned way. This is done by a partition key.
$File service which allows data to be stored via REST application program interfaces (API).


Mobile Services: T[/b]hese categories of services will provide a cloud space for developers to develop application and software which are suited for mobile devices. Examples of this service include:
[b]HockeyApp: It is used to develop applications and also for testing the functioning and authenticity of applications.
Mobile Engagement: It provides notification service for mobile devices.


Protection: Microsoft Azure does not just allow cloud storage and networking but also ensures that all the activities that go on within the Azure network are rightfully protected. This service makes it possible for only users who are authorized by Microsoft Azure to have access to Azure services. Data and other sensitive information are encrypted with encryption keys.

Database and Analytics: Microsoft Azure also offer a host of databases and analytics services.
SQL Database, with the use of Microsoft SQL server technology, functions to create and extend applications into the Microsoft Azure cloud.  
Azure Stream Analytics: This analytic service allows users to analyze a large amount of data from multiple sources such as mobile devices,
websites, and applications
.

Messaging: The feature of Microsoft Azure responsible for providing this service is Microsoft Azure Service Bus. This bus allows applications functioning under the Azure cloud to communicate easily with Microsoft Azure.

Machine Learning: The machine learning service can be divided into two:

[b]Cognitive Service: [/b]This service gives developers the opportunity of making their applications more efficient and engaging.

[b]Microsoft Azure Machine Learning: [/b]This service is more about analytics. It uses natural language to allow for analytics and data interaction. It comprises a part of the Cortana Intelligence Suit.

Other services offered by Microsoft Azure include media services, content delivery network, internet of things and management services.

Conclusion

Just as it is with other cloud providers, Microsoft Azure’s pricing is on a pay-as-you-go basis. It is thus important for users of Microsoft Azure to efficiently manage their cloud usage so as to minimize cost and get the best out of Microsoft Azure.

http://techstackinc.com/2018/09/01/microsoft-azure-cloud-services/#

PoliticsRe: Reno Omokri's TEDx Talk On Restructuring, Everyone Is Talking About by techstack: 9:54pm On Sep 01, 2018
NgeneUkwenu:
All the accounts were registered the same day 12 of Oct. 2017 grin grin
G
PoliticsRe: Senator Osinakachukwu Ideozu Decamps To APC by techstack: 9:27pm On Aug 31, 2018
Okay
LiteratureExperienced Article Writer Needed by techstack(op):
TechStack Solutions Limited is Looking for well-experienced Writer that can deliver articles on Tech, Health, Beauty, environmental issues, Office, reviews, Management etc



Are you an experienced or aspiring journalist, a student, a youth corper, if you can write with our standard then this is for you.




We will give you topics to write on

WHAT WE EXPECT
>Zero plagiarism
>Well researched content
>Zero grammar error
>Quality vocabulary
>Reference format of your choice
>SEO Optimised
PoliticsRe: Court Rejects Application To Halt Planned Removal Of Saraki by techstack: 3:17pm On Aug 29, 2018
Ok
Foreign AffairsRe: Donald Trump Lasted Two Minutes In Bed - Stormy Daniels by techstack: 2:18pm On Aug 29, 2018
So that guy is lifeless on bed
WebmastersHas Anyone Used Hostblast? by techstack(op): 5:42pm On Aug 25, 2018
Someone introduced hostblast?

Their unlimited hosting package is $24 dollar per year. Thats $2 per month

Its so cheap I can't believe it?
PoliticsRe: We Did Not Budget N6 Billion To Feed The Police For 2019 Election – INEC by techstack: 1:47pm On Aug 24, 2018
Don't jump to conclusion

A lot of twisted stuff online
CelebritiesRe: Moesha Boduong: 'I Am Young & Not Ready For Marriage' by techstack: 3:46pm On Aug 23, 2018
Keep enjoying, its your life
BusinessRe: That New Notes Criminal Syndicate In Our CBN by techstack: 3:28pm On Aug 23, 2018
No be today, e don tey

Pay N200 to change 1k
PoliticsRe: NAF Fighter Jets Neutralises Boko Haram Camps In Borno... by techstack: 3:32pm On Aug 22, 2018
much welcomed
RomanceRe: 400 Gays To Be 'Cured' Of Homosexuality In Ghana by techstack: 3:27pm On Aug 22, 2018
ok
its much needed
WebmastersDigital Marketing: These Tools Can Help Your Business Grow And Be Ahead by techstack(op):
Why are the Internet and Search Engines so important?

With the internet everywhere and easy access to it, majorly on modern mobile phones equipped with latest technologies have made it very easy to surf the internet searching

According to statistics, Internet users have grown so big and there are billions of searches every minute.

It's important for businesses to take advantage of this great tool to grow, have internet presence your business deserves, reach potential customers(Locally or Globally), generate sales leads and increase revenue, interact with customers and get feedback.

81 percent of internet users find the websites they're looking for through search engines. And 54 percent of experienced online shoppers primarily rely on a search engine when trying to find a product to purchase online.

Why digital marketing

Digital marketing enables businesses of all sizes to access the huge potential buyers of your products and services at an affordable price and allows truly personalized marketing.

Your business is actually losing revenue if you are not taking advantage of the great internet potentials or your digital marketing strategies is moving your business nowhere close to getting its online presence and goals. for instance, you are selling Italian shoes and your store in Ikeja. Customers within Ikeja and environs are ready to pay for your products and services but they can't get you online. They have to travel to the island to get the same shoe you are selling probably at a cheaper price.

Some benefits of marketing include:

*Global reach and local presence
*Audience targeting and retargeting
*Lower cost compared big billboard and TV commercials
*You can track, measurable results and improve on areas you are lacking
*Improved conversion rates, more sales, and revenue
*Together, all of these aspects of digital marketing have the potential to add up to more sales

About Us

TechStack Solutions Limited is an indigenous Tech company with vast knowledge in the Information Technology world. TechStack is born out of the passion to make a dynamic change in IT service delivery in Nigeria and Beyond.

TechStack Solutions Limited comprises of seasoned tech experts with top-notch certifications and groundbreaking achievements in building technology solutions and services that are second to none in the industry.

We believe in delivering projects on time with quality. We provide the best of technologies for your business and can act as a bridge between you and technology so that your business can be at par with the latest technology and also enjoy seamless business operation. With our software applications and services, you are ways ahead of the competitors.

TechStack Solutions Limited specializes in the following:

*Software, Web and mobile app development
*IT infrastructure procurement and installations
*Cloud-based Intranet & Web Portals development (Collaboration made easy)
*Digital Marketing, eCommerce Solutions, Graphics Design and Branding, and Promotions
*Staff Training Services and Tech Incubation
*Electronic and technology-driven security solutions,

Below is the breakdown of Digital Marketing services

1. Search Engine Optimisation: According to Wikipedia, “Search engine optimization (SEO) is the process of affecting the online visibility of a website or a web page in a web search engine's unpaid results—often referred to as "natural", "organic", or "earned" results”

If your website pages doesn't show up on the first page of search results on Google, Bing or Yahoo, your potential customers might not even know you exist. Better search engine visibility can be critical to boosting visits to your website, which can lead to increased brand awareness and higher sales and profits.

2. Online Paid Promotions:

1) Search Engine Marketing or Paid Search Marketing
2) Display Advertising and
3)Social Media Paid advertising

Businesses can quickly reach their goals with online paid promotions by taking advantage of the huge community online. Immediate increase in traffic which in turn give more lead, sale and awareness, audience targeting and retargeting are possible, instant analytical results, potential customers are readily available for your products and services.

3. Local and Mobile Marketing: According to statistics mobile users has increased by 52.2% in the first quarter of 2018 and this is expected to double in the coming years. With improved mobile technology, fast internet connectivity and state of the art smartphone that are equipped with the latest technology such as GPS, businesses are tapping into this enormous potentials to increase their visibility in mobile search results.

4. Social Media Marketing: Social media enables connection, interactions, and information exchange across the internet. This tool has grown to a big platform where businesses can interact with customers and prospective buyers, from sharing products, services to customers feedback, conversation and reaching people world over.

5. E-commerce marketing: E-commerce marketing is the practice of using promotional tactics to drive traffic to your online store, converting that traffic into paying customers, and retaining those customers post-purchase. A holistic eCommerce marketing strategy is made up of marketing tactics both on and off your website. Our sound marketing strategy can help you build brand awareness, drive customer loyalty, and ultimately increase online sales.

Combining different strategies to achieve your online business goals requires some special skills, that is why we want to help your business achieve their organizational goals.

Digital marketing is a journey in which the right steps will be taken, the correct strategies will be employed, there is room to correct the mistakes of the past and success will be recorded.

[b]In space of 6 months we will:[b]
Increased unique visitors by 45%
Increased organic traffic by 45%
Increased visitors with 5+ pageviews by 31%
Increased blog views by 94%
Brand reach increased by 441%

We combine efforts of experience and Google certified digital marketers, we help businesses achieve their goals and an envy of their competitor

For a free consultation check my signature( 0 8 0 3 5 7 6 1 6 3 cool or techstackng (at) gmail . com

Science/TechnologyRe: Bones Of Dinosaurs Discovered In Lagos by techstack: 2:47pm On Aug 09, 2018
Source? Location?
RomanceRe: Abuja Sex Workers: Why We Prefer Married Men by techstack: 5:42pm On Aug 08, 2018
Interesting topics hitting front page all day
RomanceRe: Abuja Sex Workers: Why We Prefer Married Men by techstack: 5:41pm On Aug 08, 2018
But for single men: “They would want to finish their lives on you. They demand for terrible styles with low pay or even end up with stories in many cases.”

L grin
PhonesRe: Which Is The Most Used Mobile App In The World? by techstack: 9:03am On Aug 08, 2018
kingxsamz:
Google's playstore.
You are right

You have to download other apps with it
TravelRe: See Filthy Obalende Bus-stop (PHOTOS) by techstack: 5:59pm On Aug 07, 2018
FortifiedCity:
O ti baje tipe tipe grin grin
Na lie


O baje ti
PoliticsRe: Saraki Finally Arrives National Assembly After NASS Invasions (photos) by techstack: 5:56pm On Aug 07, 2018
So he arrived after the invasion

He must know something about the whole thing

Sarakill is a snitch and a traitor
CelebritiesRe: Singer Timaya Poses With Guns (Photo) by techstack: 9:43pm On Aug 06, 2018
Ok

Safety first

Kidnappers beware

Give your business a boost
PoliticsRe: Top 10 Countries With Highest Rape Crime by techstack: 9:41pm On Aug 06, 2018
This is not a good source
CrimeRe: Moment A Man O'war Officer Slapped Fake Seminarian & Blood Came Outof His Mouth by techstack: 9:34pm On Aug 06, 2018
Ifoti oloyi
Lol
PoliticsRe: Rev King For President 2019 Poster Floods The Street (photo) by techstack: 6:36pm On Aug 05, 2018
Is this a joke?

Pls move to joke section
PoliticsRe: No Vacancy In Enugu Government House, Fr. Mbaka Declares by techstack: 6:23pm On Aug 05, 2018
Lagbaja01:
Says the political prophet of our time grin
cheesy


Give your business boost
PoliticsRe: Why Dasuki May Not Be Released – Presidency by techstack: 6:21pm On Aug 05, 2018
lipsrsealed

I just dey observe
PoliticsRe: Akpabio Trending On Twitter As Nigerians Voice Their Opinions by techstack: 6:11pm On Aug 05, 2018
Shelumiel:
If you read my post, you will see that I am not in support of any political party .
Good one, you are a patriot

I want the best for my dear country
PoliticsRe: Akpabio Trending On Twitter As Nigerians Voice Their Opinions by techstack: 6:10pm On Aug 05, 2018
Shelumiel:
If you read my post, you will see that I am not in support of any political party .
Good one, you are a patriot

I want the best for my dear country
TravelRe: Lady Comes Out Without A Scratch From Accident Which Killed 4 Persons. Photos by techstack: 6:04pm On Aug 05, 2018
Uncommon grace

Go and do testimony in church

Tap into search engines organic results

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